Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

Research Software 98

Research Software Onboarding KPIs Product Marketing Definition 98

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

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Product Research Feedback Software Research Software Product Marketing 79

Userpilot

JUNE 20, 2023

Looking to level up your user onboarding knowledge with onboarding books? An exceptional user onboarding experience can make all the difference for your SaaS company's growth. Onboarding books can offer you the knowledge and insights necessary to craft a remarkable onboarding process. But where do you begin?

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Onboarding KPIs Feedback Software Research Software Books 83

Userpilot

SEPTEMBER 28, 2022

Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Here are the 3 best tools to improve product management metrics.

Onboarding KPIs 70

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 70

Userpilot

APRIL 27, 2022

Product launch metrics can be easily overlooked while you become busy with product development, marketing efforts, and launch timeline. But tracking these metrics is equally important. A Harvard Business School study found that a staggering 95 % of around 30,000 newly launched products fail.

Onboarding KPIs 86

Onboarding KPIs Product launches Analytic Tools Feedback Software 86

Userpilot

SEPTEMBER 16, 2021

Looking for the right SaaS product management metrics that offer valuable product growth insights ? Defining and tracking key metrics is an integral part of the product management process. In this article you’ll learn about: Ways to measure SaaS products. How are SaaS products measured?

Onboarding KPIs 88

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 88

Mixpanel

FEBRUARY 23, 2024

Onboarding new users is one of the biggest challenges a technical product faces. If you want to boost product activation and retention, a one-and-done, low-touch onboarding flow simply won’t cut it. Both the Mixpanel team and our partners over at Segment know how crunchy user onboarding can be.

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Onboarding KPIs Technical Review Customer Experience User Testing 59

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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Analytic Tools Feedback Software Research Software Data Visualization 97

Ronke PM

APRIL 11, 2024

Types of Customer Feedback Final Thoughts Customer feedback provides cross-functional teams with confirmation that they are on the right path, which leads to the development of products that bring value to customers. Products that impact their lives for the better. What makes a product great? Why is Customer Feedback Important?

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User Testing Customer Feedback Feedback Software Customer Experience 52

Userpilot

JULY 8, 2021

What are Pirate Metrics? Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. But how does the pirate metrics framework work for SaaS and how can it help drive growth? What is Dave McClure’s pirate metrics?

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Analytic Tools Feedback Software Onboarding KPIs Framework 97

Userpilot

MARCH 8, 2022

What is user analytics, and how can it help you drive product growth ? This allows you to see what different segments of your customers are doing in your product and why they behave that way. With smart strategies and the right user analytics tools, you can leverage user analytics to improve SaaS metrics and unlock growth.

Analytic Tools 90

Analytic Tools Data Visualization Onboarding KPIs Customer Experience 90

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. Because onboarding is such an important area to get right, it’s critical to have a framework (and the tools) to overcome them. Ultimately it means they’re not engaging with key features.

Feedback Software 83

Feedback Software Onboarding KPIs Analytic Tools User Testing 83

Userpilot

SEPTEMBER 30, 2022

Is there such a thing as analytics for product managers? This article explicitly explains what metrics are essential to product management teams and how to collect the data. It also gives an understanding of how sticky the product is. What is product analytics? Keep reading for the good stuff!

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Data Visualization Analytic Tools Feedback Software Onboarding KPIs 78

Userpilot

OCTOBER 18, 2021

To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. You can measure growth by using various metrics like pirate metrics. Dave McClure’s Pirate Metrics. Pirate Metrics consist of: Acquisition.

Analytic Tools 83

Analytic Tools Feedback Software Research Software Onboarding KPIs 83

Userpilot

AUGUST 31, 2021

But she won’t agree to speak” – My manager told me in February 2020, one month into my adventure with Userpilot. I was only just starting to think about the first edition of Product Drive. A lot of Product Education, changes, growth, and 2,200 participants (yup, that’s how many we had on the first edition of Product Drive!)

