Userpilot

APRIL 8, 2022

Then we added inbound marketing which added the number of leads which, in turn, meant more conversions. First the features, then the inbound marketing. We were instead looking for more financing opportunities. PMF survey built with Userpilot. After Product-Market fit comes growth. This brought them steady growth. “We

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

B2B Product Management

DECEMBER 6, 2016

Finance), you can also contribute to high-tech Product Management, although the focus will be much different. As you can see in the picture, these categories are inbound and outbound Product Management. This division between inbound and outbound PM duties is much more pronounced at larger companies.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Userpilot

JUNE 13, 2022

The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. The Openview blog focuses on product-led growth, product & pricing, marketing, finance & operations, and many more. The blog focuses on educating users about implementing inbound marketing in their SaaS businesses.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Intercom, Inc.

SEPTEMBER 21, 2022

For example, if you have scheduled maintenance coming up or are experiencing an outage, you could proactively notify customers with a banner message before the inbound conversations start streaming in. The right tool will enable support teams to: Proactively get ahead of known issues before customers even start reaching out for help.

Research Software 118

Research Software User Testing Customer Experience Vision 118

BrainMates

SEPTEMBER 19, 2022

These product managers are driving inbound and outbound activities, so they are part of the product team and the GTM teams. All our products cater to the same base users and personas: the finance, HR and recruitment managers. These functions are set to grow into product development teams that drive value across the portfolio.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

MARCH 8, 2022

Evelyn Ebo is a Nigerian product manager with 9 years of experience in the microfinance industry experience, working cross-functionally with the Business Team (Business Development, Marketing, Finance, and Sales) and the Technical Team (Product Designer, Backend, Frontend Engineers, and Quality Assurance).

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

Intercom, Inc.

JUNE 21, 2018

Is it transitioning from inbound to outbound sales? Maybe you’re hiring for a financial software product: you’re looking for a person who has a finance degree, came out of school and ended up somewhere like PWC for a year and then realized he wanted to get into sales. What are the biggest areas where they’re struggling?

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

The Product Coalition

JULY 1, 2019

HubSpot, a maker of inbound marketing and sales cloud tools, measures the number of active teams they serve, as the tools is of highest value for teams. sales, marketing, business dev, finance etc. Here’s the biggest source of confusion I see?—? Having just one top level metric will leaves a large part of the org disoriented.

KPI 100

KPI Data Visualization Workshop Analytic Tools 100

Intercom, Inc.

NOVEMBER 17, 2022

Alina Vandenberghe is the Co-Founder and Co-CEO of Chili Piper , an inbound conversion software that helps sales teams automatically schedule appointments and instantly turn leads into qualified meetings. I worked in healthcare, finance, media, in education. Today’s guest has been bootstrapping for most of her life.

User Friction 118

User Friction Customer Experience Weak Development Team Travel 118

Pragmatic Marketing

MAY 23, 2017

The visibility and urgency of tactical requests from engineering, marketing communications and sales—plus a lack of priority and support from senior management for inbound research and strategic thinking—can place severe constraints on the product manager’s ability to act as CEO. So, should we do away with this analogy?

Product Research 70

Product Research Product Management Product Manager Research Software 70

Intercom, Inc.

JULY 29, 2021

I think the difference for me doing that global sales operations role at BrowserStack, being in the room every day with our C-levels, with the head of finance, with the head of recruitment, on a personal level, was fascinating, exciting, and scary all in equal measure. We have business development doing inbound and outbound.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

JULY 11, 2019

Michael: Most people listening probably think of HubSpot as this inbound marketing company. Taking HubSpot or maybe Intercom even for example: relatively well funded companies with a relatively happy history when it comes to financing and stuff like that. You get less pressure then.

Customer Experience 188

Customer Experience User Testing Customer Feedback Research Software 188

Intercom, Inc.

OCTOBER 16, 2019

At this level, your customer acquisition strategy needs to primarily be an organic one, based on inbound marketing, such as creating quality content that educates the market and attracts prospects to your site. If your application is a self-service one, focus on content and inbound marketing as your primary source of leads.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Userpilot

MARCH 29, 2024

If finance is a problem, for example, you can opt for a virtual event or creative booth instead of an elaborate media campaign. HubSpot implements certification programs to drive brand activation Similar to the above, HubSpot offers free educational courses for inbound marketing training.

