The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. Photo by Tomas Sobek on Unsplash Nobody likes crises.

Product Strategy 110

Product Strategy Strategy User Testing Weak Development Team 110

Roman Pichler

JULY 20, 2016

Whenever you are faced with an agile, dynamic environment—be it that your product is young and is experiencing significant change or that the market is dynamic with new competitors or technologies introducing change, you should work with a goal-oriented product roadmap, sometimes also referred to as theme-based.

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Roadmap Agile Technical Review Weak Development Team 328

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. You add features, you replace salespeople, but it doesn’t help.

Product Strategy 121

Product Strategy Strategy User Testing Weak Development Team 121

The Product Coalition

OCTOBER 30, 2023

So either we work together to understand your objectives, call them goals if you’d like, and the outcome you are looking for from the product, or we will end the discussion, and you won’t get a committed set of work on the roadmap.” We went away from detailed, long-term, feature-committed roadmaps. I explained this many times.

Roadmap 118

Roadmap Feedback Software Onboarding KPIs User Testing 118

The Product Coalition

DECEMBER 11, 2023

So you have done your planning and now want to communicate your roadmap to management or to the team. Here is a template that will help you not only communicate your roadmap better but also build it the right way from the get-go. Photo by Tamil Vanan on Pexels You might have heard that I’m writing a book on product leadership.

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Roadmap User Testing Workshop Presentation 78

Intercom, Inc.

SEPTEMBER 1, 2021

At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . More and more, I see startups hiring PMMs as their first marketer ”.

Marketing 138

Marketing Product Marketing User Friction Customer Feedback 138

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. What happens when you show a senior leader a roadmap?

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. What happens when you show a senior leader a roadmap?

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

The Product Coalition

OCTOBER 30, 2022

Roadmaps require massive prioritization. It’s nice, but there is a much higher level of prioritization that needs to happen and would impact your roadmap much more. The same happens with your roadmap. Your roadmap must serve the company’s (business) goals , and therefore that’s where you need to start. Photo by Anete L?si?a

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Roadmap Travel User Testing Leadership 118

Lead on Purpose

NOVEMBER 30, 2020

There are many moving parts to product success, including understanding your market and the problems customers in the market face, … Continue reading → Building software platforms and applications that customers love, and will recommend to their peers, takes extreme focus and hard work.

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Product Strategy Strategy Marketing Roadmap 281

The Product Coalition

APRIL 23, 2023

One of the first things you should do in your new role is to take stock of the current state of the product and its market, which means getting to know your team, customers, and competitors and analyzing any available data on product performance and market trends.

Leadership 78

Leadership User Friction Data Visualization Vision 78

Roman Pichler

JULY 5, 2022

To make the duties more accessible, I have grouped them into four sets: people management, processes and tools, business strategy and organisational development, and self-leadership. Be aware that there is no one right way to apply the head of product role or a golden standard for doing the job. Self-Leadership.

Product Research 295

Product Research Leadership Feedback Software Roadmap 295

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. For instance, you might show the individuals how they can make effective strategic product decisions, create an actionable product roadmap, and effectively use the right KPIs.

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User Testing Product Research Weak Development Team Customer Experience 321

The Product Coalition

JUNE 9, 2023

If you do things that are purposeful, you’ll eventually be successful.” — Howard Schultz Several years ago, I found myself in a heated discussion about product roadmaps with a client. So as he leaned across the table and looked me in the eyes, he demanded, “Explain why I need a product roadmap.” Why not, indeed?

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Roadmap Data Visualization Customer Experience User Testing 122

ProductPlan

MARCH 23, 2023

If so, chances are you were working without the benefit of a concrete product strategy. Product strategy helps with feeling overwhelmed because it Helps your product team see how your product contributes to your company’s goals. Helps you get the right items on your roadmap and keep the wrong items off it.

Product Strategy 59

Product Strategy User Testing Feedback Software Strategy 59

People-First Product Leadership

JUNE 11, 2023

Be Curious Not Judgmental: In my course People-First Product Leadership , I do just that - I share how to put people on your team first. Then prioritize your ideas based on market research, customer input, and other data sources. You’ve read the article above and have your product vision. Yep, twelve.

Leadership 52

Leadership Vision Product Strategy Article 52

The Product Coalition

FEBRUARY 5, 2021

As a result, I’ve come to value 5 different aspects of product leadership. Aspects which are more on the human skills end of the spectrum and vastly different from being a Product Manager. Shift #1: A leader of leaders The two top things I’ve head people reply to the question “how do I move into Product Leadership?”

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Leadership Technical Advisors Product Research Weak Development Team 154

ProductPlan

AUGUST 7, 2020

My Journey Transitioning from Engineering to Product Management. Then, I started gravitating towards product strategy questions, like, “Why am I building products?, I worked with the product leadership to plan out a product strategy. 4 Key Differences in Skills Engineer to Product Manager.

Engineering 111

Engineering Leadership Customer Experience Feedback Software 111

Roman Pichler

DECEMBER 6, 2022

Instead, you rely on the contributions and the support of the key stakeholders , the development team members, and possibly other product people who help you manage a large product. For example, the marketer has to create the marketing strategy, and the development teams have to design and build the product.

