Userpilot

JUNE 5, 2025

As a product manager at Userpilot, I’ve had the chance (and let’s be honest, responsibility) to try out major onboarding automation tools in this space. In this post, I’ll walk you through how these tools compare based on actual, hands-on use, not just pricing tables and feature checklists. Starts at $300/month for 1,000 MAUs.

Data Visualization

BrainMates

JULY 2, 2025

Product Growth Slowing? Tips For Managing A Mature Product By Jana Paulech At a Glance As your product enters the maturity stage, growth slows, but business returns remain strong if managed wisely. Exploring new audiences, product offerings, or business models can help reinvigorate momentum.

Onboarding KPIs

Userpilot

MAY 17, 2025

In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Youll also see how Userpilots all-in-one localization, onboarding, and analytics features make the process easier. How do you go about it?

Analytic Tools

Userpilot

OCTOBER 19, 2024

Customer satisfaction (CSAT) is a measure of how well a company’s product, service, and overall experience meet customer expectations. Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. Regular updates : The product is frequently improved based on user feedback.

Customer Satisfaction

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. Does customer research help build better products? The short answer: yes.

Research Software

UX Planet

JUNE 1, 2025

Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. Additional statistics reinforce this argument: 74% of SaaS companies consider their product the primary driver of growth OpenView, 2022.

User Testing

Userpilot

JULY 14, 2025

Your user signs up on the web but ignores the onboarding flow and never returns. Or they never install the mobile app and miss half the product experience. Or you send them a follow-up email, but it misses the mark, mentioning features the user never tried out. In short, you’ll reach users in the right place at the right time.

Analytic Tools

Userpilot

JULY 12, 2025

Understanding your primary objective helps us see if a product-led approach could be a better fit than traditional sales outreach for your growth strategy. Improving new user activation Increasing feature adoption Boosting free-to-paid conversion How are you currently guiding new users? Guesswork and sales team feedback only go so far.

Data Visualization

Userpilot

JULY 24, 2025

We just use their first name We tailor content based on product usage Our emails are not personalized Which metrics are you using to measure success? Focusing on the right metrics is crucial for understanding the true performance of your customer retention emails. There were no check-ins, no reminders, or any value nudges.

Customer Experience

Userpilot

JULY 10, 2025

Onboarding new users effectively. Announcing new features. Increasing feature adoption. Drive adoption of key features. Stop sending generic emails and start sending messages based on what users actually do inside your product. Core elements of the behavioral email marketing strategy. 3 days after signup).

Analytic Tools

Userpilot

JANUARY 21, 2025

To diagnose and fix user frustration, you need product analytics that goes beyond surface-level metrics. In this article, I’ll show you how to identify those frustrated users and, more importantly, how to address them for product growth and customer retention. Example of a session replay in Userpilot.

Data Visualization

Userpilot

JUNE 30, 2025

Lifecycle email marketing involves delivering relevant information via emails that match the customer’s needs, interests, and preferences at each customer journey stage. By sharing relevant content with them, you can guide them through the buying process, enhance product engagement , and effectively nurture the customer relationship.

Feedback Software

Userpilot

JANUARY 15, 2024

With an abundance of product analytics to track, having a robust SaaS KPI dashboard is essential to monitor the metrics that matter most. TL;DR A SaaS dashboard can be used to track important metrics and key performance indicators. What is a SaaS KPI dashboard? Let’s get into it! Usage monitoring.

Onboarding KPIs

The Product Guy

MAY 7, 2020

Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. . Introduction. Understanding the Role Definition.

Technical Review

Userpilot

SEPTEMBER 4, 2024

Well, sorry to disappoint you, but you might be getting excited about the wrong marketing metrics. Vanity metrics. From the article, you will learn what vanity metrics are, how to identify them, and how to choose more actionable alternatives to drive product growth. Let’s dive right in.

Data Visualization

Mind the Product

AUGUST 18, 2017

As product managers we spend a lot of our time thinking about product metrics, and all companies, from startups to corporates, spend a lot of time figuring out whether their metrics are good enough. Whether it’s a new product or new feature we start with zero users, says Josh. So where do we start?

