The Product HQ

JUNE 1, 2024

Market Research and Analysis Product manager interns conduct thorough market research to understand customer needs, market trends, and competitive landscape. They use tools like surveys, interviews, and industry reports to gather information. What is the product manager intern’s salary?

User Testing 52

User Testing Product Research Reporting Tools Data Visualization 52

Userpilot

AUGUST 29, 2023

The product management process starts with building an understanding of your users and the market, defining a vision and strategy , generating and prioritizing ideas that could solve user problems, articulating them in a clear roadmap, launching an MVP, and then gathering feedback to evolve it over time. Champions a customer-centric approach.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Research Software 90

Userpilot

NOVEMBER 21, 2022

The insights from the market research feed into the go-to-market strategy. While developing the GTM strategy , they work with the marketing team to select the best ways of promoting the products. To be a good product launch manager, you need great project management and leadership skills. NPS survey in Userpilot.

Product launches 88

Product launches Product Research User Testing Research Software 88

ProductPlan

JANUARY 27, 2022

Based on this survey of thousands of product management professionals, some common themes emerge. They’re also investing in activities that help them better understand their market and customers. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

The Basics of Product Management

JUNE 30, 2020

But, effective leadership skills need to be used to overcome and manage such resistance. Community Surveys. Everyone in the product team can simply share a simple survey on their social media pages and ask for feedback. This is also a good way to find the elusive product market fit. Market Research.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

Product Innovation Educators

JANUARY 13, 2020

It was transformational for me because I had been working on smaller seed products, and for the first time I was in a leadership role on a major transformational project. [3:07] 12:33] What marketing roles and resources can help us in our job? Resource number one is market research.

User Testing 85

User Testing Product Research Marketing Research Software 85

The Product HQ

MAY 10, 2024

Additional areas include: Background or knowledge in Agile methodology Business skills Data analysis Market research skills Problem-solving Product roadmap development Solid communication skills Strategic thinking To get you started, check out our PMHQ Technical Product Manager Courses.

Customer Experience 52

Customer Experience User Testing Data Visualization Reporting Tools 52

Ronke PM

OCTOBER 5, 2023

Product leaders and their marketing partners either implement and run these sessions themselves or bring in market research firms to elicit ideas, feelings, thoughts, and responses. Surveys Every product leader should lead the charge of effecting surveys in partnership with their product marketing manager (PMM).

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

ProductPlan

JANUARY 21, 2022

Based on this survey of thousands of product management professionals, some common themes emerge. They’re also investing in activities that help them better understand their market and customers. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Userpilot

DECEMBER 13, 2023

Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement. The odds are that it’s not the UX designer or product manager who is responsible for company-level goals but senior leadership.

Research Software 82

Research Software Analytic Tools Feedback Software User Testing 82

ProductPlan

JUNE 8, 2021

Market research—Reveals how others tell their stories and perceive the audience. Customer feedback—A door into what’s happening and the trends and evolution in the market. Market research—Helpful, but determine upfront how much you need to know to be confident to move forward to avoid analysis paralysis.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

PMLesson's Ace the PM Interview

APRIL 26, 2022

Soft Skills : communication both with technical and non-technical audiences; critical thinking; problem-solving; proactive mindset; research; teamwork; attention to detail Hard Skills : advanced programming language skills (SQL, Python, SAS, Oracle); data mining; data analytics and analysis; project management; leadership What is Data Engineering?

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Research Software 52

Usersnap

NOVEMBER 10, 2023

In his book “Start with Why” , Simon Sinek boldly claims that the ‘Why’ behind your actions matters more than the ‘What’ This principle isn’t limited to leadership or personal motivation; it extends to every facet of the business, including product roadmaps. This adds credibility.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

ProductPlan

OCTOBER 4, 2022

And you’ll get a sense of their revenues, financial stability, leadership team, board members, and any future acquisition activity. Market research companies may be worth considering if you’ve got some budget to play with. The players vary, but most industries get coverage from some sort of third-party research company.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Usersnap

FEBRUARY 23, 2022

Some examples include customer satisfaction surveys , net promoter score questions , and user interviews (shown below). When there’s an unkonown problem space, they conduct generative (discovery) research on the topic to try and better understand the problem. Dynamic Leadership Qualities 7. Dynamic Leadership Qualities.

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

PMLesson's Ace the PM Interview

MAY 5, 2020

Practice user research to understand your user’s behavior and draw insights for your product! Leadership Becoming a great PM doesn’t stop at getting to know your users. Demonstrating great leadership skills by understanding your colleagues can be a powerful force-multiplier in the world of product management.

Data Visualization 52

Data Visualization User Testing Product Research Product Management 52

Centercode

APRIL 30, 2019

Given this, I launched an omnibus survey program to learn from our beta community in a more controlled, proactive way, which helped relieve the team from undue stress. Today, each survey receives more than 10K completed responses. Today, each survey receives more than 10K completed responses.

User Testing 66

User Testing Product Research Customer Experience Customer Feedback 66

ProductPlan

JANUARY 17, 2023

You may also be thinking, “But Steve Jobs said he didn’t talk to customers, and Apple created some of the coolest products out there under his leadership.” That’s why I never rely on market research. Can’t I just use my knowledge of the customer’s domain to create create solutions to their problems?”

