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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. And if you ask us, the answer to these challenges is in-product communication.

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How to Cross the Chasm & Scale Your SaaS

Userpilot

Growing your product requires tackling one of the biggest challenges, which is to cross the chasm. TL;DR The chasm is the gap in the product adoption curve between the early adopter and the early majority. TL;DR The chasm is the gap in the product adoption curve between the early adopter and the early majority. Book a demo now.

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Data-driven sales: 18 sales KPIs and metrics to grow your revenue faster

Intercom, Inc.

For our outbound leads – leads generated by our outbound SDRs – we track: Number of accounts contacted: The total number of companies that our outbound SDRs have prospected to. At this stage, many companies become obsessed with tracking sales activities, especially if they’re doing outbound sales.

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The Activities of a Strategic Product Manager

ProductPlan

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Developing a Product Strategy.

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Boost your support efficiency with Intercom’s new workflows

Intercom, Inc.

This launch is a meaningful one for us because our Support team partnered hand in hand with the Product team to develop many of the features. Other teams needed a simpler way to find real-time conversations tied to their product areas. This feature was actually first built by a former Customer Support Engineer on the team.