Alchemer Mobile

DECEMBER 16, 2020

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. Inform or validate your product roadmap.

Finance 243

Finance Feedback Software User Testing Data Visualization 243

PMLesson's Ace the PM Interview

MAY 12, 2020

In preparation for applying to Product Marketing Manager roles, the standard application suite applies: a resume, cover letter, and maybe some additional materials like references or transcripts. prior PMM experience like developing go-to-market strategy or developing messaging frameworks), that’s great!

Product Marketing 52

Product Marketing User Testing Marketing Research Software 52

Mind the Product

SEPTEMBER 1, 2020

April Dunford’s mtpcon Digital 2020 keynote on positioning was so good that we couldn’t pass up the opportunity to dig deeper into the topic with her. This is one of the dark arts for many product people, and it has such a deep effect on everything else you do – take a listen to upgrade [.]. Building a story brand.

Positioning 114

Positioning Product Research Customer Experience Feedback Software 114

Intercom, Inc.

FEBRUARY 13, 2020

Alex explains why marketers are building a new, centralized tech stack: “There are so many channels, and each one requires technology to manage it effectively if you’re a marketer. Here we are in 2020 with much better data collection than we’ve ever had. Alex contends that anyone can do the same.

Research Software 181

Research Software Marketing Data Visualization Customer Experience 181

Innovatemap

JULY 21, 2021

Boost , founded by Josh Owens (Chief Executive Officer) and Ben Motz (Chief Research Officer) in 2020, addresses a universal issue. With an innovative new tool and a market in need of innovation, Josh was ready to make his product stand out — so he came to Innovatemap.

Research Software 52

Research Software Education Data Visualization User Testing 52

Innovatemap

AUGUST 12, 2021

It was a record year for VC in 2020, despite the pandemic and the economic downturn, according to the National Venture Capital Association. Either way, the goal is to ensure the digital product is impressive enough in the pitch deck to land the early-stage funding it requires. You Have a Vision and a Brand.

Startups 52

Startups Product Research User Testing Research Software 52

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance. UXDX APAC 2021.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

The Product Coalition

MAY 3, 2020

Fast forward to 2020?—?a As the founder and manager of a personal brand myself, I can’t emphasize the need for these tools enough. This brand is still at a budding stage, but I was literally walking on air during my experience with their 14-day free trial period. The Pricing Plan?—?Let’s But, Ubercircle was pocket-friendly.

Research Software 87

Research Software Reporting Tools Startups Customer Experience 87

Innovatemap

OCTOBER 29, 2020

Even though video marketing is not a new concept, it is becoming more prevalent. According to Hubspot , 85 percent of businesses have used video as a marketing tool in 2020. For the marketing teams behind software products, video is a way to attract new leads by pulling back the curtain.

White Paper 40

White Paper Reporting Tools Customer Experience Strategy 40

Userpilot

FEBRUARY 12, 2021

However, our State of SaaS Product Onboarding study we did in 2020 (2021 report coming soon!) Of the 1000 companies we signed up for to study their onboarding, 73% of B2C companies offered a free or freemium product, and 86% of B2B brands offered a free trial instead of freemium. It’s an acquisition channel.’

User Testing 98

User Testing B2C Reporting Tools Customer Experience 98

Innovatemap

OCTOBER 9, 2020

The events of 2020 caused corporations to move digital up on their business roadmap. This could be as simple as complementing existing revenue streams by adding an online purchasing option, or as complicated as creating a brand new digital product. Product Marketer — The role responsible for the product’s go-to-market strategy.

Research Software 52

Research Software Customer Experience Product Research User Testing 52

UX Studio: Product Management

SEPTEMBER 16, 2021

UX studio is an expert design company that helps businesses worldwide design impactful digital products. Apart from working with established brands and startups, we assess the expertise of various companies and create our independent rating list of trustworthy design companies. Is there anything we can help you with? Goodpatch .

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

JANUARY 13, 2021

Welcome screens in SaaS apps are an underutilized piece of real estate that can be so much more than just a welcome message. And yet, according to our State of SaaS Onboarding 2020 research – 40% of SaaS businesses don’t have them at all, and the majority of the remaining 60% – are not even using their full potential.

Research Software 89

Research Software Customer Experience Data Visualization Product Research 89

Userpilot

JULY 6, 2021

How many people should there be in your SaaS product marketing team? When should you start building a product marketing team and what role should you hire first? Let's talk about how to build and structure product marketing teams for SaaS products. SaaS product marketing team structure.

Research Software 98

Research Software Feedback Software Product Marketing Marketing 98

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

The Product Coalition

APRIL 5, 2020

Now in 2020, as analysts assess the Covid-19 economic impact — sophisticated phishing attempts, supply chain attacks , and malware are still among the top threats to internet security and the economy. To me, that demonstrates a keen awareness of their brand and content.” Seeing this message gives Catherine pause.

