2019

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The Beginner’s Guide to Product-Led Growth Metrics

Gainsight

Despite the fact that those concerns resonate with companies delivering a product-led GTM (go-to-market) strategy, they are not actually implied across the SaaS ecosystem. NPS, Monthly Churn Rate, and website traffic were popular across marketing, product management, and customer success teams.

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Priority Starts at the Top

Folding Burritos

I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a Product Manager? Well, th at’s the role of a product strategy. My favorite definitions of strategy are the simplest I’ve found. The one I use most is this: a strategy is what we choose to do.

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How to Write Fewer Requirements

Ask Benny

Although most of us are working in agile and no longer write long and detailed PRDs and MRDs, when I talk to my fellow product managers, I find that many of them are still spending too much time in perfecting the solution and writing very long user stories. Show the way The most important thing is to be able to create focus.

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How great Product Managers contribute to great engineering cultures

The Product Coalition

Given that cutthroat environment, how do we, as product managers, contribute to a strong engineering culture? Great product managers want to work with great engineers, but not every engineer knows what it means to work with a product manager. There are strategies that you can use to adopt new technologies faster and such?—?hackathons,

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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Innovation by Design: How to Unlock New Business Opportunities

UX Studio

Higher revenue and a greater emphasis on design methods in the early stages of development correlate positively and give design a more strategic position in the company’s overall business strategy. Step 4: Design as Strategy. The design professionals work with the company’s owners/management to rethink the business model.

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Applying Proto-Strategy to Product Management

The Product Guy

Journey Into the World of Strategy. The notion of a strategy in product management seems like something that only high-level stakeholders at the executive level should care about. After all, many product managers tend to treat a strategy as something that’s scared and driven top-down from the executive management level.

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Ask the "Right" Questions: Your Analytics-Guided Product Strategy

Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA

Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals.

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How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting. Building a team to support your deployment.

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How to Optimize the Developer Experience for Monumental Impact

Speaker: Anne Steiner and David Laribee

To understand how a great DX can contribute not only to the well-being of our development teams, but also to the broader objectives of product success and customer satisfaction, we first need to understand the relationship between DX and the Product Manager Experience!

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Digital Adoption Platform Fundamentals: The Key To Product Innovation And Elevated CX

Speaker: Pulkit Agrawal

As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing user experiences and redefining product management strategies. 📆 August 15, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT Use Product Management Today’s webinars to earn professional development hours!

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo. Today, many B2B companies use ABM teams or technologies to make sales.

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Best Practices for Accelerating the Sales Process

Think about it: with outbound prospecting, requests from management, scheduled demos, and inbound calls, chaos can quickly work its way into your strategy, deeming a “speed wins” selling mentality downright ineffective. This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way.

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Navigating the Product Tightrope: Balancing Innovation and Current User Demands

Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee

In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.

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Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

As a product manager, it's your job to realize your product’s vision by executing your chosen strategy. You'll come away ready to: Make sure your metrics are aligned with your vision and strategy. It’s also your job to deliver value to the business. Immerse your team in data to understand your users and generate insights.