The Product Coalition

NOVEMBER 27, 2023

The solution? Vertical software is appealing to investors not only because of its appealing business model, but also because of its potential to change traditionally labor-intensive industries. Vertical SaaS offers a one-of-a-kind offering: the creation of an ecosystem of solutions extensively built for specific industry demands.

Research Software 148

Research Software Feedback Software Reporting Tools User Testing 148

Userpilot

AUGUST 18, 2024

SaaS tools are the industry's biggest open secret. Wondering what type of tools you should have in your stack? TL;DR SaaS tools are applications that users can access through an internet connection. There are different types of SaaS tools for different purposes. ProductPlan is the best tool for road mapping.

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Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Public databases : Secondary sources, excellent at initial research stages. What is market research?

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User Testing Research Software Market Research Product Research 101

The Basics of Product Management

JUNE 22, 2025

Introduction: The Rise of the AI-Augmented PM Welcome to the era where product managers don’t just manage products—they orchestrate intelligent systems . From market research to roadmap prioritization, AI is reshaping how PMs operate, make decisions, and deliver value. Tools to Try: Aha! It’s about amplifying them.

Artificial Inteligence 52

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Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Outline a marketing plan to promote your product across multiple channels and drive sales.

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Data Visualization Framework Product Strategy Analytic Tools 111

Alchemer Mobile

FEBRUARY 2, 2021

Landing pages can be set up with no cost or hassle with a tool like Squarespace or Wix. Once your landing page is live, you can start collecting leads, offer a preview of your app press and early adopters, and integrate with an analytics or A/B testing tool to test variations of your messaging strategy. Register your domain (e.g.,

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. But how can you build the right product research tech stack to achieve your product growth goals? Qualtrics. UXPressia.

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The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

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Userpilot

JULY 14, 2024

In this article, you’ll learn about various types of customer segments you can identify and how to conduct a thorough analysis using the right product analytics tools. TL;DR Customer segmentation separates users into smaller groups based on shared characteristics to personalize user experiences and optimize marketing campaigns. .

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Data Visualization Analytic Tools Reporting Tools Research Software 109

Userzoom

JULY 31, 2019

I always encourage people to focus not on trying to understand the underlying technology but to understand what it enables. Many people seem to want to understand Blockchain at a technical level but it’s really no more helpful than trying to understand DNS and media encoding technology. Poor quality data. Privacy concerns.

Research Software 56

Research Software User Testing Reporting Tools Data Visualization 56

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

AUGUST 29, 2023

They also need tools to help them do their job: Userpilot is a powerful, end-to-end product management solution, offering a range of capabilities from gathering feedback, to providing support to engaging users with in-app messages, and far more. Champions a customer-centric approach. Drives product success.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

UX Studio: Product Management

AUGUST 17, 2018

Testing competitors’ solutions. Even without a test-ready prototype or a website in the initial phase of product development, you can get ahead by testing competitors’ solutions with the target group to gain insights on what to do better. In such cases, professional market research may work better for starters.

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User Testing Product Research Research Software Feedback Software 141

Intercom, Inc.

MAY 17, 2018

Bob Moesta pioneered the Jobs-to-be-Done (JTBD) framework in the mid 90’s, alongside Harvard Business School Professor Clayton Christensen. In short, JTBD is a research process that helps uncover a customer’s motivation for buying your product – the “job” your product is“hired” to complete. Now you can see it in the data.

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User Testing Customer Experience Reporting Tools Research Software 202

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.

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User Testing Research Software Market Research Product Research 66

Intercom, Inc.

DECEMBER 18, 2019

. “It’s our great privilege to help tell the Intercom story, to bring you the personal stories of the wonderful people behind our product” We also published five guides, covering every aspect of buying a live chat tool and how to implement it for sales and marketing. and overwhelmingly crowded markets. Enter bots.

