Intercom, Inc.

OCTOBER 22, 2019

If you are new to sales management, it can be hard to know what concrete steps you can take to improve your skills, be recognized, and eventually, rise to a senior leadership role. But LB suggested they adopt an inbound round-robin model, even though it wasn’t particularly advantageous for her direct team.

Weak Development Team 123

Weak Development Team Inbound Outbound Framework 123

Userpilot

MARCH 8, 2022

Evelyn Ebo is a Nigerian product manager with 9 years of experience in the microfinance industry experience, working cross-functionally with the Business Team (Business Development, Marketing, Finance, and Sales) and the Technical Team (Product Designer, Backend, Frontend Engineers, and Quality Assurance).

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

BrainMates

SEPTEMBER 19, 2022

These product managers are driving inbound and outbound activities, so they are part of the product team and the GTM teams. All our products cater to the same base users and personas: the finance, HR and recruitment managers. These functions are set to grow into product development teams that drive value across the portfolio.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

The Product Coalition

JULY 1, 2019

HubSpot, a maker of inbound marketing and sales cloud tools, measures the number of active teams they serve, as the tools is of highest value for teams. Given this choice most leadership teams will pick a business KPI (“Our north star is profit”), and push back against a company-wide value-delivered metric.

KPI 90

KPI Data Visualization Workshop Analytic Tools 90

Pragmatic Marketing

MAY 23, 2017

It brings to mind strong leadership skills, influence and accountability, all key traits of successful product managers. Their weaknesses tend to be on the business side and include market and customer research, marketing communication, finance and business strategy. And is it a helpful analogy? So, should we do away with this analogy?

Product Research 70

Product Research Product Management Product Manager Research Software 70

Intercom, Inc.

JULY 11, 2019

In a company’s early days as a lean, mean, business machine, it’s fairly easy for leadership to stay in sync with their users. Michael: Most people listening probably think of HubSpot as this inbound marketing company. You might say it’s one of the strongest advantages a startup has. You get less pressure then.

Customer Experience 188

Customer Experience User Testing Research Software Customer Feedback 188

Intercom, Inc.

SEPTEMBER 8, 2021

Throughout my time there, a little over six years, I went from being the top-performing account executive globally to moving into leadership to help build out our mid-market team out of the West Coast. He came in when Slack was at around 50 million ARR, and he really helped build out the leadership team and helped us scale to over a billion.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118