Pragmatic Marketing

NOVEMBER 16, 2019

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Mironov Consulting

APRIL 12, 2020

This week, we’ve talked more about how COVID-19 and sheltering-in-place will shape near-term product decisions. Implications for customers, markets and company economics that may change what we build. Can your company drop-ship tech or supplies? Then Onto Crisis Product Strategies. How does COVID-19 shuffle our plans?

Customer Experience 140

Customer Experience Reporting Tools Technical Review Transportation 140

UX Studio: Product Management

NOVEMBER 24, 2020

Aplana is a privately held software development company that has been on the market for 20 years. With expertise in product management, strategic thinking, and agile transformation, we strive to be more than a design agency. Beyond is an award-winning product design company honored at the San Francisco Design Week 2020. .

Product Research 115

Product Research Research Software Software Review Technical Review 115

PMLesson's Ace the PM Interview

MAY 19, 2020

Product Management is notoriously difficult to get into. This challenge is especially augmented for those just graduating from college with minimal exposure to product management. Thus, companies have developed entry-level product management roles, known commonly as Associate Product Management (APM) roles.

User Testing 52

User Testing Analytic Tools Product Management Product Manager 52

The Product Coalition

SEPTEMBER 7, 2022

It includes functionality allowing a product to work in the market and generate income. This increases the audience’s interest in the product. Let’s consider the benefits of MVP development : MVPs Allow Businesses to Test Ideas In Markets In 2014, Hailo mobile app for calling a taxi failed.

User Testing 125

User Testing Feedback Software Research Software Product Research 125

Bain Public

MAY 29, 2020

FUN FACT: It is actually thanks to the coaching service for innovative and technological SMBs (PMEit) administered by MAIN that we’ve been able to work with some of our incredible clients, Wastack , LiveScale , Blaise Transit and Enkidoo , and provide them with product management, consultancy and coaching support.

CTO Coach 52

CTO Coach Research Software Startups Feedback Software 52

ProductPlan

MAY 5, 2022

Whenever you build or update a product roadmap, you’ll need to weigh the costs and benefits of several competing goals. Capitalizing on trends in the market to be the first to offer new capabilities. Creating a higher-priced version of the product. Cleaning up technical debt or fixing product defects.

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

Mind the Product

SEPTEMBER 4, 2017

You’ll find platforms across many industries, from transportation to book publishing. For a product manager, managing your platform is different from managing your product. My experience is in working on multiple platforms in the food-tech and supply-chain industries. Partner Selection Criteria.

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization Technical Review 91

Product Innovation Educators

JUNE 24, 2016

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. . Which of the 3 types of product mangers are you? (1) 1) Builders – the classic product manager. (2) 3) Innovators – product/market fit creators.

Customer Feedback 48

Customer Feedback Artificial Inteligence User Testing Product Management 48

UX Studio: Product Management

JULY 12, 2021

We are honored to rank among the top product design companies according to Clutch Global Award. We reviewed their portfolios and services and created our top list of eCommerce web design agencies to work with. Their strategy has three stages: Design and creative, eCommerce development, and growth and marketing.

Research Software 92

Research Software Data Visualization Feedback Software Analytic Tools 92

PMLesson's Ace the PM Interview

AUGUST 8, 2022

Below, we'll delve into the world of Google by explaining its history and products, what benefits employees can expect while working at the company, and give you some tips on how to answer a the common interview question, "Why Google?" "Why Google?" "Why Google?

Technical Review 52

Technical Review Data Visualization Engineering Naming 52

Intercom, Inc.

JANUARY 12, 2022

If you’re short on time, here are a few quick takeaways: Although data science can’t predict the future, it can definitely help you focus resources, troubleshoot issues, and even unlock new markets. That’s how I ended up moving from that job into an analytics job at a tech company in San Francisco. That was my first job in tech.

Data Visualization 151

Data Visualization Analytic Tools Research Software Reporting Tools 151

Sachin Rekhi

FEBRUARY 16, 2020

Mastering the craft of product management is no easy task. I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables.

Data Visualization 217

Data Visualization Product Research User Testing Reporting Tools 217

ProductPlan

JULY 18, 2019

The daily demands of product management make it challenging to carve out time for strategic thinking. Devoting time to long-range planning, competitive analysis, and assessing new technologies and opportunities simply won’t happen if we don’t make a concerted effort. Make strategic thinking a group effort.

Customer Experience 56

Customer Experience Data Visualization Transportation Analytic Tools 56

BrainMates

NOVEMBER 1, 2021

Even if we took the oft-quoted “95% of products fail” (most commonly attributed to Clayton Christensen) to mean “95% of ideas fail”, we would still be taking far too many ideas through to production & launch. Most companies are in reality reviewing and failing several orders of magnitude less ideas than this.

Weak Development Team 105

Weak Development Team Product Research Development Research Software 105

BrainMates

OCTOBER 30, 2022

Estimates indicate it takes about 3000 raw ideas to make one commercially successful product ( Stevens & Burley, 1997 ), and in some industries much more. In reality, most companies are reviewing and failing ideas several orders of magnitude less than this. Juicero is a widely mocked example of a product that provides no benefit.

Development 59

Development Transportation Research Software Product Research 59

Bain Public

DECEMBER 19, 2022

They monopolized the summer & fall to double down on their client efforts, market strategy and planning for new features for the next set of cities they targeted in 2023. As a smart Mobility start-up, they developed solutions to optimise and revolutionize public transport systems and services.

Fractional CTO 52

Fractional CTO CTO Coach Transportation Customer Experience 52

Userpilot

MARCH 29, 2024

There are different types of brand activation campaigns, including experiential, digital, guerilla, and word-of-mouth marketing , among others. To create a successful activation strategy , you must first define your product's value proposition. Ahrefs uses video marketing to reach relevant audiences.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Product Talk

MAY 10, 2023

To learn more about how real product leaders are approaching this challenge, I recently sat down with fellow Product Talk instructor Ellen Juhlin (who’s also a product coach, consultant, and Senior Director of Product Management at Orion Labs ). How did that product manager get access to those end users?

Product Research 130

Product Research User Testing Feedback Software Research Software 130

ProductPlan

JUNE 14, 2022

For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. Both of these play a critical role in motivating those responsible for bringing the product from concept to market. Product vision examples.

Vision 59

Vision Product Strategy Strategy Feedback Software 59

Bain Public

AUGUST 14, 2021

They have limited or no information due to the absence of tools and no real solution for improving current practices. For example, the initial product of Tesla Motors is a high-performance electric sports car called the Tesla Roadster. Meeting the climate change challenge requires both behavioural and technological change.

Analytic Tools 52

Analytic Tools Feedback Software Startups Data Visualization 52

Andrew Chen

JUNE 25, 2019

I’ve had folks over to 1455 Market St, the headquarters of Uber, and I’ve reciprocated with visits to the Airbnb offices too. Importantly, both companies are tremendous growth stories, and have needed to grow both demand but especially supply in all of their markets globally. It’s fantastic, and I hope you enjoy it. Thanks, Andrew.

User Testing 111

User Testing Customer Experience Research Software Feedback Software 111

Andrew Chen

JUNE 25, 2019

I’ve had folks over to 1455 Market St, the headquarters of Uber, and I’ve reciprocated with visits to the Airbnb offices too. Importantly, both companies are tremendous growth stories, and have needed to grow both demand but especially supply in all of their markets globally. It’s fantastic, and I hope you enjoy it. Thanks, Andrew.

User Testing 48

User Testing Customer Experience Research Software Feedback Software 48