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5 strategies to drive your next wave of growth

Intercom, Inc.

Over the years, I’ve learned a lot through both successes and failures, and these are my top 5 strategies in scaling SaaS businesses from $1M to $500M in revenue: Expand your market. Figure out how your product can solve the problem you originally solved, but for a broader set of customers. How do you keep growing?

Strategy 188
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The Best of Everything Handpicked for PMs

The Product Cafe

He is a key advisor and speaker known for his product strategy insights. Leah Tharin Specializes in B2B SaaS, focusing on product-led growth and retention. Renowned for her practical approach to aligning product, marketing, and sales strategies. Trust me, these are books you wouldn't want to miss!

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Expand your addressable market to drive your next wave of growth

Intercom, Inc.

As you reach your next wave of growth, you need to continue to invest in those customers and in that product, and recognize that, in order to keep growing, you need that product to appeal to more people. The first strategy of that next wave of growth is to expand your addressable market. Don’t get blinded by a big check.

Marketing 171
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The 13 Proven Customer Retention Strategies For SaaS Companies [A Guide]

Userpilot

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. This article will dive into how each department should own its own customer retention strategy – and how it should all fit together! TL;DR- 13 Customer Retention Strategies.

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The Ultimate List of Product Experience Resources for 2022

Gainsight

As the category creator of customer success and the definitive thought leader, this list is filled with the help you need to deliver the ultimate Product Experience for your customers. You will learn everything from utilizing product analytics and product adoption strategies to career advice for Product Management professionals. .

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InnovateWRAPPED: Our Favorite Books, Resources and Tools of 2022

Innovatemap

Tina Hafer called this a “must-read for product marketers and product company leaders.” Martina joined Tina on the Better Product Unlock Product Marketing podcast series to share her product expertise. And marketers just starting their career should pick this up like it’s a handbook.”.

Books 52
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The Path Beyond CSM

Gainsight

In Gainsight’s book, The Customer Success Professional’s Handbook, the authors shared the essential skills that every CS professional should possess. The job of an Advocacy Program Manager is to develop advocacy strategies of the organization and oversee their implementation. Core CSM competencies. Building and using Health scores.