Guidelines User Friction UX 
Product Talk
SEPTEMBER 7, 2022
Then Marco Pretorius joined the company as Head of UX. He had worked with Product Talk during his time at Seera Group and got buy-in from the executive team to invest in continuous discovery and booked the Master Class for a large part of the product organization including product managers, designers, engineers, and user researchers.
Userpilot
MARCH 9, 2025
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.
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Userpilot
DECEMBER 13, 2023
How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.
UX Studio: Product Management
OCTOBER 16, 2020
As a UX researcher, I’ve had many opportunities to collaborate with people from different roles. While doing so, I have realized that areas of customer service and UX — traditionally quite different things — have a lot in common. But what is good customer service? Customer service as a resource for UX.
Userpilot
MAY 21, 2024
Functionality is a must when it comes to attracting customers, but it’s user experience that helps you retain them. Wondering how to create an outstanding user experience ? Read this article to discover 17 UX design principles to drive customer satisfaction and loyalty. Let’s dive right in!
The Product Coalition
SEPTEMBER 21, 2020
10 guidelines to design high impact experiments. Good product teams understand that their customers’ needs and behaviours are ever changing and the way to truly predict what impact any update will have is to try it on a small set of real customers. Here are 10 guidelines to design high impact experiments.
Userpilot
APRIL 30, 2025
To show you how, Ill cover seven strategies that smooth out friction, enhance user engagement, and turn one-off app downloads into returning customers. With Userpilots segmentation and targeting capabilities, you can group users by behavior (like power users and newcomers), demographics, device type, or any custom attribute.
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