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Saying Goodbye

The Product Bistro

I will be joining Open Text, a leader in Enterprise Content Management as the Senior Product Line Manager for the RightFax product line. Memories of note, and there are many: My first day, grabbing a flight to Singapore to participate in the APAC sales training. Sales training in 2004 in Europe. Where am I?

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How to Survive the Hardest Part of Product Management by Janna Bastow

Mind the Product

There is probably one part of the product management job we can all agree is the hardest – people. We all come to product management from different backgrounds, but one thing that has long been true and is only just starting to change, is that when we start this job our training generally consists of Googling.

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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

In fact, the survey found that 68% of companies find red-team exercises more effective than blue-team testing, and more companies are practicing red over blue. What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective.

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Managing Manufactured Products: Growth and Decline

Mind the Product

Post-launch, the product manager will be responsible for managing the product lifecycle through its growth, maturity and decline phases. Informally or formally, an information exchange will process will occur (S&OP) where the sales forecast data will be used to build and maintain supply chain, capacity, and inventory plans.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.