Mind the Product
APRIL 2, 2024
Master the Product Feedback Loop to gather and implement user input, optimizing customer experience and aligning with market needs. Read more » The post Mastering the feedback loop: Where user insights meet product excellence appeared first on Mind the Product.
Product Talk
AUGUST 18, 2021
Product discovery is becoming a trendy topic in the world of digital products. This article will cover the ins and outs of product discovery. What is Product Discovery? Product discovery is often defined in comparison to product delivery. Understanding Project-Based Discovery.
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Product Talk
FEBRUARY 28, 2024
Continuous discovery is not a linear journey—as much as we might want it to be. Continuous discovery is not a linear journey—as much as we might want it to be. That’s certainly the case for Kelsey Terry , who’s sharing her story in today’s Product in Practice. Do you have a Product in Practice story you’d like to share?
Userpilot
APRIL 24, 2024
Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. Recruiting usability test participants via email.
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Bring the voice of the customer into your decisions with product market research. This guide will help you find out how to clearly define your learning objective, create questions to support the objective, build screener questions to get the right audience, and more!
Alchemer Mobile
FEBRUARY 14, 2023
First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. None of us believe ‘thank you for your feedback’ closes the loop.
The Product Cafe
MAY 12, 2024
Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything: product management, startups, AI, and more. However, despite your enthusiasm, it barely makes a ripple in the market. Ensure your product remains maintenance-friendly and relevant.
Speaker: Donna Shaw - Senior Product Manager & Eric Frierson - Director of Innovation for Public and School Libraries
Product management goes beyond product development; it involves nurturing a cohesive team. Nonetheless, by leveraging foresight and valuable insights, you can cultivate a thriving product management team that works together harmoniously to craft customer-centric products.
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In this eBook, you will learn how to continuously bring the voice of consumers into product and marketing decisions. Find out how to conduct research surveys that will allow you to confirm product-market fit, and build and launch better products. Get your copy today!
Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group
Many of us are accustomed to planning for either discovery or delivery. We know how to plan for where we want to be for a product (delivery). And, we know how to plan to discover a market (discovery). Instead of planning for either discovery or delivery, we can use experiments—for all our work.
Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting
The purpose and value of experimentation (from a scientific and product perspective) is to produce new information. From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.
Speaker: Phil Irvine, VP & Director of Audience Intelligence
One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. To accomplish this, organizations have traditionally leaned into historical customer and product data to predict how to engage with their current and future customers in a personalized manner.
Advertiser: Aggregage
As industry leaders in user experience research, we are pleased to offer you access to our latest white paper: When and How To Use User Research in Each Stage of the Marketing Funnel.
Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker
Everyone working on a product is trying to achieve the same goal: product-market fit. But most products fail to do so. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook.
Speaker: John Little, Head of Product Marketing, Centercode
When it comes to delivering a solid product/market fit, customer validation is key. After all, you want to provide customers with a product that not only fills the need, but is delightful -- right? To get there, you need to commit to a vital blend of market research, strategy, and user testing.
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