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

Mironov Consulting

DECEMBER 28, 2018

To find out what other product leaders are worried about, I fielded a short survey between 21-Nov-18 and 7-Dec-18. This was three times more frequent than any other topic and highlights the product management leadership shift from delivery janitors to value creators. Like any open-ended survey question, this was a mixed bag.

Product Research 91

Product Research User Testing Data Visualization Reporting Tools 91

Userpilot

AUGUST 26, 2021

Market research. Or they do, but it's only through surveys or chatbots. Identify others on the team with leadership qualities and invest in them. A great product manager surveys, prioritizes and uses leverage to minimize distruction. And these ideas can come from anywhere, including: Customer interviews.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Pragmatic Marketing

MAY 23, 2017

It brings to mind strong leadership skills, influence and accountability, all key traits of successful product managers. When someone calls the product manager CEO of the product, what does that mean? And is it a helpful analogy? The product manager as CEO of the product sounds powerful and strategic.

Product Research 70

Product Research Product Management Product Manager Research Software 70

PMLesson's Ace the PM Interview

APRIL 25, 2022

Based on publicly available survey data, small businesses reported that their biggest pain point was declining sales from foot traffic in the neighborhood. What company do you think does a great job with product marketing? Please tell me about successful marketing campaigns and if you can do it again. If so, how will you do it?

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

JANUARY 20, 2024

The process involves researching the target audience’s problems, needs, and motivations, and creating user personas representing key customer segments. Use customer and market research insights to clarify your value proposition, focusing on how the product addresses customer needs and stands out from competitors.

Messaging 73

Messaging User Testing Research Software Analytic Tools 73

Sachin Rekhi

FEBRUARY 15, 2009

Offerpal has also sought to establish thought leadership in the space, putting together great articles for publishers as well as events to help publishers learn from each other's success. Peanut Labs specializes in quality market research surveys, which are often the best type of soft offer.

Analytic Tools 60

Analytic Tools Research Software Startups Product Research 60

ProductPlan

MARCH 5, 2021

At ProductPlan, we’ve surveyed and spoken to many product leaders about their career trajectories and past professional experience. Collaborate with other product owners, design, and engineering to bring your ideas to market through rapid iteration. Make hard, high-judgment trade-offs between features and speed-to-market.

User Testing 132

User Testing Product Research Product Management Product Manager 132

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Know the Difference Between Product and Content Marketing. Survey Your Customers. Polls and surveys are a simple, cost-effective means to conduct market research.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Know the Difference Between Product and Content Marketing. Survey Your Customers. Polls and surveys are a simple, cost-effective means to conduct market research.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

ProductPlan

MARCH 5, 2021

At ProductPlan, we’ve surveyed and spoken to many product leaders about their career trajectories and past professional experience. Collaborate with other product owners, design, and engineering to bring your ideas to market through rapid iteration. Make hard, high-judgment trade-offs between features and speed-to-market.

User Testing 98

User Testing Product Research Product Management Product Manager 98

The Product Coalition

JANUARY 26, 2024

Consult with existing research, available metrics, and stakeholders and identify the biggest gaps between the current state and the ideal state. SWOT Lightning Round: Organise a SWOT brainstorming session with key stakeholders from leadership, research, customer service, design, and engineering.

User Testing 101

User Testing Product Research Research Software Data Visualization 101

ProductPlan

MAY 19, 2022

Hallmark 1 of a Mature Product Organization: Unified Product Leadership and Strategy. In a 280 Group survey of 850 product management professionals, respondents said they believe their organizations could increase profits by 34% by optimizing their product organization by clearly defining processes, roles, and strategies.

Product Research 52

Product Research User Testing Data Visualization Customer Feedback 52

Userpilot

MARCH 6, 2020

And as Hubspot’s massive 2019 survey conducted on 1011 Project Managers from 59 countries revealed, the pay gap between male and female Product Managers amounts to $50,000: Source: HubSpot. Publicis Sapient, for example, has a great Women’s Leadership Network (WLN). Women in Product. Recognise and embrace your uniqueness.

Research Software 132

Research Software Analytic Tools Feedback Software Reporting Tools 132

Userpilot

JULY 18, 2023

The product manager’s responsibilities include conducting market and customer research using primary and secondary sources like interviews, surveys , or industry publications. Based on the research, PMs develop the long-term product vision and product strategy that are aligned with the overall business strategy.

Data Visualization 82

Data Visualization Product Research User Testing Onboarding KPIs 82

Userpilot

SEPTEMBER 14, 2023

Irrespective of the type, all product managers must have some common key skills, like strategic thinking, leadership, and customer empathy. Conducting market research and competitor analysis. Their tasks involve market and customer research, tracking user behavior, and collecting customer feedback.

Research Software 86

Research Software Analytic Tools Feedback Software Product Research 86

The Product Coalition

JUNE 22, 2020

A new survey by the rapid consumer feedback platform Alpha sheds valuable light on the question. Alpha surveyed over 500 product leaders from large organizations and startups for its 2020 Product Management Insights Report. Surprisingly, ideas from leadership ranked near the bottom at 13%. Where are you finding new ideas?

User Testing 78

User Testing Product Research Customer Feedback Research Software 78

Business of Software Conference

JULY 2, 2019

So in preparation for this talk I did a survey and I interviewed lots of designers and I spent time on Twitter and I have to say many companies really don’t know how to do either of these well – either retain or attract. This shows to me that you don’t really understand design leadership and you’re not ready for it.

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Weak Development Team Research Software User Testing Analytic Tools 40