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How to Improve Customer Perception [+ Examples for SaaS]

Userpilot

Customer perception can make or break your brand reputation. But why is customer perception important, and how can you improve it? Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement !

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Digital Solutions Shape Consumer Behavior in Tourism

The Product Coalition

Digital transformation has an impact on consumer behavior in tourism. Moreover, digital transformation has diversely defined consumer behavior in tourism. Moreover, digital transformation has diversely defined consumer behavior in tourism. Consumer behavior is not a new concept for research.

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Product Dogfooding in Software Development: A Quick Guide (+Best Practices)

Userpilot

TL;DR Product dogfooding is a testing practice. The term comes from a commercial and was first used in the software context by a Microsoft manager in 1988. Product dogfooding enables organizations to shorten the feedback loop by testing their products for bugs and usability issues before releasing them to the users.

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17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

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Stop Saying Nothing: How to Write Copy for Your Software Company

Business of Software Conference

Software, to the average person, is pretty boring. How to Write Copy for Your Software Company 1. Search Amazon for customer reviews on industry-related products or books. At the end of the day, we all want to be entertained. Words are actually free. Now, getting them wrong is expensive. Write for ‘3 AM readers.’

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10 Effective Strategies To Improve NPS and Boost Customer Loyalty in SaaS

Userpilot

The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty.

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How to Keep Users Coming Back With Engagement Loops

Userpilot

Customer engagement loops can serve as extensions of your CS and marketing teams. Here’s why: a good engagement loop creates excitement and motivation that keep customers returning to your product. It follows the customer activity outlined above. And you know what that means—free customers without the extra CAC.