UX Planet

JUNE 9, 2025

From Raw Data to Clarity — Cleaning, Sorting, and Synthesising Insights Part 4 (of 5) of the UX Research Playbook series Synthesising qualitative data is similar to reaping the harvest after the diligent effort poured into research — it’s the step where hard work blossoms into meaningful insights. Mural , Miro , etc.) is recommended.

Data Visualization 52

Data Visualization Customer Feedback Technical Review Research Software 52

Intercom, Inc.

MARCH 10, 2022

And, as society reopens, it is vital to maintain ease of movement between in-store and online channels – not just for your customers, but for your teams. Great e-commerce experiences for customers are built on speedy responses, instantaneous gratification, and convenience – this is no easy feat to provide. Sense their frustration?

Customer Experience 209

Customer Experience Technical Review User Friction Data Visualization 209

Product Innovation Educators

SEPTEMBER 2, 2024

It guides product managers through the complex landscape of what customers need, want, and how they behave. It’s important because it helps uncover what customers need and want, even if they don’t know it themselves. These sessions could reveal unexpected pain points in current tools and spark ideas for innovative features.

User Testing 280

User Testing Product Research Market Research Research Software 280

The Product Coalition

MARCH 24, 2021

Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. Starting with a niche market ensures focusing on a very specific customer problem and probably little to no competition. As we do not have yet data available from live customers?—?or

User Testing 158

User Testing Research Software User Friction Customer Experience 158

Userpilot

MAY 30, 2025

Crash rate in the first session: Keep crashes under 1% of sessions to reduce uninstalls and bad reviews. Map metrics to key user journeys By hit friction points , so you can focus on fixes that boost completion rates at every critical step. Then, answer the question: What does success look like at each step?

Onboarding KPIs 89

Onboarding KPIs Feedback Software Analytic Tools Research Software 89

Product Management Unpacked

MAY 13, 2020

The memo explains that the brand man would “study the territory personally at first hand — both dealers and consumers — in order to find out the trouble.” Armed with this insight, he would create and implement a plan that would rectify consumer pain points, aiming for the greatest return on investment.

Reporting Tools 173

Reporting Tools Research Software User Testing Technical Review 173

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

Customer Feedback 111

Customer Feedback Customer Experience Data Visualization Analytic Tools 111

Userpilot

MARCH 30, 2025

But it doesnt mean its not worth implementing product-led strategies to compel users to convert into paid customers and increase the reach of your app organically. Some ways to approach this strategy include: Offering a free trial or freemium plan to allow new users to realize the value of your app before they commit to a plan.

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 105

Data Visualization Customer Feedback User Testing Analytic Tools 105

Userpilot

NOVEMBER 18, 2023

You can discover what paths your users take the most, and why, along with which paths they avoid or drop off from. These insights highlight potential opportunities for growth and pain points that need solving. So let’s look at how you can use user path analysis to your advantage. The customer!

Data Visualization 105

Data Visualization User Testing Customer Feedback Analytic Tools 105

Userpilot

AUGUST 30, 2024

Uses humor to highlight the users’ pain points and position Userpilot as a no-code solution to track in-app user behavior. Chameleon user onboarding Olympics. Leverages the popularity of the Olympics by creating a user onboarding challenge with expert feedback sessions. Userpilot video ad.

Feedback Software 105

Feedback Software Analytic Tools Research Software Advertising 105

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. How do you gather customer feedback today? Christy: Yeah.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

NOVEMBER 6, 2023

If you want to retain customers, you can’t afford customer experience gaps – it’s that straightforward. In today’s competitive landscape, customers aren’t just buying a product. They want to buy a seamless experience throughout their customer journey. – Analyze your funnel to identify any drop-off point.

Customer Experience 102

Customer Experience Feedback Software Customer Feedback Data Visualization 102

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities. What is marketing data?

Data Visualization 98

Data Visualization Customer Feedback Customer Experience User Testing 98

Intercom, Inc.

SEPTEMBER 18, 2019

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. When a prospect is watching TV or running errands, they’re not thinking about what kind of software to buy for their business. It’s all about context.

Marketing 36

Marketing Research Software Customer Communications Data Visualization 36

Userpilot

MAY 21, 2024

Following customer lifecycle management best practices can lead your company to retain more users and increase customer lifetime value. Let’s explore customer lifecycle management (CLM), its phases, and the best practices you can apply in SaaS without coding! to iterate retention strategies and reduce churn.

Data Visualization 105

Data Visualization Customer Experience User Testing Customer Feedback 105

Userpilot

APRIL 22, 2024

A customer sentiment dashboard is a great way to visualize customer feedback and see what users love (or hate) about your product. TL;DR A sentiment analysis dashboard typically integrates information from multiple data sources, such as social media posts, customer reviews, survey responses , and customer service chats.

