Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 100

Analytic Tools Research Software Feedback Software Customer Experience 100

Userpilot

APRIL 21, 2024

This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective. Next, create user personas. Focus on their JTBDs, pain points , and gains from using your product.

Research Software 84

Research Software Feedback Software User Testing Reporting Tools 84

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Put simply, user personas impact your entire business model. and What are their pain points? What is a user persona?

Data Visualization 95

Data Visualization Analytic Tools Research Software User Testing 95

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Research Software 87

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Email marketing experiments. Analyze existing data.

Research Software 94

Research Software Feedback Software Analytic Tools Customer Experience 94

Mind the Product

FEBRUARY 22, 2018

Major elements of our sales and marketing plan, designed with companies like this one in mind, needed to be revisited at the least. We’d responded to market traction without properly understanding our users. Our beliefs about them have mostly held up, except the big one of them being our primary customers.

Product Research 88

Product Research User Testing Customer Experience Research Software 88

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 90

ChatGPT Data Visualization Onboarding KPIs Research Software 90

Usersnap

FEBRUARY 5, 2024

This rush can hinder the essential process of feature discovery, potentially leading to products that fail to satisfy user needs truly. The first step is to understand your users’ needs and pain points. Conduct thorough market research and user interviews to gain insights into what your audience truly desires.

Product Research 52

Product Research Onboarding KPIs User Testing Feedback Software 52

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the public-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the privately-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Feedback Software 95

Feedback Software Analytic Tools Research Software Data Visualization 95

Userpilot

MARCH 8, 2022

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. Melissa Perri is one of the most recognizable names in Product Management. CEO of Product Labs.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market. If so, fantastic!

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. Knowing that about their target market, Toggle then built their digital insurance product from the ground up. “We

User Testing 85

User Testing Research Software Product Research Feedback Software 85

Userpilot

AUGUST 13, 2023

A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions. Customer requests aren’t enough to make product decisions. Validate them with data from other sources, like analytics or insights from customer-facing teams.

Data Visualization 89

Data Visualization User Testing Customer Experience Feedback Software 89

Userpilot

JANUARY 9, 2023

Building user personas helps the entire team better understand user needs and build solutions that satisfy them well. Customer and market research that goes into building product personas also drives feature development. Empathize with your target user for better product value. Product persona template.

Feedback Software 89

Feedback Software Research Software Analytic Tools User Testing 89

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. User personas stand in for users throughout the design of your product.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. Knowing that about their target market, Toggle then built their digital insurance product from the ground up. “We

User Testing 52

User Testing Product Research Research Software Feedback Software 52

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. Knowing that about their target market, Toggle then built their digital insurance product from the ground up. “We

User Testing 52

User Testing Product Research Research Software Feedback Software 52

UX Studio: Product Management

JULY 14, 2021

As a product design consulting firm , we often get questions from our clients who look for reliable design, development, or marketing partners. Hence, at UX studio, we want to make sure the recommendations we make are based on solid grounds and research. Are you looking for a design thinking company now?

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Userpilot

JULY 18, 2023

Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making. Product analytics software provides objective insights into user behavior and product performance. When you look for a new product, make a list of the use cases and research tools for them.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Reporting Tools 90

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Define your market size. Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Product Beautiful

AUGUST 24, 2016

But the truth is that events aren’t just a sales and marketing tactic. They can and should be a strategic part of your market research—a way to glean feedback from your market as much as they are a place to push your message. Talk about your customers’ problems. Rethinking the Role of Events. Here’s a start.

Events 40

Events User Testing User Friction Strategy 40

Mixpanel

JUNE 10, 2020

No matter the industry, product experimentation should always be done with your customers top of mind. In terms of our core product, this might mean adding capabilities that make it easy for users to transfer funds from one account to another. This could be anything from a feature, to a customer request, or a business requirement.