Systems Review 78

Systems Review Software Review Research Software User Testing 78

Userpilot

MARCH 11, 2022

An adoption tool like Userpilot will help you understand how users engage with your product through product usage analytics, then use the data to: prioritize your product roadmap based on how users engage with your product’s features. launch new features to the right user segment with contextual in-app messaging.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

JANUARY 19, 2021

This seems obvious – and yet, 40% of SaaS businesses didn’t even use a welcome screen at all-according to our State of SaaS Onboarding 2020 research. Once you collect the information, send them a personalized message that addresses an issue they commented on and show that you are committed to fixing it. Source: Userpilot.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Alchemer Mobile

MAY 19, 2021

Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. mParticle is the customer data platform for brands leading the CX revolution. Mobile in-app feedback tools & solutions. Supporting tech.

Feedback Software 236

Feedback Software Data Visualization User Testing Customer Feedback 236

Intercom, Inc.

MARCH 12, 2020

And while more paths of communication mean more opportunities to make a positive impact, they also require you to tailor the right messaging to the right channel. But we wake up now in 2020 and think, ‘Oh my gosh, things have changed.’ Ali: I’m a product marketer. Take chatbots, for example. Ali: Awesome.

Customer Experience 164

Customer Experience User Testing Customer Feedback Feedback Software 164

Intercom, Inc.

FEBRUARY 7, 2019

Coda’s purpose: prove that docs can be as powerful as apps – and provide an elegant solution to the problems of 2020, not 1980. The most important piece of launch is a brand-new mobile experience, which is pretty awesome. We had a separate office, we had a separate brand, and so we had some freedom to try our own techniques.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

Business of Software Conference

FEBRUARY 16, 2021

And so, we went like, pretty deep with those 10 or 12, right, like you share every bit of information you’ve ever had about your company and things like this and then ended up getting his two term sheets in q1 of 2020. What’s the best thing that’s come out of 2020 for you? Fundraising in Times of COVID. Wrong foot.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Innovatemap

MARCH 8, 2021

In the summer of 2020, publicly-traded BIO-Key acquired privately-held PortalGuard, an established provider of large-scale on-premise and Identity-as-a-Service (IDaaS) identity and access management (IAM) solutions. While the acquisition was a major business win for BIO-Key, it brought its own set of marketing challenges.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience Software Review 52

Userpilot

FEBRUARY 14, 2021

on marketing in 2020. So even if you have a household brand that goes back to the times before SaaS was cool (1997), marketing is a must. Product-Led Growth Lifecycle Marketing Personalized In-App Experiences Product Marketing Viral Loops Affiliate Marketing Conclusion. Conversion.

Feedback Software 98

Feedback Software Research Software Customer Experience User Testing 98

Intercom, Inc.

OCTOBER 29, 2020

If 2020 taught us anything, it’s that a passive attitude towards non-discrimination isn’t enough. We were working out of a coffee shop at the time, witnessing a barista grow an entire global brand, one relationship at a time, to a ludicrous degree. I was just thinking, we should talk about 2020, the pandemic.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Business of Software Conference

JANUARY 23, 2020

Rahul has spoken before at Business of Software in USA 2018 about the product-market fit engine and creating something people love to use. BoS Europe 2020 BoS USA 2020. BoS Europe 2020 BoS USA 2020. It’s an altogether different kind of product development. Video, Slides and Transcript below.

User Testing 97

User Testing Customer Experience Feedback Software Research Software 97

Userpilot

FEBRUARY 25, 2021

Product-led growth. in revenue in 2020. One of the content marketing plays that helped Visme gain over 8 million users and pass 2M monthly organic traffic. The first steps that Quoleady, a content marketing agency, takes to onboard SaaS clients to increase their organic traffic. SaaS Content Marketing.

Research Software 91

Research Software User Testing Outbound Marketing 91

Business of Software Conference

NOVEMBER 19, 2019

BoS Europe 2020 BoS USA 2020. All of their data would run through our technology because at the other end of that there are brands and businesses that really wanted to understand what was happening on social media; what was happening around their brand, their industry, their market. BoS Europe 2020 BoS USA 2020.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Alchemer Mobile

MARCH 17, 2020

Between interfacing with multiple teams, coordinating release schedules, prioritizing customer happiness, driving the mobile product roadmap, messaging product announcements internally and externally, and myriad other activities, the list of “to-do’s” for mobile product managers may seem endless, and the job is ever-changing.

User Testing 147

User Testing Feedback Software Technical Review Customer Experience 147

Business of Software Conference

JULY 20, 2020

Online Masterclasses BoS USA Online 2020. So, as a business begins to discover its business model, its product market fit it begins to enjoy the recipe for success or, more specifically, its leaders do. This message will self-destruct after you’ve done what you need to do with it. Upcoming Events.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75

Business of Software Conference

JULY 2, 2019

Jane Austin (Director of Product Design, Babylon Health) – 10 Easy Ways To Irritate Your Design Team from Business of Software Conference. April Dunford UK Book Launch Tour BoS USA 2019 BoS Europe 2020. A very large taxi company, a very large sports brand, AirBnB as well as lots and lots of other businesses.

Weak Development Team 40

Weak Development Team Research Software User Testing Analytic Tools 40

Usersnap

AUGUST 26, 2021

Here’s the hypothesis: if your product and service create more customer value, then your customers will buy more often and pay more, because your solution provides a superior customer experience. Response rates can vary depending on the strength of the connection between your brand and the customer. Don’t ask leading questions.

Feedback Software 119

Feedback Software User Testing Customer Feedback Data Visualization 119