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Developing Product Management Confidence

bpma ProductHub

It’s the expectation of a positive outcome”. These words couldn’t be more relevant to product management. But how do you develop the confidence required to lead a team of stakeholders to a positive outcome? Informed: Wake Up Wisdom for Women” in 2011. Represented” and “Ms. Construed” as one of the only women.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

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Product-Led Growth Strategy for Product Managers

The Product Coalition

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? A product-led growth strategy. But what exactly does this mean?

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Product Management Memory Lane with Alyssa Dver

bpma ProductHub

While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies. Informed: Wake Up Wisdom for Women” in 2011.

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The “Why” Behind Your Product Roadmap

bpma ProductHub

The vast majority of product roadmaps move the product in a positive direction, but desired results are only achieved if there is clarity around where it is taking you, and why. Well-run companies are honest about the reality of their current products. You can also link the product roadmap to your objectives.

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Product Manager Behaviours That Get in the Way of Great Products

The Product Coalition

Being a product manager is tough. The quest to find product-market fit and create products that are valuable, usable and feasible is not an easy one. There is however something that all product managers share?—?we yet the product manager has not engaged with user research to actually find out.