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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. What is product positioning?

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The SaaS Manager’s Toolkit: Top Alternatives for Google Analytics for 2024

Userpilot

Are you exploring alternatives for Google Analytics to better match your company’s privacy values, feature needs, or budget? It is crucial to choose a tool that allows the import of Google Analytics data to retain and back up important data during migration.

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NPS Calculator: Methods and Tools [+ How to Improve NPS]

Userpilot

Customer feedback metrics like NPS are powerful tools for gauging customer loyalty and satisfaction. That's where NPS calculators and tools come in. In this article, we are going to break down NPS calculation methods and the tools that make it easier. Leverage product data analytics to enhance customer experience.

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7 Types of User Segmentation Explained (+Examples, Strategy, and More)

Userpilot

In this article, we will explore seven types of user segmentation, explain when you might use them, and how you can leverage them within your own SaaS. Technographic segmentation lets you target groups based on their usage of technology – the device they use, browser, device preferences, and more.

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SaaS Growth: Metrics, Strategies, And Trends – The Ultimate Guide For 2021

Userpilot

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. Strategies – so you know which steps you should take on the way to higher, faster, and more sustainable growth.

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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

Userpilot

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Shows how to leverage PLG strategies to boost the value of your SaaS business. Want to learn how Userpilot can help you improve your SaaS valuation?

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10 Sentiment Examples for Improving Customer Satisfaction [+ Tools]

Userpilot

You can collect feedback for analysis through in-app surveys, online reviews, social media mentions, and customer interviews. Streamlined onboarding, lower user friction, and targeted marketing are just a few examples of sentiment analysis being applied to improve a SaaS customer journey. Why should you perform sentiment analysis?