Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Mind the Product

FEBRUARY 25, 2020

It’s not rocket science that awesome products come from awesome teams, so what’s the key to creating and managing a team that’s designed for maximum impact? Here, taking advice from a number of product pros, we look at a selection of ways to build product teams and empower them to achieve success.

Weak Development Team 118

Weak Development Team User Testing Workshop Magazine 118

Userpilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. What to do before building a team for your SaaS company You can’t just jump into hiring without some forethought, or you’ll make many mistakes.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat. Mark couldn’t disagree more: .

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Data Visualization 226

ProductPlan

AUGUST 4, 2020

If you’re a product manager or part of a startup, you’ve likely heard about the Minimum Viable Product concept for getting products to market faster. In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results.

Weak Development Team 126

Weak Development Team Product Research User Testing Differentiation 126

Product Management University

DECEMBER 2, 2022

If you’re in product marketing or product management, you’re likely familiar with the concept of user personas and buyer personas. These terms might even be used interchangeably in your organization to describe a product’s customers. There are four main types of user personas used in the product development world.

B2B 130

B2B Customer Experience User Testing Customer Feedback 130

Userpilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Mind the Product

MARCH 12, 2020

It defines, communicates, supports, and improves important operations which can be standardized, such as communication, planning processes, team gatherings, and training. What product ops is. How it’s become a critical function for scaling effective product teams. What Product Managers do. Supporting onboarding.

Product Research 188

Product Research User Testing Weak Development Team Customer Experience 188

Userpilot

NOVEMBER 23, 2023

TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. Build a product that users love by delivering value and a good product experience.

Analytic Tools 104

Analytic Tools Feedback Software Product Research User Testing 104

The Product Coalition

MARCH 29, 2018

I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.” Where do your teams agree on low scores?

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Userpilot

OCTOBER 31, 2022

From a marketing standpoint, it first seems like a negative persona shouldn’t be a major worry. Sure, every product marketer appreciates the importance of knowing their ideal buyer personas to help cultivate the right leads. Negative personas accurately portray the users least likely to find value in your product.

Feedback Software 97

Feedback Software User Testing Research Software Data Visualization 97

The Product Coalition

FEBRUARY 12, 2024

Early in the pandemic, this led me to resent virtual meetings, especially virtual product review meetings. This particular product review meeting was a breaking point. I struggled to figure out how to run the product review meeting effectively. As a result, the team struggled with how to prepare. Why was this prioritized?”

Technical Review 117

Technical Review User Testing Product Research Customer Feedback 117

Product Management University

MARCH 14, 2017

If product management is a contact sport, what’s your organization’s risk of injury? Delivering, marketing and selling products in B2B is a contact sport in many ways. The end result is products with lots of features for everyone and few closed-loop solutions for any one market segment.

Weak Development Team 100

Weak Development Team Product Management Product Manager Customer Experience 100

Userpilot

MARCH 27, 2023

We finish with an overview of product analytics tools that your team can benefit from. TL;DR Product analytics is the process of collecting and analyzing usage data to get an objective and unbiased picture of user behavior in-app. It focuses on measuring the performance of marketing campaigns or strategies.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 98

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

User Testing 124

User Testing Customer Feedback Customer Experience Data Visualization 124

Mind the Product

MAY 9, 2019

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices. All product managers love a good test. Test Everything.

Product Research 150

Product Research User Testing Weak Development Team Embedded Analytics 150

Intercom, Inc.

FEBRUARY 6, 2019

As a product-first company, new product launches are a core part of Intercom’s DNA – which means there’s always an abundance of juicy launches for us product marketers to work on. Given our cadence of launches and updates, we’ve developed a pretty well-oiled launch machine over the past few years.

Product launches 170

Product launches User Friction User Testing Messaging 170

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Good user personas help you to design better products for your target users and achieve PMF. What are their pain points?

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

APRIL 13, 2022

Click tracking is an essential method for uncovering weak spots in the product UX and the user flow by analyzing how users engage with your UI. The main idea of click tracking is watching how users interact with your product to discover friction points. This can be a broken link, poor onboarding , confusing UX, etc.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

People-First Product Leadership

MARCH 4, 2024

How would you approach working with new team members in a different country, specifically to grow empathy and connection, due to cultural differences? When I found myself in similar situations, I built learning and growth opportunities by creating a forum with product colleagues across the business and around the globe.

