Remove Enterprise Remove Product Marketing Remove Startups Remove Weak Development Team
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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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Best Userpilot Alternatives in 2021 – By Use Case and Persona

Userpilot

They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. Best for large enterprises. ease of use.

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Product-Led Growth Is a Misleading Name

The Product Coalition

Being sales-led or product-led is a strategic decision of the company, that goes all the way up to the very basic business model you are betting your success on. With sales-led, which is also a bad name, the model means giving each customer exactly what they want and following the money. That’s the whole reason VCs invest in startups.

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Why is product positioning important? The sales team could be a good source of information.

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Technical Debt vs Product Managers

Ask Benny

They see it totally as the domain of the development. Most of the developers also do not want product managers involved in technical debt decisions because they feel that product managers care only about features. Technical debt is not necessarily a bad thing. How is technical debt created?

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Pay Attention to the Nuances: How To Make User Interviewing Your Superpower

The Product Coalition

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

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Technical Debt vs Product Managers

Ask Benny

They see it totally as the domain of the development. Most of the developers also do not want product managers involved in technical debt decisions because they feel that product managers care only about features. Technical debt is not necessarily a bad thing. How is Technical Debt Created?