INDUSTRY INSIGHTS YOUR PEERS ARE READING
Developing proto-personas for all of the user groups in your defined market is a very high ROI “shallow analysis” establishing context for all future decisions while enabling teams to avoid the common anti-patterns of not being user-centric in their approach. MORE
It’s win/loss analysis. She went into the new VP’s office and saw her Win/Loss Analysis on his desk. Shouldn’t sales reps do win/loss analysis? A little win/loss analysis will tell you plenty about what you do right and wrong in your selling. MORE
Quantitative Data (Cohort Analysis) After talking to your customers and creating first hypothesis on where problems are and how to improve them, every company calling itself “data-driven”, should definitely use hard data complementary to the qualitative approach. MORE
Introducing Win/Loss Analysis. One of the most chronically under-utilized ways of getting to product data is by using win/loss analysis (WLA). How to do Win/Loss Analysis. Win/Loss analysis is typically done in phases. The Impact of Win/Loss Analysis on Product Leaders. MORE
This article was originally posted on AB Tasty as How Cohort Analysis Can Increase Your Conversions. This is a guest post by Charlie Carpenter, co-founder and CEO of Kite. Anyone running an eCommerce site – or, indeed, Read more. MORE
There’s one tool in particular that can provide you with a deeper understanding of user engagement: action cohort analysis. Action Cohort Analysis: What is it? To help you better understand how cohort analysis works, let’s first go over the actual setup of this tool. MORE
Personal biases can affect every part of your usability testing research, from the setup to the analysis and implementation of the findings. Practicing UX Research Data Analysis Usability Testing Tasks User TestingWhat can we do to eliminate bias and see the user experience clearly? The post 10 ways to avoid bias in your user testing research appeared first on TryMyUI Blog. MORE
Business Analysis Product Management Requirements Requirements Models User Stories intent outside-in prodmgmt user storyBeing “outside-in”, “outcome-based”, and “market-driven” is particularly important for creating successful products. MORE
Michael Porter’s value chain analysis is usually applied to the processes that would occur in a typical manufacturing company. Increase revenue Product Management ROI Value chain analysis MORE
” An important point in Rich’s article is that the work you need to do (to roll your own <insert system here>) is much larger than a shallow analysis would lead you to believe. Defining and building a good minimum viable product is much harder than it sounds. MORE
For this reason, competitor analysis represents one of the most easily accessible methods to get a product on the right track. Competitor analysis establishes what position in the market you occupy and helps you explore new opportunities to work on. Example from a competitor analysis spreadsheet. Competitor analysis is not about copying others’ solutions. After exploring all the competitors and assembling a huge spreadsheet full of data, do the analysis. MORE
Businesses are collaborating more today than ever before. Global expansions and global growth opportunities mean that contracts can’t be relegated to one location anymore. Data Enrichment MORE
As head of product management at UncommonGoods, I have used the wish list redesign and its success to demonstrate the value of customer feedback, data analysis, and iterative development. In this talk at Product Tank NYC, I describe how a class project turned into my first major product build. MORE
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals. MORE
Data Driven Product Management customer feedback Data analysis marketing prototyping stakeholder management user experience user researchWhen developing products, customer insight is vital to understanding the critical question: where are we going? MORE
How much time should we spend on win-loss analysis? If there’s an enormous gap your product that addresses a problem everyone has, you don’t need any win-loss analysis to figure that out. Bottom line: Apply the 80/20 rule to your win-loss analysis. The post Win-Loss Analysis: It’s Rarely the Product appeared first on Proficientz - Product Management Training for B2B. MORE
With the current mind share enjoyed by Lean Startup and minimally viable products (MVP), there is far too much shallow analysis from people jumping on the bandwagon of good ideas without fully understanding the ideas. And Kano analysis gives us a framework for talking about it. MORE
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals. MORE
Does it include Conjoint Analysis? To explore the topic and walk through an example of using Conjoint Analysis, I tracked down a previous guest from way back in episode 008. Summary of questions discussed: What do we use Conjoint Analysis for? Perform the statistical analysis. MORE
Business Analysis Kano Analysis Marketing Prioritization Product Management Product Strategy Requirements Requirements gathering Requirements Models levitt market product strategyAs Steven Haines first told me, “strategy first, roadmap second.” ” There is a step between the two – deciding which problems you will focus on solving with your product. MORE
