The Product HQ

APRIL 20, 2024

Common skills among eCommerce product managers include being able to do market research, run an online store, craft a product strategy, and develop customer journey roadmaps for websites. Running an eCommerce company also requires a working knowledge of how websites work, digital marketing, and retail.

Customer Experience 52

Customer Experience User Testing Product Research Certifications 52

Userpilot

SEPTEMBER 4, 2023

TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values. It enables marketers to create better buyer personas, design more effective products, and position their brands favorably in the market.

Product Research 83

Product Research Data Visualization User Testing Research Software 83

The Product HQ

APRIL 20, 2024

How to Become SaaS Product Manager? This guide shares key advice, tips, and strategies to help you become a SaaS product manager. Prototype: Once the product leader determines the strategy and plan, the design and development teams begin creating mockups that reflect what the product looks like. Let’s dive right in.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Usersnap

NOVEMBER 10, 2023

In his book “Start with Why” , Simon Sinek boldly claims that the ‘Why’ behind your actions matters more than the ‘What’ This principle isn’t limited to leadership or personal motivation; it extends to every facet of the business, including product roadmaps. So how to create and present roadmaps effectively?

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

Userpilot

MAY 1, 2024

Keeping up with changes in how users behave – With this analysis, you can stay on top of changing target audience preferences and behavior patterns. Creating data-driven product strategies – It takes the guesswork out of product development. Also, you can use them for market research and validation.

User Testing 73

User Testing Feedback Software Analytic Tools Research Software 73

Product Innovation Educators

APRIL 29, 2024

How product managers can master product innovation management Today we’re talking about product innovation management, one of the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers.

User Testing 117

User Testing Product Research Research Software Finance 117

The Product HQ

APRIL 20, 2024

Interested in finding out how to become a director of product? On top of that, they need to show success in every product strategy they own. Step Three – Take Up Additional Responsibility Every promotion depends on how much additional responsibility you can take. Then you’ve come to the right place.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

ProductPlan

SEPTEMBER 15, 2021

These professionals can easily communicate , stay aligned, and present a cohesive product strategy to the team. Many teams fail to understand the importance of a roadmap. They fail to understand how it can help to standardize roadmaps to align your team. Create a Roadmapping Process that Grows as You Grow.

Roadmap 94

Roadmap Data Visualization Research Software Feedback Software 94

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Create a targeted go-to-market strategy for your launch plan. Choose the appropriate marketing channels to reach your target markets. How to plan a successful product launch strategy?

Product launches 85

Product launches User Testing Product Research ChatGPT 85

Userpilot

DECEMBER 8, 2022

Market research and customer discovery help validate ideas and make sure the market is ready for the product. Make your UI easy to navigate so that customers can easily learn how to use it and can experience product value quickly. ’ Main reasons why SaaS products fail and how to drive product’s success.

Feedback Software 95

Feedback Software Research Software User Testing Analytic Tools 95

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 99

Product launches Product Research Data Visualization Research Software 99

Userpilot

AUGUST 29, 2022

Product managers can use marketing data to improve customer experience. So let’s learn how to collect and act on marketing insights! Generally, marketing data are public and private sources of information about customer behavior. There are six common types of marketing data and their sources: 1.

Data Visualization 94

Data Visualization Customer Feedback Customer Experience User Testing 94

The Product HQ

APRIL 20, 2024

How to Become a Product Manager Here is a process on how to become a product manager: 1. Good PMs know how to understand the nuanced complexities of different teams and convert these into the language of their current audience. How to Find Product Manager Jobs Finding a PM job might seem daunting. Otherwise, skip ahead.

Customer Experience 52

Customer Experience Product Management Product Manager Research Software 52

Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches.

Research Software 74

Research Software Data Visualization User Testing Marketing 74

The Product Coalition

SEPTEMBER 21, 2020

Often, other functions such as Marketing and Sales also use experimentation to identify target segments, optimize campaign performance and trial pricing strategies. Many companies, in fact, set up cross functional experimentation teams and use the test and learn mentality as their business transformation strategy.

Customer Experience 157

Customer Experience Data Visualization User Testing Product Research 157

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Book a demo to understand how it can fit into your feature launch roadmap.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Book a demo to understand how it can fit into your feature launch roadmap.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Book a demo to understand how it can fit into your feature launch roadmap.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Book a demo to understand how it can fit into your feature launch roadmap.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. Book a demo to understand how it can fit into your feature launch roadmap.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

The Product Coalition

FEBRUARY 23, 2024

For instance, I question whether a more straightforward decision tree could initially suffice, and how to define success metrics, and what the Definitions of Done (DoD) for data science and engineering teams should entail. Consistency between the strategy and execution phases is crucial.