User Testing 76

User Testing Product Research Weak Development Team Customer Feedback 76

UX Studio

JUNE 30, 2023

San Jose, CA; San Francisco, CA $150 – $199 / hr Web Design, Corporate Identity, Graphic Design, Social Media Marketing, Animation, and Motion Design Propane Agency Propane Agency is a brand and digital experience agency. We also develop products of our own, namely UXfolio, Copyfolio, and Archifolio.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

UX Studio: Product Management

DECEMBER 7, 2022

This specialization means that we have a deeper understanding of user needs that can help businesses make user-centric decisions. . Our usability research expertise can help you identify pain points, user needs, and opportunities for better UX solutions. Their main services: UX research. UX/UI Audit

User Testing 52

User Testing Research Software Product Research UX 52

Sachin Rekhi

OCTOBER 25, 2016

While every product team I've worked with leverages customer feedback to inform product decisions in some way, most fall short of designing their customer feedback loop to maximize the benefits to the product team of gathering, recording, and synthesizing feedback. The first step is cataloging the various sources of customer feedback.

Product Research 120

Product Research Feedback Loop Feedback Software User Testing 120

Actuation Consulting

JULY 6, 2018

A Persona is a representation of a group of customers with similar characteristics. You gather data to create the Personas through primary research and also through Voice-of-the-Customer activities. Personas include information such as: A fabricated descriptive name and optional photo or caricature. What Is a Persona?

User Testing 40

User Testing Customer Experience User Friction Data Visualization 40

Product Innovation Educators

DECEMBER 10, 2018

Bottom line: product management is all about the customer. When I ask them why they need to improve performance, I typically hear one of four answers, with the most common being to create more of a customer focus. For example, should you focus on revenue or customer value? We started creating prototypes for customers.

Research Software 58

Research Software Customer Experience User Testing Product Research 58

Business of Software Conference

SEPTEMBER 3, 2019

How does a bootstrapped software company effectively market especially when its founders despise (and, in fact, suck at) sales and marketing? Shawn Anderson & Shane Corellian (Co-Founders, PDQ.com) – Alternative Marketing, or “Oops I Did A Marketing” from Business of Software Conference. Transcript.

Analytic Tools 40

Analytic Tools Marketing Research Software Technical Review 40

The Product Coalition

JULY 8, 2020

It’s easy to spot patterns mixing cohort charts and user attributes and events but you never get to the why. Therefore, it’s hard to connect the dots , by basing all product growth on analytics, you never get the full user story. Why do they use the product, what’s the pain point, what do they need next?

Feedback Software 83

Feedback Software Data Visualization Customer Feedback User Testing 83

DISQO

SEPTEMBER 28, 2018

In large organizations, building a great product takes even more than an acute focus on customers, exhaustive research to pain points, and continuous experimentation. To be successful, you also need to get stakeholder buy-in throughout the process.

Product Research 40

Product Research Data Visualization User Testing Customer Feedback 40

DISQO

SEPTEMBER 28, 2018

In large organizations, building a great product takes even more than an acute focus on customers, exhaustive research to pain points, and continuous experimentation. To be successful, you also need to get stakeholder buy-in throughout the process.

Product Research 40

Product Research Data Visualization User Testing Customer Feedback 40

DISQO

SEPTEMBER 28, 2018

In large organizations, building a great product takes even more than an acute focus on customers, exhaustive research to pain points, and continuous experimentation. To be successful, you also need to get stakeholder buy-in throughout the process.

Data Visualization 40

Data Visualization Product Research User Testing User Friction 40

Alty

FEBRUARY 16, 2017

Need some help with filling it out or creating a custom one from scratch? But if you already did some solid market research, that’s awesome! We’ll need this information to anticipate your users’ preferences and create specific user personas during the design stage. Check out the commentary below. Bring it on.

Research Software 50

Research Software User Testing Technical Review Data Visualization 50

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? TL;DR A message map is a document outlining what and how the organization should communicate with customers, aimed at helping teams articulate a clear and consistent message about the product. Let’s get to it! Book the demo!

Messaging 76

Messaging User Testing Research Software Analytic Tools 76