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Applying Proto-Strategy to Product Management

The Product Guy

Guest Post by: Eric Wang (Mentee, Session 8, The Product Mentor) [Paired with Mentor, Chris Butler]. The notion of a strategy in product management seems like something that only high-level stakeholders at the executive level should care about. Make a list of the scope and the challenges to your product. First Attempt.

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The Making of Product Managers: Negar’s Story

The Product Coalition

This is a free sample story from my book The Making of Product Managers. Then she decided to acquire technical skills in web development to get closer to the product development process. As a marketer, she was used to being brought in after a product was already built to market its benefits.

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Serve Fewer Markets. Win More Deals.

bpma ProductHub

Reprinted with permission from the Product Management and Strategic Marketing Blog. The top challenge most product companies face is finding the best market for their product. Let’s review a couple of scenarios: Scenario one – company has an existing product portfolio. by Sarela Bliman-Cohen.

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13 Best Product Management Books to Read in 2021 – Product Manager Must-Reads

Userpilot

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. out of 5 stars. 54 global ratings. Where to buy?

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Product Manager CV Template – How to Create The Perfect PM resume? [+ tips from experts]

Userpilot

Looking for a product manager CV template? What does a solid product manager’s CV look like? This article will help you develop and finetune your product manager resume, present your skills in the most favorable light, win the attention of the hiring managers, get interviews, and ultimately land your dream job.

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How Do I Become a Product Manager at IBM?

PMLesson's Ace the PM Interview

An inside look at product management at IBM and the interview process. Kevin Wei is an Offering Manager at IBM managing Watson Knowledge Catalog and DataStage. In this Path to PM blog post, Kevin shares his journey breaking into a product role as a new grad hire at IBM. What is an IBM offering manager?

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Product Tours In 2021: The Ultimate Guide

Userpilot

We generally advise against linear, top-down product tours. Instead, you should opt for an interactive walkthrough type of product tour. Product tours generally include a welcome screen , a survey to segment users, a checklist , and experience flows for each of the key activation points. What are product tours?