Product Talk

JUNE 12, 2024

Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Amanda Wernicke , Craig Fogel , and Jason Ruzicka knew they needed to test assumptions with users, but found that a virtual assumption test over Zoom wasn’t working for them.

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Product Innovation Educators

DECEMBER 16, 2024

Why study the 19 key activities of software product managers? Why study the 19 key activities of software product managers? Nishant’s motivation came from his personal experience navigating different product management roles over six years.

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Product Talk

MAY 3, 2023

Question: How do you test a customer’s willingness to pay for a solution? A Better Approach: Run a Demand Test We can simulate the buying experience and see if it resonates with people. With demand testing, we want to observe actual behavior. Let’s dive in. What are they paying to solve that problem today?

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UX Planet

NOVEMBER 4, 2024

How to plan, conduct and report usability studies. Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. It doesn't matter whether we’re talking about a website, mobile app, AI assistant, AR/VR or other wearable technology; you need to test with users.

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UX Planet

FEBRUARY 5, 2025

How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing user experience and conversion rate in eCommerce. This first appeared on HelloKlar.co

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Product Innovation Educators

AUGUST 26, 2019

Know how to test a product by measuring risk through desirability, viability, and feasibility. We are discussing a valuable new book titled Testing Business Ideas. 5:28] How does Testing Business Ideas apply to products? One of the case studies in the book is a startup called Topology. Innovation Quote.

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Mind the Product

OCTOBER 15, 2021

Read more » The post Stay Humble or Be Humbled — Case Studies from the Experimentation Trenches by Anthony Rindone appeared first on Mind the Product. In this #mtpcon Digital Americas session, Anthony Rindone, product manager for experimentation at Split discusses how to make better product decisions through experimenting. [.]

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Userpilot

DECEMBER 18, 2024

Usability testing : Observe how real users interact with your product while they perform specific tasks to help you identify usability issues. Useful for studying behavior patterns and problem areas. A/B testing : Compare two versions of your product or design to determine which performs better with users.

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Product Innovation Educators

FEBRUARY 24, 2025

Key Product Management Lessons: Trust, Testing, and Breaking Bubbles Anya shared several pivotal lessons from her product management journey that challenge conventional wisdom. Anya’s development of Taelor offers valuable lessons in how to validate and expand upon initial product insights.

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Product Innovation Educators

MARCH 3, 2025

Experimental Approach One of their key experiments involved a blind testing methodology. They took authentic customer needs statements from previous VOC studies conducted by human analysts and mixed them with needs statements that the AI had generated. Authenticity – How true was the need to what customers actually said?

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The Product Guy

NOVEMBER 29, 2019

Field Studies, Diary Studies, Surveys, Data Mining, Analytics. Card Sorting, Field Studies, Participatory Design, Paper Prototype, Usability Studies, Desirability Studies, Customer Emails. Usability Benchmarking, Online Assessments, Surveys, A/B Testing. Design – Prototyping and Usability Testing.

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The Product Guy

FEBRUARY 27, 2020

The product and the engineering team did not get the opportunity to conduct a feasibility study. Additionally, working on the MVP would have allowed us to build, test and improve the product iteratively within the deadline. Hence, we started to add each of the requested features to our kiosk and tested the result with the passengers.

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UX Planet

MAY 1, 2025

For example, if youre designing for a national or global audience but your survey primarily attracts respondents from one region, your results may not reflect the diversity of user needs, limiting your studys validity. Pilot test your survey: Have someone outside the core design team review your survey for objectivity, as discussed in Part2.

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The Product Guy

JANUARY 7, 2025

By collaborating with residents and testing new formats or themes, we could design events that truly resonate and foster a sense of belonging. Test new approaches, such as shifting certain tasks to the evening or using a timer to prioritize key activities. Initially, their prototype underperformed in user testing.

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Product Innovation Educators

OCTOBER 7, 2024

By using prototypes wisely, product teams can figure out what truly meets customer needs and test solutions before launching them in the market. Fifty-one percent of the design experience should be spent in the prototyping, testing, and iterating phase. You will be better as a result of that.”

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Userpilot

OCTOBER 28, 2024

A/B test your onboarding flow to refine customer onboarding process Not sure what onboarding flow to use or which elements to incorporate? Thankfully, you don’t have to guess your way into failure or accuracy; just conduct A/B tests. A/B testing your user onboarding flows lets you determine what works or doesn’t work for sure.

