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The Path Beyond CSM

Gainsight

In Gainsight’s book, The Customer Success Professional’s Handbook, the authors shared the essential skills that every CS professional should possess. The first is to have a firm grasp of your industry, category, and product. The second part is knowing your customer, their problems, and the solutions to those problems.

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The 13 Proven Customer Retention Strategies For SaaS Companies [A Guide]

Userpilot

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. This article will dive into how each department should own its own customer retention strategy – and how it should all fit together! TL;DR- 13 Customer Retention Strategies.

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The Ultimate List of Product Experience Resources for 2022

Gainsight

Though the past two years were some of the most challenging times for businesses, it did not stop one of the most difficult seasons from producing hypergrowth for product-led companies. You will learn everything from utilizing product analytics and product adoption strategies to career advice for Product Management professionals. .

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Who’s who: Understanding your business with customer segmentation

Intercom, Inc.

Download The Growth Handbook. Authoritative, actionable strategies on how to grow your business. A substitute for strategy or planning. Segmentation cannot incorporate all strategic considerations nor changes to product, pricing, and packaging over time. Informing our approach to the market.

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10 Hacks of Customer-Centric Enterprise Product Managers

Mind the Product

I’m a product manager at Adobe, a company with a long product management tradition and which has produced some of the best products in the history of software. Few product managers care to admit it, but many don’t spend enough time understanding their customers, despite the amount of time they spend with them.

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Elad Gil on catapulting into hyper growth

Intercom, Inc.

As VP of Corporate Strategy at Twitter, Elad Gil was a key player as company headcount skyrocketed from 90 to 1,500 employees. This wasn’t Elad’s first experience with hyper growth – Google grew headcount 10x during his time as a product manager there – nor the last. Congratulations on the High Growth Handbook.

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Product Analytics: The Fundamental Guide for 2020

Iteratively Blog

Time and again, folks have used product analytics tools to better understand their customers. Businesses use analytics to determine product health, improve the customer experience, test product-market fit, and ensure that they are making the right investments with limited time and resources.