Data Visualization 127

Data Visualization Analytic Tools Research Software Feedback Software 127

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples.

Research Software 82

Research Software Strategy Customer Experience User Testing 82

People-First Product Leadership

MARCH 10, 2024

For example, being able to proactively (1) identify important customer problems to solve in support of company goals and (2) build a compelling strategy to address those problems. The product strategy and product roadmap will be shared with you, but you will not define them. That's why I never rely on market research.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

NOVEMBER 20, 2023

TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. Tech PMs work actively with product teams on the product vision and strategy. Their technical expertise allows them to identify risks and develop effective mitigation strategies.

Analytic Tools 94

Analytic Tools Feedback Software Research Software User Testing 94

Userpilot

JANUARY 31, 2022

These include: Knowing how to carve and clearly communicate a product strategy, and apply strategic thinking when making decisions. Run continuous market research, discovery, and/or user research to better understand how to solve problems. Kent McDonald on PM Specializations. Growth Product Manager.

Research Software 93

Research Software Analytic Tools Feedback Software Product Research 93

DISQO

JULY 5, 2018

“It will win with the customer by doing a series of small bets that give it insight on how to build that long-term customer relationship.”. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. Make small bets, via experimentation.

User Testing 66

User Testing Research Software Market Research Product Research 66

The Product HQ

APRIL 20, 2024

These include developing a go-to-market and business strategy, defining the minimum viable product, positioning and pricing the product, and creating status reports and competitive analyses. The product management process starts with strategy and developing the product roadmap. All products must fit into a market niche.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Userpilot

JANUARY 16, 2024

Task ChatGPT with identifying and formulating the best pricing strategy for your industry. ChatGPT can create broad multi-year roadmaps that prioritize the most critical feature requests , ideas, or improvements. The latest “urgent” deadline looms large, but inspiration is scarce and you have no idea how to proceed.

ChatGPT 90

ChatGPT Data Visualization Onboarding KPIs Research Software 90

Userpilot

OCTOBER 14, 2021

If you're wondering how to avoid the build trap and build features with purpose, we've put together some tips for you below. Prioritize your roadmap with objectives in mind. This allows the team to focus on the product strategy , rather than the output and the solution. Here is how to combat that: Feedback vs requests.

User Testing 95

User Testing Product Research Customer Feedback Feedback Software 95

Sequent Learning

DECEMBER 20, 2023

They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements. Product managers act as the bridge between stakeholders, engineers, marketers, and other teams. Product Development and Roadmapping : Collaboration is the key.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

The Basics of Product Management

JUNE 21, 2020

These two questions form the basis of any good product roadmap. Learn how to create the best product roadmap. Learning how to build a product roadmap is a key requirement to break into product management. Learn how to become a Product Manager. Creating a roadmap is not a difficult task.

Definition 59

Definition Roadmap Product Research User Testing 59

Userpilot

SEPTEMBER 10, 2022

What differentiation strategies can a product manager use to make the product stand out in a saturated market? Insights from various teams across the organization should shape the development of the differentiation strategy. A successful strategy will use a combination of these factors. Vertical differentiation strategy.

Differentiation 94

Differentiation Feedback Software Research Software User Testing 94

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Conducting market research As a product manager, your job is to shape the product vision and strategy.

Analytic Tools 88

Analytic Tools Research Software Data Visualization Product Research 88

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

Product Management University

NOVEMBER 21, 2022

Which vertical markets (considering your entire portfolio) are most conducive to 15% growth and 30% margin? A little bit of market research will give you some definitive answers. Direction – Provides a single top-down strategy for product management, product marketing, and sales teams.

Research Software 130

Research Software White Paper Management Management 130

ProductPlan

OCTOBER 4, 2022

In a world of data-driven decision-making, it’s essential to factor in what’s happening in the rest of the market. Your customers and prospects don’t live in a vacuum, nor can your product strategy. Implementing competitive intelligence as a strategy helps uncover future opportunities and risks.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Userpilot

SEPTEMBER 23, 2022

Product-market fit and product development are interconnected and happen in parallel. The product market fit framework is a strategy that helps achieve and maintain the PMF. Measuring product market fit can be done through PMF surveys and by tracking the LTV:CAC ratio , retention rate , and NPS. Prioritize ideas.

User Testing 59

User Testing Product Research Feedback Software Framework 59