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Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate Innovators Award (OCI). Hershey, the chocolate maker, was the last winner, in 2022. The winners of the award can teach us valuable lessons about innovation.
Metrics can be a minefield for the unwary - navigating your way to find the right metrics is one of the hardest parts of a product manager’s job. What do you need to know to make a go of it? Read more » The post Are you tracking the right product metrics? appeared first on Mind the Product.
Pretty much everyone in a tech-based role is asking: “What does ChatGPT mean for my career?”. In this month's column, Christine Itwraru adds her take to the conversation. Read more » The post Getting back to the core of a Product Manager in the face of AI appeared first on Mind the Product.
ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!
How can product analytics help product managers create better digital products and more satisfying user experiences? This is the main question we tackle in this article. We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. We finish with an overview of product analytics tools that your team can benefit from.
The Room is a company with a mission. The platform has been funded by the Microsoft Foundation to create 3 million work placements for young tech workers from Africa over the next 10 years. The startup is building a community of elite talent from across Africa that has been rigorously vetted and trained to global standards, and helps connect talented workers with employers across the globe via their “Talent as a Service” platform.
Is free shipping really a good idea? Image Credit: Mike Mozart As a product manager, our goal is to get more people to buy our products. This can be a challenging thing to make happen! If you happen to be selling your products online, both you and your customers are very aware that your advertised price is not what they’ll end up paying – they also have to pay shipping costs.
In SaaS, your customer’s opinions and experiences determine your success. With NPS surveys , you can gauge your customer’s overall sentiment and identify improvement areas. But when is the right time to send a Net Promoter Score survey? Should you send it after onboarding or immediately after a feature release? What about after a customer has churned?
Early this year, we embarked on a mission to remove friction in the B2B SaaS customer buying experience by making all of our plans available online and our pricing transparent. You can now purchase Mixpanel in the same add-to-cart way as almost anything else you shop for online. Today, we’re going one step further and addressing another pain point for customers: the tedious process of negotiating legal terms and conditions, or terms of use.
When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.
How do you increase customer adoption to grow your product ? In this article, we cover the benefits of increasing adoption and the metrics you should be tracking. Plus, learn the proven strategies that help SaaS companies increase their customer adoption rates. TLDR; Customer adoption is the process of continuously learning how to use a product and exploring its full potential.
At Mixpanel, we’ve made progress on our mission to streamline the purchasing process for customers by posting our pricing publicly and making it easier to purchase any plan (up to 1B events monthly) online. While those efforts have clearly created efficiencies on the front end of the purchasing process, we recognized that to truly reduce friction, we had to address the step that’s notorious for taking customers and their lawyers sometimes weeks or months to process: contracting.
Looking for the best examples for designing and implementing an in-app NPS survey? You’ve landed in the right place. Net Promoter Score (NPS) is one of the most popular and effective ways to measure customer satisfaction and loyalty in a SaaS business. In this article, we’ll cover what an in-app NPS survey is, how to calculate it and measure user sentiment.
As a product manager, do you sometimes feel like you’re living in a classic black-and-white movie, always facing uphill battles and seemingly insurmountable challenges? If that’s the case, we’ve got just the thing to brighten up your day. We’ve created six posters that draw inspiration from classic movies from the 1950s and 1960s to depict the pain points and challenges that product managers face.
Speaker: Claire Grosjean, Global Finance & Operations Executive
Finance teams are drowning in data—but is it actually helping them spend smarter? Without the right approach, excess spending, inefficiencies, and missed opportunities continue to drain profitability. While analytics offers powerful insights, financial intelligence requires more than just numbers—it takes the right blend of automation, strategy, and human expertise.
Throughout March we are sharing some of the brightest and best talks from BoS to celebrate the wonderful women we have welcomed on stage. Claire Lew Claire is on a mission in life is to help people become happier at work. Claire Lew ‘s company, Know Your Team , has helped over 15,000 people in 25 countries at companies like Airbnb and Kickstarter. Know Your Team also runs an online leadership community, The Watercooler, with 1,000+ leaders and thousands of conversations on hiring, firing, busin
My name is Trebor Buck, and I am a Senior Consultant at PSI. I work directly with Project Management teams using the Project Success Method to help those teams deliver faster and more efficiently. This work normally consists of diagramming projects visually to the smallest possible degree, and then using technical skills and software to project those results to the team.
Trevor is a Senior Consultant with PSI since March 2022. He previously worked with companies in the semiconductor and heavy manufacturing sectors across the country, enjoying learning about new organizations and working with the individuals at those companies to help them succeed with their projects. Prior to joining PSI, Trevor spent nine years in the Army as an Infantry and Signal Corps Officer.
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