Indicative

MAY 25, 2018

The event featured leaders in tech, media, and government talking about how technology will impact our world. Becoming a data-driven company is about two things; technology and culture. That was the message of Indicative CEO Jeremy Levy’s session on “Deciding by Data,” which is also the theme of podcast he hosts.

Research Software 53

Research Software Banking Certifications Customer Experience 53

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Lenny Rachitsky

MARCH 12, 2024

There are a trillion podcasts, they’re a lot of work, and it’s so dorky to tell people you have a podcast 🤦 But thanks to a nudge from Harry Stebbings , and having a newsletter platform to help kickstart it, I took the leap. Even better, the messages I get daily from listeners melt my heart. Say no to most of them.

Technical Review 134

Technical Review Analytic Tools Research Software Feedback Software 134

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Conversational support is the modern way to resolve customer questions through a digital-first, messaging-based interaction.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. Thank you very much for having me, Rebecca. I'm a principal product marketer here at HubSpot.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. Thank you very much for having me, Rebecca. I'm a principal product marketer here at HubSpot.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userzoom

JULY 9, 2019

A/B testing can be used to compare the performance of a webpage, app, email, or advert by pitting a control, ‘A’, against a test variant, ‘B’ A/B testing works by randomly splitting your inbound traffic equally between the two versions. Most A/B testing platforms are relatively easy to use and cheap to install.

User Testing 113

User Testing Product Research Research Software Testing 113

Userzoom

JULY 9, 2019

A/B testing can be used to compare the performance of a webpage, app, email, or advert by pitting a control, ‘A’, against a test variant, ‘B’ A/B testing works by randomly splitting your inbound traffic equally between the two versions. Most A/B testing platforms are relatively easy to use and cheap to install.

User Testing 100

User Testing Product Research Research Software Testing 100

Userpilot

JUNE 22, 2022

The aim of the hook model is to make the user see your product as the obvious solution to their problem; this happens through repeated exposure until using your product becomes a routine behavior. In SaaS, the model gives the product teams the tools they need to develop products with high customer engagement rates.

Research Software 59

Research Software Feedback Software Customer Experience User Testing 59

Business of Software Conference

MAY 21, 2020

Alex Yang: The company where we work builds technology to fight global poverty. Our current product is a biometric fingerprint scanner paired with an Android app. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. like all craftsmen hackers like good tools.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Userpilot

FEBRUARY 25, 2021

That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. SEO for SaaS Marketing.

Research Software 91

Research Software User Testing Outbound Marketing 91

Mixpanel

FEBRUARY 23, 2021

For a SaaS company, he looks for things like “less than 2% monthly churn” (the flipside of retention), a “clear path to $100k MRR” (growth), and a “5% conversion rate from free to paid” (profitability). . ” Startup Grind Jaclyn Allen, Partner Success Manager, and Daniel Reilly, Software Engineer, Startup Grind.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

JULY 28, 2020

But until recently, technological limitations meant that we, as business leaders, faced an impossible choice as our companies grew. In turn customers are rewarding these businesses by buying more, staying loyal, and recommending their solutions to others. These apps make communication feel friendly, quick, easy, and even fun.

Research Software 290

Research Software Customer Experience Data Visualization User Testing 290

Intercom, Inc.

FEBRUARY 27, 2020

The technology for Resolution Bot has been waiting in the wings, but the user experience has been risky. That’s why we built a curation tool to help you search how your customers have asked questions in the past. And we have the machine learning technology to build a bot that can come in and can help and not look stupid.

User Testing 23

User Testing Artificial Inteligence Data Visualization Customer Experience 23

Pragmatic Marketing

NOVEMBER 9, 2009

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. An agile approach applies collaborative and continuous improvement concepts to software development. Will any company perform this type of research for each product project? Probably not.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Intercom, Inc.

JULY 23, 2018

With a high volume of inbound leads, you have a long tail of small accounts that individually are worth less in ARR but collectively could mean a big pay day for your company. They’re the large, complex accounts you’ll want to research and manually nurture from start to finish. High velocity, small accounts. The big whale.

Customer Experience 151

Customer Experience Messaging Inbound Research Software 151

Business of Software Conference

JANUARY 16, 2020

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? The research on this is kind of interesting.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Intercom, Inc.

MAY 21, 2020

There’s a lot of that: relying on Slack, relying on Intercom within the team communication technologies we have. . How did we leverage this tool internally, and how might some of Intercom’s Resolution Bot users do the same? We saw that research and wanted to test this out with some of our customers.

User Testing 221

User Testing Customer Experience Data Visualization Reporting Tools 221