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How to Build Custom Funnel Reports in SaaS

Userpilot

Inbound marketing funnel reports focus on the effectiveness of marketing efforts in attracting the interest of potential customers and turning them into leads. Outbound marketing funnel reports help organizations evaluate the impact of and refine their outbound processes, for example, cold emailing. Wondering about the name?

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Pair that with in-app communication and you’ve got a pretty good marketing strategy. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process. Shorter sales cycles.

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From Product Management Back to Strategy

The Product Coalition

Product management is the name of the profession and also a description of what some levels do. As a product manager , you must understand strategy and business, but your responsibilities as well as your day-to-day activities are focused more on execution.

Strategy 138
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Marketing-Led Growth: How It Differs From Other Growth Strategies?

Userpilot

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

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Sharpen your support strategy with the new Conversational Support Funnel report

Intercom, Inc.

With increasing conversation volumes and mounting customer expectations, support teams need a way to ruthlessly optimize their support strategy for maximum efficiency and CSAT. Many support teams implemented the funnel and saw game-changing results, including reduced inbound conversation volume, faster resolution rates, and enhanced CSAT.

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Customer-led Growth: Why Delivering a Delightful End-to-End Experience Matters

The Product Coalition

PLG is often compared to traditional inbound and outbound methods, which focus on more traditional marketing practices, such as email campaigns, advertising, lead generation, and sales activities, to name a few. Attention to detail at every step is paramount.

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In-context or out of touch: The future of online customer service

Intercom, Inc.

Efficient, personal support is the name of the game when it comes to closing this gap. Now is the time for support leaders to level up previous support strategies and adopt new tactics. But don’t worry if you’re not yet familiar with “in-context support” – today, we’re showing you its power and how to get your strategy started.