Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! B2C marketing.

B2B 99

B2B User Testing Research Software Analytic Tools 99

Userpilot

FEBRUARY 28, 2023

Which are the best user adoption strategies for driving growth in SaaS? In this article, we cover 14 actionable strategies and discuss how using product analytics can help enhance the success of each one. An effective adoption strategy involves setting goals, implementing product education , and measuring success.

Analytic Tools 85

Analytic Tools Feedback Software User Testing Data Visualization 85

Intercom, Inc.

NOVEMBER 30, 2021

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Strategy first, technology second. Let’s dive in.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. Simplifying the onboarding experience , personalizing the journey based on the JTBD, and optimizing in-app messaging can all boost your product-led growth rate. What is PLG strategy?

Analytic Tools 91

Analytic Tools Feedback Software Onboarding KPIs Marketing 91

Userpilot

APRIL 18, 2023

But how do you create a customer success strategy that works? In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. A customer success strategy is beneficial to increase customer retention, boost customer lifetime value, expand WOM , and enhance your product experience.

Feedback Software 93

Feedback Software Analytic Tools Customer Experience User Testing 93

Userpilot

NOVEMBER 16, 2021

Here at Userpilot , we’re seeing more and more SaaS companies using in-product messaging as a way to communicate quickly and efficiently with their customers. In-product messaging displays to your customer inside your product while they are using it. A definition of In-Product Messaging. Not really, no. Not really, no.

Feedback Software 91

Feedback Software Messaging Onboarding KPIs Customer Communications 91

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How did their product marketing strategy put their audience first? Product marketing involves bringing a product to market and aligning its messaging with customer needs. Product marketing involves bringing a product to market and aligning its messaging with customer needs.

Feedback Software 90

Feedback Software Research Software Product Research User Testing 90

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Once you understand how the cycle works, you need to learn good strategies you can apply.

User Testing 97

User Testing Analytic Tools Research Software Feedback Software 97

Userpilot

OCTOBER 31, 2023

This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Multiply the result by 100 to get a percentage.

Feedback Software 81

Feedback Software Research Software User Testing Onboarding KPIs 81

Userpilot

JULY 20, 2023

But you can turn all that around with the right strategies. Customers can downgrade or cancel subscriptions for a million reasons , but here are the main culprits: Bad product-customer fit: This mainly results from wrong positioning or sugar-coated marketing messages. Building an in-app knowledge base with Userpilot.

Customer Experience 84

Customer Experience Feedback Software Analytic Tools Data Visualization 84

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result. Decide on customer engagement strategies to implement at each touchpoint.

Feedback Software 80

Feedback Software User Testing Customer Experience User Friction 80

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Then you are in the right place! Let’s get right into it!

Product Research 77

Product Research Onboarding KPIs Customer Experience Data Visualization 77

Intercom, Inc.

OCTOBER 1, 2022

Customer self-service takes a variety of forms, including but not limited to: help centers or knowledge bases, customer portals, FAQ or glossary pages, mobile apps, AI-powered chat and messaging services, or customer communities. What are the benefits of a customer self-service strategy? It can help a company lower costs.

Data Visualization 104

Data Visualization Customer Experience Research Software User Testing 104

Userpilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users into paid users. Collect feedback and continuously refine your strategy. Userpilot can help. Get a demo now.

Feedback Software 83

Feedback Software Onboarding KPIs Strategy Customer Experience 83

Userpilot

APRIL 22, 2024

But what strategies work? Using targeted in-app messages to guide users through key features effectively. Building an in-app knowledge base to address common issues and reduce user friction. Triggering upsells strategically based on user engagement and value addition. Userpilot interactive walkthrough.

Analytic Tools 74

Analytic Tools Feedback Software Research Software Customer Experience 74

Userpilot

APRIL 29, 2024

In this article, we examine what makes SaaS renewal management so important and explore renewal strategies for preventing customer churn and increasing upsells. A good SaaS renewal strategy helps drive customer retention , increases the customer lifetime value , and improves your monthly recurring revenue. Let’s dive right in!

Feedback Software 79

Feedback Software Onboarding KPIs Data Visualization Customer Feedback 79

Userpilot

AUGUST 28, 2022

Use interactive walkthroughs and in-app messages to provide continuous value and drive feature adoption and account expansion. 10 Strategies to enhance your customer value and increase customer satisfaction. Here are 10 strategies you can apply. With in-app messages, you can announce new features and updates right in the app.

Feedback Software 104

Feedback Software Customer Feedback Customer Experience User Testing 104

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. Let's look at some SaaS marketing strategy best practices. #1 Not necessarily.

Feedback Software 109

Feedback Software User Testing Product Research Customer Experience 109

Intercom, Inc.

JULY 1, 2020

The typical support “strategy” is to let common issues roll in for support reps to address. With the right approach and proactive support tools – think Outbound Messages , Product Tours , and Mobile Carousels – you can provide every customer with the fast, personal help they need at the exact moment they need it.

User Friction 239

User Friction Outbound Customer Experience Onboarding KPIs 239

Userpilot

NOVEMBER 16, 2022

Looking to build a customer onboarding strategy from scratch or plan on reworking an existing framework? This short guide will show you user onboarding strategies that cut to the chase, reduce time to value and lead to retention. Personalize customer experiences based on the user’s jobs-to-be-done.