Kano analysis is one of the key components of what I teach in DIT’s product management program every spring, and will also feature in one of the sessions of Product Owner Survival Camp in May 2016. Business Analysis Kano Analysis Product Management Requirements Requirements Models MORE
Dave Saboe hosts the Mastering Business Analysis podcast series. Featured Events Jobs Market Thinking Organizations Requirements analysis outcome output product management product owner roles value MORE
Adding win-loss analysis to your product management toolbox may be the single most effective change you can make. One of those is win-loss analysis. However, savvy product management groups recognize it as vital analysis for improving products and the customer experience. MORE
Funnel analysis helps determine the point in which users are dropping off of a series of events that leads towards a defined goal. Funnel Analysis There is a significant drop off of users who have created a survey, but not added any survey questions. MORE
Data Driven Product Management Product Analytics Product Management Skills Analytics Data Data Analysis Data-Driven Product Management NPS product managementIt’s been nearly 15 years since Bain’s Fred Reichheld first introduced the Net Promoter System (NPS), a simple calculation of customers’ willingness to recommend a brand. By asking a single question, “How likely are you to recommend us to a friend?”, NPS distilled the complex topic of customer satisfaction into a single number. MORE
To pan the gold out of the wins and losses happening every day, you’ll need a carefully planned and executed win/loss analysis program. Maximizing the Benefits of Your Win/Loss Analysis Program. If not prioritized, the roll out of your win/loss analysis program can drag on. MORE
A cohort retention analysis is a helpful tool for product teams to understand how many of their users return to their product and after what period of time. Cohort analysis is one of many product analytics tools available within the Aptrinsic product experience platform. MORE
My Two Cents: A Robinhood Growth Analysis was originally published in ProductCoalition.com on Medium, where people are continuing the conversation by highlighting and responding to this story. How a financial services startup acquired 4MM+ users in 3 years. You’re responsible adults. MORE
With usage data, you can look at exactly how pervasive use is across your customer base –and work to make a value-based analysis on whether keeping this feature is a viable business decision. Data Driven Product Management Data Data Analysis Data-Driven Product Management Product Development Product Planning Usage dataRecently, Gartner revealed its top predictions for IT organizations for 2018. MORE
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals. MORE
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals. MORE
Cohort analysis is often overlooked, but it can yield insightful information and actionable advice to improve acquisition, retention and monetization. However, as we’re talking about cohort analysis, we’ll need to get a bit more specific about the type of cohort we’re interested in tracking. MORE
Data Driven Product Management Product Management Skills Product Strategy Analytics Data Data Analysis Data-Driven Product Management Product Development Product Planning Strategy MORE
Analysis Related Topics Mind the Product
NOVEMBER 10, 2017
Cohort analysis is often overlooked, but it can yield insightful information and actionable advice to improve acquisition, retention and monetization. However, as we’re talking about cohort analysis, we’ll need to get a bit more specific about the type of cohort we’re interested in tracking.
DemandMatrix
JANUARY 8, 2019
Businesses are collaborating more today than ever before. Global expansions and global growth opportunities mean that contracts can’t be relegated to one location anymore. Data Enrichment
Mironov Consulting
DECEMBER 13, 2016
Dave Saboe hosts the Mastering Business Analysis podcast series. Featured Events Jobs Market Thinking Organizations Requirements analysis outcome output product management product owner roles value
AB Tasty
OCTOBER 24, 2018
This article was originally posted on AB Tasty as How Cohort Analysis Can Increase Your Conversions. This is a guest post by Charlie Carpenter, co-founder and CEO of Kite. Anyone running an eCommerce site – or, indeed, Read more.
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for the hospitals Analysis and comparison of payors by dimensions such. Today, CBS Interactive operates a private ad network that creates comparative analysis, A-B content testing, and digital campaign management for large manufacturing companies. Monetizing the.
Aptrinsic
JUNE 6, 2018
Funnel analysis helps determine the point in which users are dropping off of a series of events that leads towards a defined goal. Funnel Analysis There is a significant drop off of users who have created a survey, but not added any survey questions.
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Product Management 2.0
AUGUST 23, 2016
To pan the gold out of the wins and losses happening every day, you’ll need a carefully planned and executed win/loss analysis program. Maximizing the Benefits of Your Win/Loss Analysis Program. If not prioritized, the roll out of your win/loss analysis program can drag on.