Leadership 279

Leadership Technical Review Reporting Tools User Testing 279

The Product Coalition

JANUARY 16, 2022

When creating your roadmap, you need to consider what’s important to the company (not just to the product) and what is the best way to make progress across these multiple needs. These are the exact questions you need to ask when creating your roadmap. In startups, it is actually the company roadmap.

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Roadmap Data Visualization Customer Experience User Testing 155

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

Product Research 96

Product Research User Testing Research Software Feedback Software 96

The Product Coalition

OCTOBER 15, 2019

3 Different Types of Roadmaps Every PM Needs to Master Roadmapping is not easy. Every company demands different types of Roadmaps, and every PM has their own flavour. Here is a step by step process to create roadmaps so you can influence anyone in your company like a true Jedi. So what is Product Roadmap?

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Roadmap Data Visualization Software Review Technical Review 121

Mind the Product

OCTOBER 21, 2019

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? But today many, if not most, product teams fail this very first test. Sound familiar?

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Product Strategy Strategy Product Research User Testing 133

Product Warrior

DECEMBER 7, 2022

This is the introduction to my 10-part series to help you execute and continuously improve your product strategy. After explaining to board members we could not acquire the Internet, I quickly learned to execute product strategy fast. We must focus on learning velocity and continuous improvement.

Weak Development Team 52

Weak Development Team Product Strategy Strategy Feedback Software 52

The Product Coalition

FEBRUARY 12, 2024

I’ve been a product leader for over a decade. I’ve reviewed roadmaps for hundreds of different products. I’ve participated in more roadmap review meetings than I can remember. And until now, I never thought to share the view a product leader has on roadmaps — at least publicly. Does it reflect market needs?

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Technical Review User Testing Product Research Customer Feedback 117

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 96

Product Marketing Onboarding KPIs User Testing Marketing 96

The Product Coalition

AUGUST 15, 2022

that products always require roadmaps. My mentor and I started in our usual spot, talking start-ups, and new products in the healthcare industry. Do you think every company and product needs a roadmap?” Then I thought further; maybe complete scenarios exist where roadmaps aren’t needed. An hour flew by.

Roadmap 104

Roadmap Customer Experience Weak Development Team User Testing 104

Userpilot

FEBRUARY 13, 2024

We’ve collected some of the best product management webinars for 2024, so you don’t miss out. TL;DR A product webinar is a virtual seminar showcasing and discussing a product's features and benefits as a marketing and sales tool. You can use your findings and improve your in-app marketing with Userpilot.

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

Ronke PM

MARCH 26, 2024

At the heart of an organization that creates product magic is a product leader who is an expert at leadership and coalition building. These leaders understand that bringing effective products, solutions, and services to market requires consensus building and engaging cross-functional teams in the journey.

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Weak Development Team User Testing Product Management Product Manager 59

Bain Public

MAY 26, 2022

Roadmapping has become a political problem. Over the last decade, there has been advancements in the product world where the CEO is no longer the only one who calls the shots; now, there is a Product Leadership Team (PLT) who is supposed to work collaboratively with the product manager on defining the next set of features of a product.

Leadership 52

Leadership Weak Development Team Product Management Product Manager 52

Roman Pichler

MAY 4, 2022

You might not know, for example, which marketing strategy is most appropriate or which sales channels are most effective. Consequently, you’ll benefit from the input of a marketer and a sales rep. You need the stakeholders’ active contribution to progress the product and reach the product goals.

Product Research 298

Product Research Agile User Testing Framework 298

Roman Pichler

APRIL 19, 2017

Challenging situations are great opportunities to grow as a human being and by doing so, you increase your leadership power. To increase your expertise, strengthen your understanding of the market or domain and the product, as well as your product management savviness. It’s great to know your product and market.

Leadership 163

Leadership Weak Development Team User Testing Product Research 163

Mironov Consulting

MAY 20, 2019

In addition to my formal coaching of product leaders (Directors, VPs and CPOs who directly manage teams of product managers), I talk with lots of senior individual contributors about the risks and challenges of moving “up the ladder” into product leadership roles. So I have a strong sense of what product managers want.

Leadership 106

Leadership Product Research Customer Experience Customer Feedback 106

ProductPlan

JANUARY 21, 2021

That team’s collective work is often represented, at a high level, as features on the product roadmap. The work of a product designer, however, is distinct from their developer counterparts. Also, the role of product design in designing great user experiences is both tactical and strategic.

Research Software 98

Research Software Roadmap Product Research Customer Experience 98

Amplitude

MARCH 11, 2020

Roadmapping is at the core of product strategy and product management. As a product person, and the VP of Product at Yesware , I’ve never come to fully embrace the discussion of what each team would deliver, in what sequence and within a long timeframe. Output-Based Planning. You can align on direction.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

Sachin Rekhi

AUGUST 4, 2021

So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role. There was even an emerging set of courses focused on product leadership. Take product roadmaps for example.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Roman Pichler

JUNE 1, 2020

For example, these stakeholders are likely to include representatives from marketing, sales, support, and finance for a commercial product. At the same time, you rely on their work and support to progress the product, for instance, to market and sell it. Involve the Stakeholders in Important Product Decisions.

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Weak Development Team Product Research Customer Experience Workshop 305