Intercom, Inc.

FEBRUARY 7, 2019

You joined YouTube back in 2008, and you helped guide the company through hypergrowth after its acquisition by Google. During that time, what were some of the biggest lessons that you learned scaling the product organization? When I got to YouTube in 2008, we had amazing growth in lots of different ways. This was 2008.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

Mironov Consulting

FEBRUARY 1, 2018

Selling the value of product management to peer organizations. Role definitions, or “who does what” Even if we assume a team of individually great product managers (and developers and designers and marketing/sales/services/support folks), organizations are complex.

Workshop 56

Workshop Leadership Software Developers Software Development 56

Userpilot

DECEMBER 22, 2022

Common reasons for churn: Product-market fit failure. Product pricing plan weak points. Customers could churn due to one of the following reasons: Product-market fit failure: This is one of the biggest reasons for churn and something that most startups deal with. Poor onboarding. Delayed Aha moment.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software User Testing 83

Intercom, Inc.

SEPTEMBER 26, 2019

And it’s not without good reason: nearly all software products with dominant market share started as apps but grew to the point where third-party developers began building valuable integrations on top of what these companies had already created. And that just gives you more product-market fit and helps you grow faster”.

User Testing 170

User Testing Data Visualization Customer Experience Weak Development Team 170

Good Product Manager

DECEMBER 4, 2016

1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). "The root of #innovation evil is failure to put the customer’s willingness to pay at the core of product design" [link]. Nearly 850,000 sessions. million pages viewed. 200+ posts. 900+ comments.

Product Management 60

Product Management Product Manager Agile Management 60

Good Product Manager

DECEMBER 4, 2016

1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). "The root of #innovation evil is failure to put the customer’s willingness to pay at the core of product design" https://t.co/YOPf8bCIR4. Nearly 850,000 sessions. million pages viewed. 200+ posts.

Product Management 60

Product Management Product Manager Agile Management 60

Brian Balfour

JULY 5, 2017

In the introduction to this series I made the point that Product Market Fit isn't the only thing that matters. It is actually only one of four fits needed to grow a product to $100M+ in a venture-backed time frame. Why we should be thinking about it as Market Product Fit.

User Testing 76

User Testing Customer Experience Product Research Startups 76

The Product Coalition

NOVEMBER 1, 2020

The question did pop up in the second interview: “ If you were working at Google and had all the company’s resources, which product would you choose to work on?”. You have to understand, it was early 2008. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Luckily for me, I came prepared with an answer. “I

Product Research 89

Product Research Research Software Weak Development Team User Testing 89

Product Innovation Educators

NOVEMBER 2, 2020

I’ve been in product management my entire career, in many roles, but I didn’t even know much about PDMA until around 2007. Since then I’ve been to every international conference since 2008, and I’ve been in nearly every role in PDMA, including president. Market Research. Culture, Teams and Leadership.

Certifications 72

Certifications Research Software Feedback Software Product Management 72

The Product Coalition

OCTOBER 4, 2019

Many product evangelists now agree that it’s better to ship an innovative product without a few non-vital features, than to wait for absolute perfection and potentially miss your moment in the market. That being said, sacrificing the integrity and quality of your product just to meet a specific deadline can be catastrophic.

User Testing 61

User Testing Product Research Product Management Product Manager 61

Gainsight

JUNE 23, 2020

My career in events started back in 2008 as a sales associate supporting sponsorship fulfillment. They introduced me to a hospitality lawyer that would eventually help and guide me and my VP of Corporate Marketing, Lauren Sommers through the tough conversations we were about to face with our venue and hotels.

Events 88

Events Feedback Software Technical Review Systems Review 88

The Product Coalition

SEPTEMBER 2, 2019

The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. Everpix and Google Wave didn’t satisfy the market. Costs: What is the full cost of your product development?

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Rahul Vohra: The Product-Market Fit Engine. Andrus Purde: The Evolution of a SaaS Marketing Team. Talks from BoS EU 2014.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

svpg

SEPTEMBER 30, 2016

At the time, Word for Mac was a relatively small market. It was only $60M vs. Windows which at that point was more than a $1B market. PowerMacs were just hitting the market, which had significantly faster chips and more memory. Martina has gone on to have a remarkable career, in both product management and product marketing.

Reporting Tools 160

Reporting Tools Analytic Tools Customer Experience Technical Review 160

Userpilot

JANUARY 22, 2020

in 2008 found that the 11-point scale that Reichheld advocated isn’t actually the most effective measure. You can use these to improve your onboarding or to drive product marketing initiatives. How to cross-reference product usage with NPS? There are those that say no. There are many other criticisms of NPS.

Analytic Tools 110

Analytic Tools Feedback Software Research Software Data Visualization 110

Business of Software Conference

FEBRUARY 16, 2021

But back, but yeah, I mean, back-to-back in like 2007-2008 timeframe, I actually acquired a small ad network. And we also learned that kind of the market we’re in wasn’t the best. It was 2007, which I realized is 13 years ago, which feels like a very long time. But it’s gone by pretty quickly. SEEDSTRAPPED.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Business of Software Conference

MARCH 11, 2020

DC : Probably one that’s not even officially a start up but I started a nice thing called ghost story and which is a browser plugin privacy browser plugin and I started that in 2008. And by the fifth time you’re certifiable at this point. Like starting businesses cause when you go through it is. But at least you can see something.

CTO Coach 52

CTO Coach Weak Development Team User Testing Customer Experience 52

Amplitude

SEPTEMBER 19, 2019

And Amplify has something for more than just PMs—our speakers come from a host of backgrounds including growth marketing, engineering, and customer experience. Zoom is an excellent example of what it looks like to build a user-centric product that directly tackles a widespread need. Merci Grace. You can follow Merci on Twitter here.

Feedback Software 8

Feedback Software Fractional VPE User Testing Data Visualization 8