7 Ways Cohort Analysis can Optimize Company Performance and Results

Mind the Product

Cohort analysis is often overlooked, but it can yield insightful information and actionable advice to improve acquisition, retention and monetization. However, as we’re talking about cohort analysis, we’ll need to get a bit more specific about the type of cohort we’re interested in tracking.

Product design is about cost-benefit analysis

Inside Intercom

Product design is about cost-benefit analysis. Here’s how I think of it: The cost-benefit analysis of features. The post Product design is about cost-benefit analysis appeared first on Inside Intercom. Product & Design cost-benefit analysis product design

How to Conduct an Effective Competitive Analysis

ProductPlan

Not only does competitive analysis illustrate a product’s strengths and weaknesses in comparison to those from other vendors, it can also inform how to sell and position it. The benefits of competitive analysis. Competitive analysis might seem like a pain in the neck and an activity that pulls you away from your job of working on your own products. Before you begin a competitive analysis. How to perform a competitive analysis. Competitive analysis never ends.

Types of Data Needed for a Successful Win/Loss Analysis

Pragmatic Marketing

A win/loss analysis is one of the most critical analyses that a product marketer can create to benefit their teams. All of your teams will benefit from the win/loss analysis you produce. It’s essential to incorporate both quantitative data and qualitative data into your analysis.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will discuss working through personas, data types, reporting needs analysis and ultimately how this comes together to form a roadmap for reporting functionality and interface. For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. It seems like PMs and engineers have grown to hate embedded reporting.

Creating a Competitive Analysis Matrix

Actuation Consulting

How to Use a Competitive Analysis Matrix. Recently we’ve discussed the SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. This tool is the Competitive Analysis Matrix. A Competitive Analysis Matrix is usually presented in a spreadsheet format. How the Competitive Analysis Matrix Works. The purpose of the Competitive Analysis Matrix is to identify gaps in your competitors’ offerings.

How Cohort Analysis Can Increase Your Conversions

AB Tasty

This article was originally posted on AB Tasty as How Cohort Analysis Can Increase Your Conversions. This is a guest post by Charlie Carpenter, co-founder and CEO of Kite. Anyone running an eCommerce site – or, indeed, Read more.

How Technographics Enables Intelligent Competitor Analysis for E-signature Providers

DemandMatrix

Businesses are collaborating more today than ever before. Global expansions and global growth opportunities mean that contracts can’t be relegated to one location anymore. Data Enrichment

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The ins and outs of funnel analysis

Aptrinsic

Funnel analysis helps determine the point in which users are dropping off of a series of events that leads towards a defined goal. Funnel Analysis There is a significant drop off of users who have created a survey, but not added any survey questions.

Win-Loss Analysis: It’s Rarely the Product

Proficientz – Product Management University

How much time should we spend on win-loss analysis? If there’s an enormous gap your product that addresses a problem everyone has, you don’t need any win-loss analysis to figure that out. Bottom line: Apply the 80/20 rule to your win-loss analysis. The post Win-Loss Analysis: It’s Rarely the Product appeared first on Proficientz - Product Management Training for B2B.

B2B 100

Assessing the Five Styles of Enterprise Business Intelligence

My Two Cents: A Robinhood Growth Analysis

The Product Coalition

My Two Cents: A Robinhood Growth Analysis was originally published in ProductCoalition.com on Medium, where people are continuing the conversation by highlighting and responding to this story. How a financial services startup acquired 4MM+ users in 3 years. You’re responsible adults.

Please Spend Time With Competitor Analysis

UX Studio

For this reason, competitor analysis represents one of the most easily accessible methods to get a product on the right track. Competitor analysis establishes what position in the market you occupy and helps you explore new opportunities to work on. Example from a competitor analysis spreadsheet. Competitor analysis is not about copying others’ solutions. After exploring all the competitors and assembling a huge spreadsheet full of data, do the analysis.