Branding 102

Branding Analytic Tools Feedback Software User Testing 102

Intercom, Inc.

NOVEMBER 27, 2019

A genius inbound marketing strategy. We see wildly successful companies and attribute their success to a combination of their product, the story they tell about it, and their ability to monetize it. Take Slack, for example: the media points to its brilliant product as the reason for its impressive growth. Salesforce?

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Intercom, Inc.

SEPTEMBER 8, 2021

Right now, at Webflow, we’ve got one level of account executive and the majority of our opportunity is actually inbound. And lo and behold, that exact same retailer, and ironically that same exact team, came into Webflow inbound about two months ago. In fact, we’ve just started building our outbound motion.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Modus Create

MAY 5, 2021

Halp turns Slack into an internal help desk solution and can turn any message into a ticket that tracks the progress and outcomes of inbound requests. Jira Work Management: The all-powerful Jira is designed and built for business teams like marketing, HR, finance, legal, and others.

Reporting Tools 81

Reporting Tools Data Visualization Customer Feedback Events 81

Mixpanel

AUGUST 21, 2019

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. Highly engaged users regularly set vacations in the app, which automatically rejected all inbound leads while they were on vacation.

Analytic Tools 78

Analytic Tools Feedback Software Research Software User Testing 78

Mixpanel

AUGUST 21, 2019

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. Highly engaged users regularly set vacations in the app, which automatically rejected all inbound leads while they were on vacation.

Analytic Tools 40

Analytic Tools Feedback Software Data Visualization Research Software 40

Intercom, Inc.

NOVEMBER 5, 2019

As a Series A business, we have teams in Sydney, Dublin, and LA, and a mixture of inbound and outbound now. Finance needs to be aware of it. How are you continuing to drive growth, and how do you wrestle with that challenge? Patrick: It’s a very critical challenge for us at the moment. Let’s get this figured out.”

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Intercom, Inc.

OCTOBER 29, 2020

And, yes, that means we have to be good for targeting, marketing, messages, and yes, it means we need to be really good at structuring thousands of inbound conversations and doing ticketing workflows and triage and all that sort of stuff. Once we got the money, we immediately started hiring. Think about the end-to-end customer experience.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Mixpanel

FEBRUARY 23, 2021

Taking a cue from corporate finance, their framework uses a series of measurements—growth accounting, cohort analysis, and customer distribution—to provide a quantitative view of a company’s level of product-market fit. Idan Dadon, Startup Advisor & Former Sr. Product Manager, Viber. Above all else whatever you do, you can’t buy love.”

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Gainsight

DECEMBER 23, 2019

So, is there inbound coming in? To answer your question about products specialization, in particular at Zuora, which is commerce billing and finance. I think it’s not just the customer engagement platform, I think you need to be able to manage a customer from the opportunity management. Are you involved in pre-sales?

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52

Pragmatic Marketing

NOVEMBER 9, 2009

Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). Spotting fundamental flaws.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Intercom, Inc.

MARCH 29, 2022

We had an inbound sales team as well, basically quite a few groups. So if a billing question came in and we needed somebody from finance, they were there. Not only do we have this wave of inbound customer volume, we’ve got change in customer expectations. And we were also looking for something that was very flexible.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

FEBRUARY 10, 2022

The report highlighted how support teams were adopting conversational support tools to meet rising customer expectations and a flood of inbound queries. We surveyed over 1,200 global support leaders across a range of sectors like tech, e-commerce, and finance. Last month, we published the second edition.

Reporting Tools 211

Reporting Tools Research Software Feedback Software User Testing 211

Intercom, Inc.

SEPTEMBER 20, 2018

Since that time, I’ve set up and run sales operations teams, done a little bit of marketing ops, and even a little bit of finance at times at about four different companies. My entry into startups was timed really well for the emergence of inbound and content marketing as marketing tactics.

Marketing 99

Marketing Weak Development Team Data Visualization Analytic Tools 99