Aptrinsic
JUNE 7, 2018
A cohort retention analysis is a helpful tool for product teams to understand how many of their users return to their product and after what period of time. Cohort analysis is one of many product analytics tools available within the Aptrinsic product experience platform.
Under10 Playbook
NOVEMBER 2, 2016
It’s win/loss analysis. She went into the new VP’s office and saw her Win/Loss Analysis on his desk. Shouldn’t sales reps do win/loss analysis? A little win/loss analysis will tell you plenty about what you do right and wrong in your selling.
The Product Coalition
JUNE 27, 2018
There’s one tool in particular that can provide you with a deeper understanding of user engagement: action cohort analysis. Action Cohort Analysis: What is it? To help you better understand how cohort analysis works, let’s first go over the actual setup of this tool.
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data or analysis they need, whether it’s a fundamental tool like Excel. there’s an overwhelming number of possibilities for analysis when. But business users know exactly what to do when analysis happens. of data analysis your users need as you wireframe how to seamlessly.
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Proficientz – Product Management University
MARCH 3, 2017
How much time should we spend on win-loss analysis? If there’s an enormous gap your product that addresses a problem everyone has, you don’t need any win-loss analysis to figure that out. Bottom line: Apply the 80/20 rule to your win-loss analysis. The post Win-Loss Analysis: It’s Rarely the Product appeared first on Proficientz - Product Management Training for B2B.
UX Studio
AUGUST 28, 2017
For this reason, competitor analysis represents one of the most easily accessible methods to get a product on the right track. Competitor analysis establishes what position in the market you occupy and helps you explore new opportunities to work on. Example from a competitor analysis spreadsheet. Competitor analysis is not about copying others’ solutions. After exploring all the competitors and assembling a huge spreadsheet full of data, do the analysis.
Product Beautiful
FEBRUARY 24, 2014
Introducing Win/Loss Analysis. One of the most chronically under-utilized ways of getting to product data is by using win/loss analysis (WLA). How to do Win/Loss Analysis. Win/Loss analysis is typically done in phases. The Impact of Win/Loss Analysis on Product Leaders.
Product Innovation Educators
OCTOBER 30, 2017
Adding win-loss analysis to your product management toolbox may be the single most effective change you can make. One of those is win-loss analysis. However, savvy product management groups recognize it as vital analysis for improving products and the customer experience.
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qualitative techniques such as strengths, weaknesses, opportunities, and threats (SWOT), as well as analysis and. BUSINESS INTELLIGENCE 9 Companies share 30+ best. practices for creating smart. embedded analytics Part 1: Building the business case Creating analytics products is a journey.
All About Product Management
APRIL 29, 2007
Michael Porter’s value chain analysis is usually applied to the processes that would occur in a typical manufacturing company. Increase revenue Product Management ROI Value chain analysis
Product Innovation Educators
OCTOBER 31, 2016
Does it include Conjoint Analysis? To explore the topic and walk through an example of using Conjoint Analysis, I tracked down a previous guest from way back in episode 008. Summary of questions discussed: What do we use Conjoint Analysis for? Perform the statistical analysis.
Good Product Manager
JULY 27, 2015
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.
Good Product Manager
AUGUST 17, 2015
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.
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analysis paralysis. Here, we’ll take a quick look at two proven techniques used by Software Pricing Partners: economic impact analysis. and competitive pricing analysis. Economic Impact Analysis is a helpful pricing technique. HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS.
Good Product Manager
AUGUST 17, 2015
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.
Tyner Blain
NOVEMBER 26, 2018
Business Analysis Kano Analysis Marketing Prioritization Product Management Product Strategy Requirements Requirements gathering Requirements Models levitt market product strategyAs Steven Haines first told me, “strategy first, roadmap second.” ” There is a step between the two – deciding which problems you will focus on solving with your product.
Good Product Manager
JULY 27, 2015
Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.
Inside Intercom
JUNE 15, 2018
Typically this is done using a cohort analysis. A cohort analysis is a technique borrowed from medicine to see how variables change over in different groups with different starting conditions. The goal is to empower someone doing cohort analysis.
