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3 vanished U.S. brands whose businesses live on in the Japanese market

freshtrax

Formerly based in San Francisco, the US interactive store and brand, b8ta, has disappeared from its home market. The company is effectively bankrupt, however, its Japanese subsidiary, b8ta Japan, has managed to thrive in the Japanese market. Could the Japanese market offer a second chance for foreign brands? over a decade ago!

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3 vanished U.S. brands whose businesses live on in the Japanese market

freshtrax

Formerly based in San Francisco, the US interactive store and brand, b8ta, has disappeared from its home market. The company is effectively bankrupt, however, its Japanese subsidiary, b8ta Japan, has managed to thrive in the Japanese market. Could the Japanese market offer a second chance for foreign brands? over a decade ago!

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The Nintendo Switch Did Everything Right, Except for Just One Thing…

The Product Coalition

I grew up on all its handhelds and home consoles, starting with the original DS back in 2006. You’d forget that there’s a whole market for this space. About Me My name is Kasey, AKA J.X. Fu (pen name). I’m a massive Switch fan. I almost exclusively play Nintendo devices and titles.

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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. Yet, it’s a double-edged sword.

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Where Does Product Management Fit?

Product Management Unpacked

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

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Technology Transformation – Adobe Lightroom

The Product Bistro

Primarily a software related issue (although there are architecture transitions in hardware that are thorny too), the point when an old architecture is holding you back, and market forces are driving the discussion in your market space, a clean rewrite is what is required. The Origins. The Problem Statement.

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From PM to CEO: How Sundar Pichai’s Background in Product Paved the Way for Becoming CEO at Google

ProductPlan

But before we dissect this pivotal moment in Google’s history and how Pichai used it to propel Google into completely new markets—and himself up the corporate ladder—let’s step back and review how he even got to that position. Life before Google. Next up was a management consulting role with McKinsey & Company.