The ABCs of Win-Loss Analysis

Product Management 2.0

To pan the gold out of the wins and losses happening every day, you’ll need a carefully planned and executed win/loss analysis program. Maximizing the Benefits of Your Win/Loss Analysis Program. If not prioritized, the roll out of your win/loss analysis program can drag on.

Win/loss analysis: the product marketer's most powerful tool

Under10 Playbook

It’s win/loss analysis. She went into the new VP’s office and saw her Win/Loss Analysis on his desk. Shouldn’t sales reps do win/loss analysis? A little win/loss analysis will tell you plenty about what you do right and wrong in your selling.

Demo 130

How to Package and Price Embedded Analytics

analysis paralysis. Here, we’ll take a quick look at two proven techniques used by Software Pricing Partners: economic impact analysis. and competitive pricing analysis. Economic Impact Analysis is a helpful pricing technique. HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS.

How to Determine Product-Market Fit using Cohort Retention Analysis

Aptrinsic

A cohort retention analysis is a helpful tool for product teams to understand how many of their users return to their product and after what period of time. Cohort analysis is one of many product analytics tools available within the Aptrinsic product experience platform.

Action Cohort Analysis: A key tool for understanding user engagement

The Product Coalition

There’s one tool in particular that can provide you with a deeper understanding of user engagement: action cohort analysis. Action Cohort Analysis: What is it? To help you better understand how cohort analysis works, let’s first go over the actual setup of this tool.

TOWS: Step Beyond A SWOT Analysis

Actuation Consulting

Four Things A Good TOWS Analysis Has. The post TOWS: Step Beyond A SWOT Analysis appeared first on Actuation Consulting. Last week we considered the benefits and use of the SWOT Matrix that mapped out Strengths, Weaknesses, Opportunities, and Threats. Today, we’re going to look at the TOWS Matrix. You can use the information that emerges from this matrix to develop options for addressing issues that were revealed through SWOT.

Books 40

A Tinder Product Analysis à la Jimmy Jr.

The Product Coalition

A Tinder Product Analysis à la Jimmy Jr. How Tinder keeps users using Overview How did Tinder, popular dating app, grow from launching across a few college campuses in 2012, to 12 million daily matches in just 2 years?

5 Early Indicators Your Embedded Analytics Will Fail

share analysis, and connect new data sources to the. to do their own analysis? Updating your application’s dashboards and reporting features. may feel optional—until suddenly it’s not. Watch for these 5 signs. that you’re at risk for an analytics emergency. Early Indicators.

Becoming a Product Leader with Win/Loss Analysis

Product Beautiful

Introducing Win/Loss Analysis. One of the most chronically under-utilized ways of getting to product data is by using win/loss analysis (WLA). How to do Win/Loss Analysis. Win/Loss analysis is typically done in phases. The Impact of Win/Loss Analysis on Product Leaders.

TEI 148: Win-Loss analysis for product managers – with Mike Smart

Product Innovation Educators

Adding win-loss analysis to your product management toolbox may be the single most effective change you can make. One of those is win-loss analysis. However, savvy product management groups recognize it as vital analysis for improving products and the customer experience.

Product Management and Value Chain Analysis

All About Product Management

Michael Porter’s value chain analysis is usually applied to the processes that would occur in a typical manufacturing company. Increase revenue Product Management ROI Value chain analysis

TEI 096: Conjoint analysis for product managers- with Brian Ottum, PhD - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Does it include Conjoint Analysis? To explore the topic and walk through an example of using Conjoint Analysis, I tracked down a previous guest from way back in episode 008. Summary of questions discussed: What do we use Conjoint Analysis for? Perform the statistical analysis.

New Study: 2018 State of Embedded Analytics Report

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Data Visualizations Interactive Dashboards and Reports Embedded Self-Service Analysis. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Data Visualizations Interactive Dashboards and Reports Embedded Self-Service Analysis. 2018 STATE OF. EMBEDDED.