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share analysis, and connect new data sources to the. to do their own analysis? Updating your application’s dashboards and reporting features. may feel optional—until suddenly it’s not. Watch for these 5 signs. that you’re at risk for an analytics emergency. Early Indicators.
Tyner Blain
JULY 22, 2016
” An important point in Rich’s article is that the work you need to do (to roll your own <insert system here>) is much larger than a shallow analysis would lead you to believe. Defining and building a good minimum viable product is much harder than it sounds.
Mind the Product
DECEMBER 4, 2017
With usage data, you can look at exactly how pervasive use is across your customer base –and work to make a value-based analysis on whether keeping this feature is a viable business decision. Data Driven Product Management Data Data Analysis Data-Driven Product Management Product Development Product Planning Usage dataRecently, Gartner revealed its top predictions for IT organizations for 2018.
The Product Coalition
JULY 9, 2018
Quantitative Data (Cohort Analysis) After talking to your customers and creating first hypothesis on where problems are and how to improve them, every company calling itself “data-driven”, should definitely use hard data complementary to the qualitative approach.
TryMyUI
APRIL 24, 2018
Personal biases can affect every part of your usability testing research, from the setup to the analysis and implementation of the findings. Practicing UX Research Data Analysis Usability Testing Tasks User TestingWhat can we do to eliminate bias and see the user experience clearly? The post 10 ways to avoid bias in your user testing research appeared first on TryMyUI Blog.
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0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Data Visualizations Interactive Dashboards and Reports Embedded Self-Service Analysis. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Data Visualizations Interactive Dashboards and Reports Embedded Self-Service Analysis. 2018 STATE OF. EMBEDDED.
Tyner Blain
SEPTEMBER 10, 2017
Developing proto-personas for all of the user groups in your defined market is a very high ROI “shallow analysis” establishing context for all future decisions while enabling teams to avoid the common anti-patterns of not being user-centric in their approach.
Tyner Blain
DECEMBER 10, 2014
With the current mind share enjoyed by Lean Startup and minimally viable products (MVP), there is far too much shallow analysis from people jumping on the bandwagon of good ideas without fully understanding the ideas. And Kano analysis gives us a framework for talking about it.
Mind the Product
FEBRUARY 7, 2017
Data Driven Product Management customer feedback Data analysis marketing prototyping stakeholder management user experience user researchWhen developing products, customer insight is vital to understanding the critical question: where are we going?
Tyner Blain
APRIL 6, 2016
Kano analysis is one of the key components of what I teach in DIT’s product management program every spring, and will also feature in one of the sessions of Product Owner Survival Camp in May 2016. Business Analysis Kano Analysis Product Management Requirements Requirements Models
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for analysis, embedded analytics puts data in context of the applications users already love. MONETIZING ANALYTICS FEATURES: Why Data Visualizations. Will Never Be Enough. Go beyond basic embedded dashboards to diferentiate your. application and maximize the value of embedded analytics.
Tyner Blain
OCTOBER 6, 2016
Business Analysis Product Management Requirements Requirements Models User Stories intent outside-in prodmgmt user storyBeing “outside-in”, “outcome-based”, and “market-driven” is particularly important for creating successful products.
Mind the Product
DECEMBER 13, 2016
As head of product management at UncommonGoods, I have used the wish list redesign and its success to demonstrate the value of customer feedback, data analysis, and iterative development. In this talk at Product Tank NYC, I describe how a class project turned into my first major product build.
Mind the Product
DECEMBER 20, 2017
Data Driven Product Management Product Analytics Product Management Skills Analytics Data Data Analysis Data-Driven Product Management NPS product managementIt’s been nearly 15 years since Bain’s Fred Reichheld first introduced the Net Promoter System (NPS), a simple calculation of customers’ willingness to recommend a brand. By asking a single question, “How likely are you to recommend us to a friend?”, NPS distilled the complex topic of customer satisfaction into a single number.
Mind the Product
JANUARY 10, 2018
Data Driven Product Management Product Management Skills Product Strategy Analytics Data Data Analysis Data-Driven Product Management Product Development Product Planning Strategy
Speaker: Eric Feinstein, Professional Services Manager, Looker
He will discuss working through personas, data types, reporting needs analysis and ultimately how this comes together to form a roadmap for reporting functionality and interface. For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. It seems like PMs and engineers have grown to hate embedded reporting.
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