The top marketing statistics for 2018 and why they matter
Intercom, Inc.
MAY 14, 2018
You could say we’re biased, but the evidence became clearer than ever when messaging apps surpassed social networks in popularity in 2016: Reach. from 8 minutes in 2016 ( eMarketer, 2017 ). 53%: Consumers are 53% more likely to shop with a business they can message ( Facebook Nielsen report, 2016 ). Engagement. Engagement.
Let's personalize your content