Data Visualization 100

Data Visualization Dashboard Customer Feedback User Testing 100

The Product Coalition

FEBRUARY 15, 2024

A recent study by Gartner revealed that more than 80% of enterprises will have used Generative AI APIs or deployed Generative AI-enabled applications by 2026, highlighting its potential to transform various functions. From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching.

Generative AI 145

Generative AI Data Visualization Reporting Tools Research Software 145

Userpilot

SEPTEMBER 3, 2022

Have you ever wondered how customer feedback analysis can help you improve your product and reduce churn? The amount of feedback you get from customers is meaningless if you do not analyze the data. So let’s see how you can analyze user sentiment and drive repeated value for your customers.

Feedback Software 98

Feedback Software Customer Feedback User Testing Data Visualization 98

Userpilot

FEBRUARY 9, 2025

Soon after, a backlash followed, and users flooded social media with complaints. The new layout felt confusing, frustration spread, and app review scores took a hit. When users interact more, it may seem like a win. Numbers alone can be misleading higher engagement doesnt always mean user satisfaction. The problem?

Data Visualization 52

Data Visualization Customer Feedback User Testing Product Research 52

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 17, 2024

TL;DR A user persona is a fictional character representing a user type based on user research to ensure user-centered product design. Collecting high-quality data for personas ensures they are based on real user behaviors and needs. User persona : Useful for product development and user experience design.

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

Userpilot

MAY 29, 2024

Cuvama, a value selling platform, helps sales and customer success teams identify pain points, sell outcomes, and reinforce success. For this to actualize, Cuvama first needed to guide its users towards adopting its product and using it effectively to achieve success. Things looked brighter just from the demo call.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Customer Experience 105

Gainsight

JANUARY 17, 2020

When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole. How do you work with your customer-facing teams to gather feedback?

User Testing 117

User Testing Customer Feedback Feedback Software Customer Experience 117

Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it? A good sentiment score varies by industry.

Data Visualization 105

Data Visualization Feedback Software Customer Feedback Customer Experience 105

Userpilot

MAY 20, 2024

To design an effective SaaS customer experience, you need to remove the barriers that prevent users from realizing the value of your product. But how exactly can you build a seamless user experience that increases product engagement and growth? Optimize the customer’s happy paths with in-app guidance based on user behavior.

Customer Experience 105

Customer Experience Analytic Tools Feedback Software User Testing 105

Userpilot

APRIL 10, 2024

As your business grows, you can expect the number of support tickets to increase and the stress levels of your customer service team to go up. Building a knowledge management system can stem the tide, keeping your customers happy and ensuring your support agents can focus on more important tasks. Create granular content.

Feedback Software 103

Feedback Software Analytic Tools Research Software Data Visualization 103

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

SEPTEMBER 20, 2024

Qualitative data analysis (QDA) involves organizing, examining, and interpreting non-numerical data collected from customers. To understand their interactions with the product and gain in-depth insights into user pain points , unmet needs, motivations, and expectations. The purpose? Narrative analysis. Discourse analysis.

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

JULY 27, 2022

Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience. Both active and passive approaches give you valuable insights, and you need them to balance your customer feedback strategy.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

AUGUST 12, 2024

Positioning is about defining your product’s value and unique selling point. Messaging , on the other hand, is about using the right words to clearly communicate your benefits to customers. Identify your target audience and their pain points and needs. A good way to do this is to share case studies and testimonials.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

Userpilot

DECEMBER 22, 2022

You’ll identify and address pain points quickly, leading to increased user satisfaction. Churn happens when a customer stops doing business with you. Bad customer experience. Poor customer service. Product pricing plan weak points. Use NPS and CSAT to measure satisfaction along the user journey.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software User Testing 98

Userpilot

DECEMBER 13, 2022

If you’re interested in driving product growth , you need to learn to remove it from your customers’ life. Reducing friction points in your product and business will: Streamline the sales process. Help customers adopt your tool faster. Result in improved customer experience. Map your customer journey.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Userpilot

JANUARY 21, 2025

Frustrated sessions and frustrated users. They churn, leave negative reviews and bad word-of-mouth. Studies even show 88% of users are less likely to return after a bad experience, and 13% will tell at least 15 people about their frustration. Are you overlooking user frustration? We all have them.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

JUNE 10, 2025

These are alarmingly high figures, especially when you consider that customer acquisition cost for mobile apps has been steadily increasing. Everything points to one fact: mobile app owners with a substantial user base are better off focusing on retention over acquisition. Userpilot allows you to do this code-free.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Customer Experience 52

Userpilot

SEPTEMBER 30, 2024

Try Userpilot and Take Your Messaging Strategies to the Next Level Get a Demo 14 Day Trial No Credit Card Required Identify your target audience and their pain points and needs Developing messaging strategies starts with taking some time to understand your audience’s wants, needs , and pain points.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111