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The top marketing statistics for 2018 and why they matter

Intercom, Inc.

The most important types of videos for consumers are how your product is made, customer testimonials, and about your company ( Animoto, 2015 ). 11%: Trial users who watched our demos were 11% more likely to retain past the two week trial period ( Intercom, 2017 ). Improve your video marketing: How we scaled product demos at Intercom.

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What is, and what isn’t, a Tech Startup

Bogdan Coman Says

Lifestyle entrepreneurship, tech startup, scale-up, IT&C company, or just a regular business… You can easily be lost in translation. At that time, the term startup didn’t exist. Because our business model couldn’t meet the long-term replication and exponential growing metrics required by a startup, as we understand it today.

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Instructional Designer vs. Customer Success Manager: Who Knows Your Customers’ Better (and Does It Really Matter)?

Gainsight

Read on… Part 1: Transitioning to Digital Customer Education Isn’t Easy In many startups and growing businesses, CSMs and other post-Sales team members are the first people to educate customers. Schedule a demo today. Your IDs or CSMs? This may come off as provocative, but there’s a point! Training is just part of their day-to-day.

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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

Suddenly, the team got to know SOC 2 Reports all too well and realized just how burdensome and unscalable it could become, especially for high-growth startups. Drata recently raised $100 million in venture capital funding, which I believe makes it San Diego’s latest startup unicorn with an evaluation of $1 billion.

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Bootstrapping To 10 Million – The Story Of Kovai.co

Userpilot

Several recognitions, including The Economic Times Startup Award as the 2021 Bootstrap Champ. He set up a 20-people office in Coimbatore, which grew into a 60-seater office in 2015. Get a Userpilot Demo and see how you can achieve this! In barely a decade, the company has become an industry heavyweight with: 240+ members.

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The Hottest Tech in Silicon Alley at the July 2018 NY Tech Meetup

Indicative

Presenters demoed technology that ranged from helping consumers save money, to helping the city plant longer-lasting trees. Two of the projects used data from the 2005 and 2015 tree census to visualize the information for practical purposes. Read more about the night’s highlights below. NYC Open Data Contest Winners.

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Why Product Features Matter

Department of Product

Sales If you’ve ever sat in on a sales meeting with a client, you’ll know what happens in a typical product demo. You grab a coffee, exchange a few pleasantries, demo the product’s functionality and then wait for the onslaught of questions to come from your potential customer. A few things done well. And something called JQL.