Mon.Jul 04, 2022

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391: Product VP of Wyze uses community for product innovation and you can too – with Steve McIrvin

Product Innovation Educators

How product managers can get customer insights from a community to create a competitive advantage. Three years ago I was looking for a wifi camera I could put in our RV so I could check on our dog when we needed to leave her in the motorhome. The leading brand cost about $150. I tried a brand that was new to me offering a wifi camera for $29. It worked great with the cloud features I expected.

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Why does my product suck? by Jen Dante

Mind the Product

In this keynote session at #mtpcon SF+Americas 2022, Jen Dante, VP of Product at Ancestry examines how over and under scoping cannot be eradicated from the product process, rather we can optimise them, based on the agility of our organisation, to deliver the most effective value. Watch this video or read on for key highlights from the talk. [.] Read more » The post Why does my product suck?

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Customer-Led Growth: What Is It and How To Implement a Customer-Led Strategy in SaaS?

Userpilot

Why should you adopt a customer-led growth strategy in your SaaS? Is it possible to increase user engagement by focusing on a customer-led growth strategy and hit the metrics you are hoping for? In this article, we’ll be discussing the customer-led growth strategy, why it is so effective, and how you can implement it in SaaS companies. Specifically, we’ll consider: Three reasons why the customer-led growth approach is the best go-to-market strategy.

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How Products Shape Our Mindsets and Change Our Reality

Nir Eyal

When I first started using the Strava app, my weekly running mileage skyrocketed. Nothing had changed other than my perception of how much running was “enough.” Lots of people in my feed were clocking 40 to 60 miles a week, and suddenly my 20-mile weekly average seemed negligible. Here's how the products we use can shape our perception of reality and, as a result, change our actions and lives—all by leveraging the much-studied yet still mysterious power of mindsets.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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The Most Common UX Design Mistakes SaaS Companies Make

Userpilot

If you’re looking to improve user engagement and experience, start by avoiding some of the most common UX design mistakes. User experience is one of the factors contributing to the success of a SaaS product. As UX is a crucial element, it’s important for you to know what results in a poor user experience. Here are some of the most common mistakes that designers and product managers make and how to avoid them.

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Let’s talk lobsters

Business of Software Conference

Lobsters are weird. In 1800s they were dirt-cheap because they were so copious, so were routinely fed to prisoners, apprentices, enslaved people, and children. Nowadays they are seen as delicacies for the more fortunate. This rags to riches story is why we at BoS LOVE the lobster and why we are proud to wear the lobster emblem on our USA tours. Fun fact: A lobster’s brain is located in its throat, its nervous system in its abdomen, its teeth in its stomach and its kidneys in its head.

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