Userpilot

MAY 3, 2022

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Uses inbound marketing methods like content and social media marketing for lead generation. What is enterprise SaaS marketing? Shorter sales cycles.

Enterprise 93

Enterprise Strategy Marketing Outbound 93

Userpilot

FEBRUARY 25, 2021

Instead of generic SEO tips, you will find actionable tactics that lead to a perfect google rating. Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound.

Research Software 66

Research Software User Testing Outbound Marketing 66

The Product Coalition

MAY 10, 2019

What is a user flow? User flows are for the visual learner. Via distinct arrows, where thickness indicates number of navigations, user flows show you the inbound and outbound journeys for every screen and popup within your app. There are two angles from which to examine via user flows: investigation and discovery.

Analytic Tools 74

Analytic Tools Customer Experience Customer Feedback Data Visualization 74

Userpilot

OCTOBER 25, 2022

Strategic Product Management Activities and Tips. Product managers need to plan the timing, how to measure launch success , and how to make sure their first-time user experience is satisfying. While internal roadmaps tend to be very detailed, many product managers opt to also publish a public roadmap to improve user experience.

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

Userpilot

OCTOBER 8, 2021

Sales-based growth meant sending thousands of outbound messages in an attempt to find the key decision-maker, shorten the sales cycle, and close aggressively. This post has some great tips on how to do that. The emergence of the product-led growth strategy. Why is product marketing the future?

Analytic Tools 93

Analytic Tools Research Software Data Visualization Product Research 93

Userpilot

JULY 24, 2023

Personalizing the user experience. Any inbound marketing campaign needs to start by attracting potential customers that align with the target audience of SaaS businesses — often through traffic from search engines or social media. A few strategies you can try include: Using content marketing to lower acquisition costs.

Analytic Tools 71

Analytic Tools Feedback Software Data Visualization Marketing 71

Userpilot

JANUARY 19, 2022

Documentation guides can be tricky so here’s an article on everything you need to know about Userpilot integrations and how you can build better user experiences by sending data from Userpilot to your other apps. Here are a few reasons why integrating Userpilot with other tools in your stack can help: Better user experience.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Technical Review 91