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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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How to Benefit From Big Data Analytics: 7 Real-World Examples

The Product Coalition

Today, due to the internet, software development companies collect such vast quantities of data that we have coined a new term for it: “big data.” Since then, new technologies, such as Amazon and smartphones, have significantly increased the quantity of data available to organizations.

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How to get into product management with ‘the wrong’ background.

The Product Coalition

He doesn’t have a technical background and currently works in a different domain. But, if one is systemic and patient in their search, making a successful switch is very achievable. He’s become passionate about technology and wants to make a career switch. It shouldn’t be a prerequisite for product management jobs either.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

TL;DR A marketing tech stack is any combination of software tools that marketing teams use to improve their campaigns. The typical marketing technology stack is made up of tools from different categories. Search Engine Optimization Tools that help with optimizing content, keyword research , and technical aspects.

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How to Build Your Dream Analytics Stack

Indicative

What Technology Do You Need in Your Stack? As technology develops, analytics stacks become easier to set up, manage, and scale. The technology you choose will help you navigate your business into the future. However, due to greater flexibility, more engineering investment is required during setup and maintenance.

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What augmented analytics mean to UX/UI design

Imaginary Cloud - Design

In the last year, major companies in business intelligence (BI) digital solutions, such as Qlik and Tableau were already investing on it. This may be due to this new paradigm coming from, and still being restricted to, the realm of data scientists. However, it's essential that businesses don't underestimate those tools' UX design.

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Data Analyst Resume Guide and Templates

PMLesson's Ace the PM Interview

✅ This guide was written by Alex Reyes , a senior technical recruiter with 20+ years of experience. Includes : Real take-home case studies, technical and dashboarding skills, and strategies from interviewers at top tech companies. ✅ Technical depth and business acumen demonstrated throughout.