freshtrax

AUGUST 20, 2019

ADARA collects data about travelers by partnering with well-known travel brands and then creates a comprehensive view of the traveler: where they come from, where they’re going, with whom, how much they spend, and more. Back in 2016, we opened up an office in Singapore in order to enter the Asian market. Localizing the business.

Travel 53

Travel Data Visualization Seminar Reporting Tools 53

The Product Coalition

FEBRUARY 6, 2020

To meet these expectations, companies had to shift their marketing focus from creating brand awareness to managing customer relationships and life cycles. Brand awareness continues to be most often cited as a key purpose of digital marketing. Product recognition instead of brand awareness. Use mixed methods of segmentations.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Mind the Product

NOVEMBER 9, 2016

After years of false starts and incremental improvements, 2016 is the year where virtual reality (VR) has finally arrived. billion in investment occurred in Q1 2016 alone. VR is an ideal technology for training and simulations. Investment and interest in virtual reality. Investment in VR (and augmented reality) is pouring in.

Weak Development Team 95

Weak Development Team Development Feedback Software User Testing 95

The Product Coalition

JANUARY 20, 2020

Today, an animated explainer video has become one of the most creative ways to establish warmer relationships between customers and their beloved brands. Startups and big businesses all over the globe use explainer videos to introduce their products, services, or tell about their brands creatively. There’s no need to be?—?we

Research Software 78

Research Software Feedback Software User Testing Product Research 78

Userpilot

DECEMBER 17, 2021

Pricing your product higher than competitors can bring in high-value customers but you’ll need the brand and track record to back it up. You can also use in-app messaging to prompt these upgrades. This approach relies on the technology adoption lifecycle. Cons of tiered pricing. Per-user pricing model. Center stage effect.

Research Software 98

Research Software User Testing Strategy Customer Experience 98

The Product Coalition

OCTOBER 23, 2019

Users expect travel brands to provide them with personalized guidance, the ability to fix their problems at meteoric speed, and a seamless experience with every swipe of the screen. In 2016, The Economist coined the term “Phono Sapien”, ironically assuming that the person with a phone is the apex of human evolution.

Reporting Tools 60

Reporting Tools Travel Data Visualization Research Software 60

Andrew Chen

JANUARY 23, 2017

In tech, we’re always thinking about the future. As practitioners in growth, marketing, entrepreneurship, and tech, we’re looking for the edge that’ll give our products a chance to succeed in an extremely competitive and dynamic environment. Technology, products, growth, and marketing don’t exist in a vacuum.

Technical Review 100

Technical Review Reference Technology Travel 100

Intercom, Inc.

FEBRUARY 10, 2022

So, we decided to host a webinar with three customer support experts and ask them what the biggest trends in customer support are and how they plan to tackle them – from budget cuts to increasingly disconnected tech stacks to employee burnout and turnover. Today’s episode is a roundup of some of those conversations. Fast forward one year.

Reporting Tools 211

Reporting Tools Research Software Feedback Software User Testing 211

Andrew Chen

MAY 28, 2019

You can follow and message Li on Twitter if you have thoughts about the piece. As new tech platforms hit scale, we on the consumer team have been closely watching the future of media and the technology driving it — in all forms. As with all tech trends, it had a longer and slower start before going more mainstream.

Analytic Tools 93

Analytic Tools Research Software Feedback Software User Testing 93

Intercom, Inc.

JANUARY 10, 2019

On the heels of our 2018 retrospective, we decided to take a look at what product themes and technology are likely to define the year ahead. I’m joined once again by Paul Adams (VP of Product) and Emmet Connolly (Director of Product Design) for a conversation that covers everything from bots and automation to the state of messaging.

User Testing 143

User Testing Banking Customer Experience Technical Review 143