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7 Product Analytics Mistakes You’re Making (+Solutions)

Userpilot

In 2006, British mathematician Clive Humby made the infamous statement: Data is the new oil. Like oil, raw data needs to be refined, processed and turned into something useful because its value lies in its potential. Unfortunately, most people have yet to understand what it truly means to use data. The toughest challenge?

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500: Evolving trends in product management: What every PM and VP Needs to Know – with Tony Ulwick

Product Innovation Educators

ODI shifts focus from generating ideas to understanding and addressing customer needs, leading to more successful products and innovations. This failure led to a crucial question: What if we knew beforehand how customers would judge our product? ” This question led to valuable insights.

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430: How changes in marketing are influencing products – with Ali Plonchak 

Product Innovation Educators

Since 2006 at Crossmedia, she has helped clients navigate the changing marketing landscape. Her responsibilities include building and evolving Crossmedia’s services in ways that reflect their commitment to do the right things for their people and their clients.  Access to data and how we use it has changed.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. The best examples are Userpilot , Hotjar , and Google Analytics.

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Business Intelligence vs. Customer Analytics: Why You Need Both

Indicative

Data is the most valuable asset of our time. Part of the challenge is that the language of data isn’t always intuitive to our very human minds. In this article, you’ll learn about a new genre of customer analytics capabilities that speak the language of people, rather than systems. The role of modern BI.

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5 Machine Learning Lessons for Product Managers

Mind the Product

According to Crunchbase, in 2018 there were 5,000 startups relying on machine learning for their main and ancillary applications, products, and services. trillion to global GDP, “making it the biggest commercial opportunity in today’s fast changing economy”, according to a recent report by PwC. Could we make the user experience safer?

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Alchemer Acquires Apptentive, Market-Leading Mobile Feedback Platform

Alchemer Mobile

Acquisition expands Alchemer’s ability to help brands close the loop with their customers. January 4, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – announced today the acquisition of Apptentive, the industry leader in mobile feedback technology. LOUISVILLE, Colo. About Alchemer.