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How to Improve Customer Perception [+ Examples for SaaS]

Userpilot

poor customer service) can harm a business’s reputation. This way, you can adapt your product development, marketing strategies, and the user experience to their needs—and improve their perceptions. For this, you can trigger an in-app message to promoters (i.e. Userpilot webinars. an engagement loop ).

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Virtual reality and your product development process

Mind the Product

While gaming and entertainment are the first obvious applications of VR, the more interesting applications – and the ones we focus on here – are in B2B and B2C products and services. As we look at what it takes to develop non-gaming VR products, their separation from gaming becomes very important.

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Why Accessibility Matters in a Post-Pandemic, Majority-Digital World?

The Product Coalition

Many worked from home on tasks ranging from organising team activities via Slack, analysing data and collaborating on documents via Google Docs, to discussing strategies via Microsoft Teams and coaching clients via Zoom. Motor: Weakness in how one can control their muscles, bones and joints. Error: When a user makes a mistake.

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Stop Saying Nothing: How to Write Copy for Your Software Company

Business of Software Conference

At the end of the day, we all want to be entertained. To demonstrate this power of (un)predictability, Wiebe shared an example of when she and her team wrote test copy for a fashion website landing page. We can use our words to “trap” people, as bad as that sounds, and to get them to pay attention to us,’ she says.

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4 Customer Analytics Questions to Understand Your User Journey

Amplitude

You can also leverage strategies and tactics from those successful channels on other channels that may have been underperforming. You can also develop strategies to resurrect those users—did they drop off because there was a missing feature? Send a release announcement when your product team rolls out a feature.

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Time for change? A great pivot strategy can revitalize business

Nulab

The company took a big risk and implemented a highly successful pivot strategy by disrupting the home entertainment industry. Once they realized people use these platforms to communicate and advertise, they added features like messaging, filters, and stories to cater to this new demand. Employee morale is consistently bad.

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Moving from Services to Products

Mironov Consulting

Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work ”)  No one cares how big the team is, how long it took to build, or how smart our engineers and designers are.