Remove Finance Remove Naming Remove Outbound Remove Product Marketing
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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market).

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An Organic Farm Startup Onboarding Strategy

The Product Coalition

Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy? The frameworks (image 1 &2) highlight the approach to take the product into the market.

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How to achieve 2,500% revenue growth: 5 lessons from Paddle’s Ed Fry

Intercom, Inc.

Product, marketing, and sales are table stakes for growth. We see wildly successful companies and attribute their success to a combination of their product, the story they tell about it, and their ability to monetize it. Take Slack, for example: the media points to its brilliant product as the reason for its impressive growth.

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Starter KPIs for B2B/Enterprise

Mironov Consulting

Just as every organization needs a finance/accounting team that follows GAAP and tracks cashflow. Most of us have seen Pirate Metrics , Qualified Marketing Traffic, or Net Promoter Score. These often come from visible, credible consumer tech companies with household names and high transaction volumes.

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