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Can Lean Product Management Help Startups Build Strong Products?

The Product Coalition

Most of our readers would have heard of Agile product management. In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). As any startup will tell you, managing an idea from concept to launch is a lot easier said than done.

Startups 128
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“Build What Matters” Framework for Startups

The Product Coalition

Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. What is wrong with these startups? Both product and product strategy should fall in place to make the startup sustainable and help them to grow. What is S.M.A.R.T?

Framework 151
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The Only Leading Metric to Measure Product-Market Fit and How to Use It

The Product Coalition

Product-market fit (PMF) is a tricky thing for startups. It’s that sweet spot where the needs of your target market perfectly align with what your product is offering, and if you’re a product manager at an early startup, it’s your job to help your product find that fit.

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What It Means To Be “Scrappy”: Enzo Avigo About Early Stage Startups

The Product Coalition

Enzo Avigo, CEO of June Read a copy of the LinkedIn post below to find out more: Early stage startups, your product execution speed is everything. Product teams, you don’t have time to do all the things you should. In pre Product/Market Fit this is even worse. In pre Product/Market Fit this is even worse.

Startups 122
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Strategic Debt Is the Silent Killer of Startups

The Product Coalition

Startups also have a silent killer. Still, because startup life is so hectic — it might feel like business as usual. Note: everything I say here is true for mature product companies as well. The reason I’m talking here primarily about startups is that they are much more volatile than larger companies. And nothing else.

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Keeping the market in mind: What makes product marketing successful at Intercom?

Intercom, Inc.

That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.

Marketing 138
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Building a Multi-Dimensional Roadmap

The Product Coalition

When creating your roadmap, you need to consider what’s important to the company (not just to the product) and what is the best way to make progress across these multiple needs. These are the exact questions you need to ask when creating your roadmap. In startups, it is actually the company roadmap.

Roadmap 155