Fri.Apr 02, 2021

The dos and don’ts of product analytics

Mind the Product

Analytics help product people to realise their product goals through being evidence and outcome driven — today they are a vital part of any product person’s toolkit.

Healthcare Apps: 2021 Engagement Benchmarks


It was quite a year for healthcare. While we watched brave, brilliant healthcare workers combat the pandemic on the front lines, the mobile technology used to support their efforts from home underwent massive change.


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4 SaaS Growth Metrics Every Company Should Track


In my experience, SaaS founders are often overwhelmed by the subject of growth metrics. They tend to take one of two approaches: Ignore metrics completely, or Look at all the metrics under the sun, and have no sense of pattern. Both approaches are equally wrong.

6 Things I Learned About PLG and Customer Success


Have you ever heard the one about the client that “was a little different than your other customers?” In the Customer Success world, this scenario has become a bit of a joke. Indeed, we even wrote a parody song last year about this (“every client’s like a snowflake”).

Embedded Analytics Product Fit Guide - A Product Manager’s Handbook

Adding embedded analytics to your software doesn’t have to be an overwhelming task. This guide is the perfect companion for SaaS product managers. It will walk you through the process of choosing the right analytics provider step by step.

Zapier CEO Wade Foster on Scaling a Remote Company (in a Pandemic)

Business of Software Conference

Wade Foster will be speaking at BoS Conf Spring.Online 26-27 April on the topic: “Reflections on Growing a Remote Company in a Pandemic” You might be forgiven for thinking that companies who were already operating remotely pre-2020 have had an easier ride over the past twelve months.

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A comprehensive guide to making a fishbone diagram


It’s a fact of life that things don’t always go to plan. But the secret to turning a mistake into a success isn’t a time machine (helpful though that might be) — it’s figuring out where you went wrong.

Workday Aligns CS and CS Ops To Drive Customer Success at Scale


At Workday, the CS Ops team has done a phenomenal job of aligning functions, roles, and processes to create quite the scaling machine. I spoke with Kari Ardalan, Senior Manager of Customer Success Scaled Operations, who walked me through how her department succeeds.