Why Data is key in Building a Company That Learns

Mind the Product

Information: information is the output of data, after analysis. As such, the goal of data analysis is to find out why something is happening. Data analysis. Knowing how to apprehend raw data or how to choose the best graph out of an analysis takes time. Extracting information from data often means one person doing the analysis and coming up with results. Just because you’ve made your analysis available, doesn’t mean that people in your company will hear it.

Minimum Viable Products and Product Requirements; Upcoming Webcasts; Competitive Analysis Workshop in Boston

Good Product Manager

Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.

Product Manager and Product Owner; SiriusDecisions Webcasts; BPMA Competitive Analysis Workshop

Good Product Manager

Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.

Product Manager and Product Owner; SiriusDecisions Webcasts; BPMA Competitive Analysis Workshop

Good Product Manager

Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

for analysis, embedded analytics puts data in context of the applications users already love. MONETIZING ANALYTICS FEATURES: Why Data Visualizations. Will Never Be Enough. Go beyond basic embedded dashboards to diferentiate your. application and maximize the value of embedded analytics.

Minimum Viable Products and Product Requirements; Upcoming Webcasts; Competitive Analysis Workshop in Boston

Good Product Manager

Practitioner’s Workshop in Boston: Competitive Analysis for Product Managers. We’ll be sharing best practice techniques, practical advice, models and examples for competitive analysis that we use with our clients. This is a great opportunity to improve your competitive intelligence gathering skills, learn new techniques, get feedback and guidance on your approach to competitive analysis, and network with other product management professionals.

Market Problem Framing Example

Tyner Blain

Business Analysis Kano Analysis Marketing Prioritization Product Management Product Strategy Requirements Requirements gathering Requirements Models levitt market product strategyAs Steven Haines first told me, “strategy first, roadmap second.” ” There is a step between the two – deciding which problems you will focus on solving with your product.

Retention, cohorts and visualizations

Inside Intercom

Typically this is done using a cohort analysis. A cohort analysis is a technique borrowed from medicine to see how variables change over in different groups with different starting conditions. The goal is to empower someone doing cohort analysis.

3 Ways to Enlist Your Usage Data to Drive Product Development

Mind the Product

With usage data, you can look at exactly how pervasive use is across your customer base –and work to make a value-based analysis on whether keeping this feature is a viable business decision. Data Driven Product Management Data Data Analysis Data-Driven Product Management Product Development Product Planning Usage dataRecently, Gartner revealed its top predictions for IT organizations for 2018.

Why “Build or Buy?” Is the Wrong Question for Analytics

functionality, more flexibility in their analysis, and more. WHY “BUILD OR BUY?” IS THE WRONG QUESTION FOR ANALYTICS Introduction.1 When to Build Your Own Analytics. 2 When to Buy a Bolt-On Solution. 6 When to Take a Combined Approach. 9 About Logi Analytics.

Minimum Valuable Problem

Tyner Blain

” An important point in Rich’s article is that the work you need to do (to roll your own <insert system here>) is much larger than a shallow analysis would lead you to believe. Defining and building a good minimum viable product is much harder than it sounds.

Focus on what really matters: Lesson learned as a product manager

The Product Coalition

product-strategy product-manager competitive-analysis prioritization product-managementThings I learned the hard way, but you don’t have to Credit: Spider-Man: Into the Spider-Verse, Sony Picture Converting into a product manager has never been an easy task, however ready I thought I was.

The Challenge of Managing – and Communicating – Customer Insights

Mind the Product

Data Driven Product Management customer feedback Data analysis marketing prototyping stakeholder management user experience user researchWhen developing products, customer insight is vital to understanding the critical question: where are we going?

Thanks for your response, Robert.

Piyanka Jain

for e.g. analysis of marketing campaigns to figure out?—?what A marketer skilled with essential data science skills can use MS Excel, Power BI, Tableau or other business analytics tools and apply simple methodologies like correlation and aggregate analysis to, execute the campaign analysis and better inform their marketing budgeting decisions. Thanks for your response, Robert.

6 Styles of Data Analysis and Visualizations