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The Product Coalition

SEPTEMBER 7, 2022

Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. If you look into the problem carefully, you’ll see that all the relevant reasons for failure : changing requirements, weak arrangement, insufficient investment and test activities?

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Product Innovation Educators

MARCH 23, 2020

The other part, problem finding, is vastly under-studied. ” Finally, swing back into action, bring the problem into the real world, and start talking to people, testing, and prototyping. Go out and test–do experiments, talk to people, and prototype–to figure out whether you’re on the right track.

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Product Talk

AUGUST 18, 2021

At the end of the project, we might do some validation research to validate the design (through usability testing) or the final delivery (through A/B testing ). Good product discovery teams engage in two key activities week over week: customer interviewing and assumption testing. Tweet This. The Need for Continuous Discovery.

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UX Planet

APRIL 17, 2025

Well dive into real-world case studies from Blikket, showcasing significant upticks in conversion rates and revenue, underscoring how enhancing UX naturally strengthens CRO efforts. Here are some tried-and-true methods: A/B Testing: Think of this as a friendly competition between two versions of a webpage.

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Product Innovation Educators

SEPTEMBER 16, 2024

This involves: Screening ideas against predefined criteria Combining multiple ideas to create stronger concepts Selecting the most viable ideas for prototyping and testing By carefully evaluating ideas, you ensure that only the most promising concepts move forward in the product development process.

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Product Innovation Educators

JULY 5, 2021

Gabor Granger: another pricing test. Segmentation can be part of the process of designing your study or it can be part of cutting the data on the back-end to see how the results vary. For instance, you might create two separate studies for two different headphones, one for gamers and one for audiophiles.

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UX Planet

FEBRUARY 3, 2025

Designed user-centered interfaces based on extensive user research and testing. User research and testing are the backbone of great design, and this phrase shows youre grounded in empathy and practicality. Conducted A/B testing to validate design decisions and optimize user experience.

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The Product Manager

OCTOBER 2, 2024

This guide covers pretty much everything you’ve ever wanted to know about usability testing: why it’s important, how to execute different types of studies, tools of the trade, and best practices. The post The (Truly) Complete Guide To Usability Testing appeared first on The Product Manager.

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Intercom, Inc.

JANUARY 21, 2020

I studied the first screen of 25 popular iOS apps to determine how much text they use. See the full study and results for all 25 apps. As you can see in this chart, over half of the apps I studied used between 30-40% of their screen area for text: Text shown by app use case. Mobile apps dominate our digital experiences.

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The Product Guy

JANUARY 23, 2025

Test one idea, reflect on what you learn, and commit to taking the next step. Join us on Patreon for just $5/month to unlock early access to all four articles, plus exclusive content featuring real-world strategies, case studies, and insights to elevate your product management skills: [link]. Cant wait to finish the series?

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Product Innovation Educators

MAY 13, 2019

Our guest, Michelle Duval, shares the first 20-year study of what successful entrepreneurs and business builders do share in common. The study is called Fingerprint for Success. We followed that up with a quantitative study that also found significant correlation between attitude and business outcome. [7:17] Innovation Quote.

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Product Innovation Educators

SEPTEMBER 2, 2024

These methods are particularly useful in later stages of product development when you need to test specific concepts or refine your ideas. Case Study: The Mechanical Pencil Example To illustrate the principles of value-based pricing and market research, let’s consider the example of a mechanical pencil.

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Mind the Product

SEPTEMBER 30, 2020

Through their tested strategies, stories of personal success, and case studies from their product advisory clients at Prodify, you’ll learn how Vision-Led Product Management helps you achieve company objectives by meeting both [.].

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Product Talk

FEBRUARY 12, 2020

We’ve onboarded many customers onto our predictive suite and every time we get the same question: ‘How can I test that it works?’ First, they need to ensure that testing the tool is easy and can be used in a well-controlled environment. This helped us identify key concepts we needed to test out for the storyboard we came up with.

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The Product Guy

JUNE 20, 2019

It will also allow you to test assumptions through experiments and potential beta testing (even if this is just as simple as wireframe prototype you have some users to engage with). Her first love was technology, which led her to study software engineering at UCT. About Terri Boshoff.

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UX Planet

JANUARY 10, 2025

Test withUsers : Use ChatGPT to generate survey questions like: Draft 5 questions for app usability testing. Superfast Guide: Build a Kick-Ass Design Portfolio to Land Your Dream Design Job in2025 Build your portfolio website Step 1: Create a Base Case Study UsingAI Claim YourDomain : Go to designfolio.me

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