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Research Software User Testing Reporting Tools Customer Experience 30

Userpilot

APRIL 6, 2023

After all, you want your newly released software to be as good as it gets when it’s finally launched, right? This means complicated UI , redundant features, and unnecessary use of complex technologies. Use opportunity solutions trees to align the problems you try to solve with product goals.

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Feedback Software Analytic Tools Research Software User Testing 105

The Product HQ

JUNE 1, 2024

In the case of someone like a Software product manager, this may prove challenging. They work with typical product management software and also manage the product roadmap as well as the product team. In this article, we’ll take a closer look into the roles, duties, and abilities of a software product manager.

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Userpilot

JUNE 30, 2024

TL;DR A sales enablement manager is responsible for managing and supporting the sales team so they can effectively sell your company’s products or services. To grow as a sales enablement manager, there are a few tools you definitely need to know of. Surprisingly, however, these tools aren’t just limited to the sales function.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. A user persona is a fictional character created to represent a user type that might engage with a product, service, or brand. Marketing persona : Illustrates the ideal prospects of a targeted marketing campaign.

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Userpilot

AUGUST 12, 2024

They also have a robust system to collect data, make decisions, build solutions, perform tests, and deploy new products on time. Explore design solutions and test usability before full-scale development. A great value proposition should: Differentiate your product from other solutions in the market.

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Centercode

OCTOBER 28, 2020

For nearly two decades, Centercode has provided leading platform and managed service customer testing solutions that help companies turn good technology into great products. Centercode’s platform and comprehensive testing services increased time efficiency by 40%.

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PMLesson's Ace the PM Interview

JULY 22, 2020

To do so, they interact with software engineers and data scientists on a daily basis. This means communicating the user's pain points and clarifying requirements to software engineers. That's what software engineers do. Product managers clarify requirements and provide insights to market trends.

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Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JANUARY 14, 2024

A product manager is a multidisciplinary role that involves overseeing all aspects of the product management process , from market research and discovery , through product ideation , launch , and beyond. That’s when they work on the best solutions to the opportunities. What is a product manager?

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Conducting market research As a product manager, your job is to shape the product vision and strategy.

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Analytic Tools Research Software Data Visualization Product Research 105

Userpilot

JUNE 26, 2024

Starting a career as a software product owner requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for software product owners, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

SEPTEMBER 20, 2023

Key responsibilities include setting out a clear product vision , building a product roadmap, organizing releases , and conducting continuous market research and analysis. monitoring resources using project management software, and tackling potential blockers. Userpilot is a helpful tool for both product and project managers.

Reporting Tools 105

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Userpilot

AUGUST 19, 2024

TL;DR A product assistant supports product managers in the SaaS industry by conducting market research , analyzing user feedback, and coordinating with cross-functional teams to guide product development and enhance software solutions. Product assistants utilize a variety of tools to streamline their work.

Data Visualization 52

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Userpilot

DECEMBER 13, 2023

Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement. Value innovation – providing an innovative and disruptive solution to user problems at a lower cost to maximize the perceived value of the product.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. The SMART goal-setting framework.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

JUNE 28, 2024

TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services. Best tool for customer insights – Power BI : It is another tool with incredible performance monitoring and analysis for your acquisition strategies.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

JUNE 19, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Managing multiple software products and teams brings new challenges for product owners. Let’s get started!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

AUGUST 25, 2024

Product coordinators utilize a variety of tools to enhance their efficiency. Some key tools include Userpilot for user engagement and onboarding, Jira for project management, and Confluence for collaboration. Looking into tools for product coordinators?

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

AUGUST 13, 2023

Examples of different prioritization frameworks. A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions. A feature prioritization matrix is a product management tool that helps teams decide what features to develop next.

Data Visualization 98

Data Visualization User Testing Customer Experience Customer Feedback 98

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.

User Testing 40

User Testing Research Software Product Research Market Research 40

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.

User Testing 40

User Testing Research Software Product Research Market Research 40