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Onboarding KPIs Workshop Customer Experience Product Research 76

The Product HQ

JUNE 1, 2024

Are you curious to learn the top finance product manager skills recruiters are looking for? Finance PMs occupy a unique position within the world of product management. Since finance PMs are responsible for a specific niche of products, recruiters who scout for them look for a particular set of skills in candidates.

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Finance Data Visualization User Testing Analytic Tools 52

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. What is SaaS product marketing?

Feedback Software 83

Feedback Software Research Software User Testing Customer Feedback 83

Userpilot

SEPTEMBER 15, 2021

Looking for the right SaaS product management metrics that offer valuable product growth insights ? Defining and tracking key metrics is an integral part of the product management process. In this article you’ll learn about: Ways to measure SaaS products. How are SaaS products measured?

Onboarding KPIs 52

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 52

Userpilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. In this article, we will walk you through ten important user engagement metrics to measure. Measure engagement by feature usage to understand what brings the most value. What are customer engagement metrics? Let's get started!

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 98

Userpilot

MARCH 27, 2023

How can product analytics help product managers create better digital products and more satisfying user experiences? We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. Want to check it out?

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Analytic Tools Data Visualization Feedback Software Onboarding KPIs 94

The Product Guy

MAY 7, 2020

Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. . Introduction. Definition of PM role.

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Technical Review Research Software Onboarding KPIs Product Management 159

Userpilot

APRIL 29, 2024

TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. These are the main questions the article tackles.

Analytic Tools 81

Analytic Tools Research Software Feedback Software Product Research 81

Userpilot

NOVEMBER 14, 2022

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Are you ready?

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Product Research User Testing Research Software Onboarding KPIs 91

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 84

Product Research User Testing Customer Feedback Research Software 84

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 85

Feedback Software Analytic Tools Research Software Software Review 85

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

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Data Visualization Analytic Tools Feedback Software Research Software 89

Userpilot

FEBRUARY 9, 2023

What is product optimization? Is it the same as product discovery? How should product managers go about optimizing their products? What are the best product optimization practices? The process of product optimization starts with goal setting , like improving usability. Let’s dive right in!

Product Research 80

Product Research User Testing Feedback Software Analytic Tools 80

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 88

Analytic Tools Data Visualization Research Software Feedback Software 88

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.

Analytic Tools 78

Analytic Tools Feedback Software Research Software Product Research 78

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 85

Userpilot

JULY 13, 2022

Do you follow any product manager blogs? Would you like to discover new ones that will give you valuable insights into product management ? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience.

Blog 90

Blog Analytic Tools Research Software Feedback Software 90

Userpilot

DECEMBER 21, 2022

How relevant is it to SaaS product management ? RFM analysis is a user segmentation tool used in sales and marketing for targeted customer engagement. Recency takes into account the last time the customer engaged with the product. The Frequency score depends on how often the user engages with a product or feature.

Analytic Tools 89

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 89

Intercom, Inc.

MAY 6, 2019

All products share a universal problem, no matter how long they’ve been around or how well they are built – the problem of customer inertia. Luckily, there are ways to convince them to make a switch and increase your product adoption. Luckily, there are ways to convince them to make a switch and increase your product adoption.

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Onboarding KPIs Customer Experience User Testing Research Software 196

Ronke PM

AUGUST 16, 2023

Table of Contents Technical Support Customer Success/Relationship Managers Marketing Sales Team Data Scientist Finance UX Researcher UX Designer Content Designers and Conversational Designers Engineering Legal Security (IT) PMO (Product Management Office) (Bonus!)

Onboarding KPIs 52

Onboarding KPIs Weak Development Team Research Software Customer Experience 52

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? It’s easy to get swept away by the plethora of vanity metrics out there. But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

JUNE 6, 2023

Product data analytics and product management are inseparable. Instead of relying on their hunches and anecdotal evidence, product teams should leverage data to make informed decisions. Our ultimate guide to product data analytics explores: The most relevant metrics teams should track.

Data Visualization 60

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 60