Feedback Software 91

Feedback Software Analytic Tools Customer Experience Customer Feedback 91

Userpilot

MARCH 23, 2023

Provide customers with self-service education by creating a knowledge base packed with helpful resources. #4: Include an always-on feedback widget in your knowledge base so customers can report technical issues when they occur. #6: Then, create a marketing message that speaks your audience’s language.

Feedback Software 93

Feedback Software Research Software User Testing Customer Experience 93

Userpilot

MAY 2, 2024

TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product. Create an omnichannel engagement strategy to deliver a consistent experience across all customer touchpoints. What is a customer retention strategy? Let’s get to it.

Data Visualization 88

Data Visualization User Testing Customer Feedback Analytic Tools 88

Userpilot

NOVEMBER 20, 2022

Send personalized and timely messages such as upgrade prompts when a user reaches the free usage limit, or special offers to convert free trial users who declined the initial offer. Provide in-app guidance in the form of subtle hints, tooltips , or other in-app messages where users need it. Send personalized in-app messages.

Customer Experience 96

Customer Experience Feedback Software Analytic Tools User Testing 96

Userpilot

NOVEMBER 6, 2023

– Providing an incoherent customer experience due to the lack of an omnichannel strategy. – Build an in-app knowledge base to resolve any gaps. . – Build an in-app knowledge base to resolve any gaps. – Failing to guide customers during the onboarding process.

Customer Experience 80

Customer Experience Feedback Software Customer Feedback Data Visualization 80

Userpilot

APRIL 26, 2022

As different customer segments adopt your product at different stages of its lifecycle, it is essential to select your product adoption strategies carefully. Before we dive into the strategies to drive adoption, let’s see what metrics you should measure to evaluate their success. 5 strategies to drive product adoption in SaaS.

Analytic Tools 95

Analytic Tools Research Software Onboarding KPIs Data Visualization 95

Intercom, Inc.

DECEMBER 2, 2019

Although it may seem like a no-brainer for businesses to offer customer support in multiple languages, in a recent survey we found that the vast majority of businesses struggle to implement an effective multilingual support strategy. Customers then see a message in their native language. Benefits of multilingual customer support.

Customer Experience 209

Customer Experience Research Software User Testing Technical Review 209

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. Other strategies include using walkthroughs to help new users reach activation faster, creating an in-app help center, and providing top-notch customer support.

Feedback Software 94

Feedback Software Analytic Tools Research Software User Testing 94

Userpilot

FEBRUARY 3, 2023

Effective strategies for primary onboarding: Greet users with welcome messages. Effective strategies for successful secondary onboarding: Monitor product usage to understand how users engage with different parts of your product and where they need more guidance. Point users to key actions with onboarding checklists.

Onboarding KPIs 95

Onboarding KPIs Customer Experience User Testing Customer Feedback 95

Userpilot

FEBRUARY 7, 2023

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. This also makes in-app messaging the ideal vehicle for guidance and upsells. In-app messages should be goal-driven, targeted, personalized, and concise to maximize their efficacy.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience User Testing 95

Userpilot

JUNE 22, 2021

Companies that adopt customer success strategies aren’t just trying to score points in front of their customers. Okay, while their users obviously do benefit from these strategies, one of the key perks for businesses besides customer satisfaction is a reduced strain on customer support. What is a customer success strategy?

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

Userpilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Segmenting customers into groups based on similar traits, allows you to still market highly relevant content to keep them engaged, and do so efficiently. Let’s get started.

Customer Experience 93

Customer Experience User Testing Feedback Software Customer Feedback 93

Userpilot

JANUARY 15, 2024

Creating a personalized experience, using in-app guidance /communication, and building an in-app resource center are all effective strategies for improving the fintech customer experience. Because these messages are triggered as customers use the product, they’re able to provide contextual help.

Analytic Tools 77

Analytic Tools Feedback Software Reporting Tools Data Visualization 77

Intercom, Inc.

JANUARY 20, 2021

Think connected strategies that help users get the most from your product, not isolated how-tos. For example, our support best practices article outlines a complete strategy for how to provide personalized customer support. Your knowledge base is a living entity, just like your product. It’s not just a series of FAQs.

User Testing 232

User Testing Customer Feedback Customer Experience Embedded Analytics 232

Intercom, Inc.

AUGUST 13, 2019

Our bots use AI to provide customers with links to existing resources, like knowledge base articles and FAQs. Chat is faster than email, more personal than knowledge bases, and way less frustrating than shouting into an automated phone system. These factors include: Message keywords. Products in use. Company type.

Data Visualization 279

Data Visualization Customer Experience User Testing Customer Feedback 279

Userpilot

OCTOBER 26, 2023

TL;DR Product-led growth is a strategy that uses the product as the main source of growth. Contextual in-app messages are a great tool to drive feature discovery and adoption. Upsell messages are an excellent way to drive product expansion and increase customer lifetime value. What is the product-led growth strategy?

Analytic Tools 83

Analytic Tools Feedback Software Product Research Data Visualization 83

Userpilot

JANUARY 19, 2021

So in this post, we will debunk some myths around it, show you how to measure it, and most importantly – how to improve it with an omnichannel customer engagement strategy. How to create an Omnichannel customer engagement strategy for your SaaS Wrapping things up. Table of Contents. What is Customer Engagement? Source: Userpilot.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Userpilot

SEPTEMBER 25, 2023

TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. It’s a popular strategy in the enterprise software space. A product-led growth (PLG) motion is a growth strategy that focuses on the product itself as the main growth driver. Why should you use a PLG motion strategy?

Analytic Tools 90

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 90