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A Brief Guide to Product Discovery

Roman Pichler

What is Product Discovery? Product discovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. What makes the product stand out?

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Maximizing Insights by Leveraging the Benefits of Integrating Market Research and User Research

The Product Coalition

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

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Why designers fail to integrate into Agile teams

UX Planet

Prescriptive Agile frameworks make it hard for designers to add valuable contributions to the team. Without discovery practices as part of the sprint, the product is destined to fail. After delivery, we prayed to the gods that the final product would work as designed. In 2011 I was a UX Designer in a design studio.

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Product Discovery Tips

Roman Pichler

Product discovery is a team sport. You should therefore involve the right people in the discovery work and secure enough of their time. Your goal should be to mitigate the risk of building a product nobody wants and needs, not to figure out the product details. Do Just-Enough Product Discovery Work.

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How Can We Stop Under Utilizing a Key User Experience Champion?

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

Customer representation has always been a key reason for success in product development. It’s a truth universally acknowledged by the best product managers. Despite this, those building the product itself are often detached from their customers, leading to a gap between vision and execution on the most practical metrics.

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3 Empowerment Levels in Product Management

Roman Pichler

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

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Feature Rollout: What Is It and How to Conduct It? (+Best Practices)

Userpilot

Even if you’ve been a product manager for a while, a new feature rollout can be a challenging experience. We explain what a feature rollout is, why it is important for product teams, and how to conduct them. The team conducts research to identify opportunities and generates solutions. Ready to dive in?