Onboarding KPIs

Userpilot

NOVEMBER 8, 2022

How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. Leading industry online publications talk about marketing OKRs in general, looking at the acquisition stage of the journey only. Product marketing OKRs vs KPIs.

Onboarding KPIs

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

Research Software

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

Analytic Tools

Userpilot

JULY 31, 2024

And we think it applies just as well to product KPIs. ” Here are 14 essential product management KPIs you need to measure (tips for improving them + industry averages included!). TL;DR Product management KPIs are measurable values used to evaluate how well a product achieves its goals.

Onboarding KPIs

Userpilot

OCTOBER 16, 2023

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?

Data Visualization

Userpilot

MARCH 28, 2022

Content marketing vs product marketing? The goal of any marketing strategy is to attract and convert members of your target market into paying customers. But what is the difference between content and product marketing ? The advantages of both marketing strategies. Definitely not!

Product Marketing

Intercom, Inc.

MAY 6, 2019

All products share a universal problem, no matter how long they’ve been around or how well they are built – the problem of customer inertia. Luckily, there are ways to convince them to make a switch and increase your product adoption. Luckily, there are ways to convince them to make a switch and increase your product adoption.

Customer Experience

Mixpanel

NOVEMBER 8, 2021

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). How could a product manager possibly dig into the data and pull up something that’s genuinely useful for activation and retention?

Data Visualization

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

Feedback Software

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing

Userpilot

FEBRUARY 27, 2023

User onboarding is one thing that can make or break your product. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. So how do you make sure how you provide an excellent onboarding experience to your customers? Primary onboarding helps new users experience the Aha!

Onboarding KPIs

Userpilot

JUNE 26, 2023

Want to track the different types of product metrics to get product growth insights ? Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. You can also use a product metrics framework, ie.

Onboarding KPIs

Userpilot

MAY 2, 2022

Vanity metrics vs actionable metrics SaaS: which ones should you choose for your SaaS business? The short answer is actionable metrics. It’s easy to get drawn to vanity metrics but they can be misleading. So, let’s find out how you can do that to get actionable product growth insights. Lack substance.

Onboarding KPIs

Userpilot

AUGUST 17, 2024

‘How to optimize your product metrics for growth’ by Dan Olsen is one of the talks in this year’s Product Drive hosted by Userpilot. In this article, you will learn who Dan Olsen is, discover the core ideas from his book The Lean Product Playbook, and find out what you can expect from his talk.

Data Visualization

The Product Coalition

DECEMBER 13, 2021

Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. Both product and product strategy should fall in place to make the startup sustainable and help them to grow. What and Why and the inspirational differences that product brings.

Framework

Intercom, Inc.

SEPTEMBER 10, 2020

Or, even if they’re leaning towards the latter, they’re often not using the right metrics. Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. .

Onboarding KPIs

Userpilot

AUGUST 14, 2024

At its very core, product-led design is all about creating a seamless customer experience that enables users to unlock value with your product quickly. The idea is that once users truly see your product’s benefits, they naturally want to upgrade to the paid plan. Ready to perfect your product-led growth strategy?

User Testing

Intercom, Inc.

AUGUST 25, 2020

On this episode of Intercom on Product myself and Paul (Adams, our SVP of Product) delve into how product teams can and should partner with their marketing team peers. Isolated iteration by either side can result in confused messaging and a product that doesn’t deliver on what the customer wants or expects.

Marketing

Userpilot

OCTOBER 27, 2021

What is expansion MRR and how can you increase this important SaaS metric? Center your add-ons around the features that customers use most by gathering insights through product analytics. Use product adoption tools to show contextual in-app messages to your users and drive account expansion. What is expansion MRR?

Analytic Tools

Userpilot

JANUARY 28, 2024

Tracking relevant product performance metrics allows you to assess how successful your product is at satisfying user needs and achieving business goals. What metrics should you track though? Our guide covers 11 key performance metrics to analyze at different stages of the customer journey. Let’s dive in!

Onboarding KPIs

Userpilot

OCTOBER 31, 2022

Looking to drive adoption with contextual user onboarding ? As any savvy product manager will know, picking the right tool is essential to the success of your SaaS – so it’s worth taking the time to choose carefully. Another impressive dimension of Userpilot’s software is event tracking and feature tagging.

Analytic Tools