User Testing 59

User Testing Feedback Software Technical Review Product Research 59

Userpilot

JANUARY 8, 2021

Before we get into what is considered a good NPS score, we have some good news and some bad news. What Is Considered Good NPS Score, and What Is a Bad NPS Score? Net Promoter Score is the result of a one-question survey asking the users how likely they’d be to recommend your product on a scale from 1 to 10. Table of Contents.

Analytic Tools 89

Analytic Tools Feedback Software Data Visualization Weak Development Team 89

Ask Benny

JANUARY 25, 2020

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 103

Agile Weak Development Team User Testing Software Review 103

Usersnap

MARCH 19, 2019

Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. Do you consider customer feedback?

User Testing 76

User Testing Feedback Software Data Visualization Research Software 76

Userpilot

AUGUST 14, 2023

Which measures the customer’s experience with a specific product, feature, or team interaction. Ask users to rate from 1 to 5 how easy it is to use your product. Product evaluation surveys. Which gauges how users feel about product performance and what they value the most. Develop your product through a PMF survey.

Product Research 97

Product Research Data Visualization Analytic Tools Feedback Software 97

Userpilot

OCTOBER 25, 2022

Strategic Product Management Activities and Tips. Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Goals are important aspects of the product strategy. What is strategic product management?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

SEPTEMBER 4, 2023

Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. Unlike isolated marketing tactics, customer journey optimization adopts a cross-functional, customer-centric perspective. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 97

Data Visualization User Testing Analytic Tools Customer Feedback 97

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. Customer Retention Strategies for Your Marketing & Sales Departments. The marketing and sales warriors in the trenches creating blog posts, running email campaigns, and closing deals.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. Find Friction Points And Make Product Improvements. Time to Value.

Analytic Tools 98

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 98

Ask Benny

JANUARY 25, 2020

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 78

Agile Weak Development Team User Testing Software Review 78

Ask Benny

JANUARY 25, 2020

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 78

Agile Weak Development Team User Testing Software Review 78

Ask Benny

JUNE 1, 2019

Agile is a concept with principles that helps us develop software better, validate it as soon as we can, and bring value to our customers faster. Scrum is just one of the software development frameworks that implement agile and there are many others including Kanban, extreme programming, lean software development and more.

Agile 78

Agile Weak Development Team User Testing Software Review 78

Userpilot

JUNE 26, 2023

Want to track the different types of product metrics to get product growth insights ? Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. Thus, these metrics let you assess the success of your product.

Onboarding KPIs 94

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 94

Userpilot

SEPTEMBER 28, 2022

Measure the success of product management. A successful product needs to have a great product-market fit, be engaging, and have high retention rates. Tracking these metrics can show whether you’re on the right path and whether your product meets the needs of your customers. Customer Acquisition Cost.

Onboarding KPIs 94

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 94

Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. Initially we worked with a team from ThoughtWorks for 12 weeks. 2014 – Testing and Growing the Team.

User Testing 113

User Testing Weak Development Team Onboarding KPIs Customer Experience 113

Userpilot

NOVEMBER 10, 2022

TLDR; A customer pain point refers to an issue that a customer experiences when interacting with a product or service. Understanding pain points helps you avoid customer dissatisfaction , make product improvements that meet customer needs , and help you align your marketing strategy better. Let’s get started.

User Friction 98

User Friction Customer Experience User Testing Product Research 98

Userpilot

MARCH 18, 2022

It is how businesses let their target audience know who they are and what they can do and it refers to the words on your site, landing pages, as well as other marketing messages. Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

DECEMBER 18, 2020

The bad news is: there is no ‘one-size-fits-all’, cookie-cutter method. There may not be as clear a path to your key activation points as you thought and these bad experiences will continue to affect any new users (accumulating churn over time). The bad news though? Hint: It is not because they forgot their user id.

User Testing 98

User Testing Customer Experience Analytic Tools Onboarding KPIs 98