Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. Why is it important to create a user experience strategy?

Research Software 82

Research Software Analytic Tools Feedback Software User Testing 82

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? These are the main questions the article tackles. TL;DR Segmentation is a process of grouping customers by shared characteristics. A segmentation survey is used to gather the data necessary to segment customers. How to segment customers in Userpilot.

Analytic Tools 82

Analytic Tools Research Software Feedback Software Product Research 82

Gainsight

SEPTEMBER 22, 2023

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. Here’s how to win more business with digital customer education —and how it can help you stand out from the crowd in the increasingly complex business world. Very little.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Userpilot

SEPTEMBER 16, 2022

Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. A customer-focused culture prioritizes customers over products. to remove friction. to remove friction.

User Testing 92

User Testing Customer Feedback Customer Experience Feedback Software 92

Userpilot

JANUARY 23, 2024

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Experience 83

Customer Experience Analytic Tools User Testing Customer Feedback 83

Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate.

User Testing 81

User Testing Feedback Software Data Visualization Customer Feedback 81

Userpilot

SEPTEMBER 30, 2022

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue.

Customer Experience 78

Customer Experience User Testing Data Visualization Feedback Software 78

Userpilot

MARCH 6, 2024

This is the main question we explore in the article. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. This helps create user personas. How do you create a robust product funnel for your SaaS?

Analytic Tools 81

Analytic Tools Data Visualization Research Software Onboarding KPIs 81

ProductPlan

APRIL 29, 2022

This article describes the four different types of product launches and how their differences impact their expectations and execution. This means the messaging and marketing focus on educating the market about what differentiates their new product from the available alternatives. Product differentiation. Breaking In.

Product launches 52

Product launches Research Software User Testing Differentiation 52

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Market research, differentiation, and positioning are necessary to prepare for the product launch. Are you ready to dig in?

Product Research 85

Product Research User Testing Customer Feedback Research Software 85

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. How to measure product value.

Feedback Software 85

Feedback Software Research Software User Testing Product Research 85

The Product Coalition

FEBRUARY 3, 2022

This article is inspired by the book The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback by Dan Olsen and aims to describe two essential concepts described in the book, namely the Product-Market Fit Pyramid and the Lean Product Process that aims to help us achieve that fit.

User Testing 140

User Testing Product Research Product Marketing Customer Experience 140

Userpilot

JANUARY 26, 2023

These are just a few questions that we tackle in the article. TL;DR Inclusive product design involves building products that are easy to adapt and allow users with different needs to complete their tasks. This can be a valuable differentiator that attracts more customers. What is inclusive product design?

Product Research 92

Product Research Feedback Software Research Software User Testing 92

Userpilot

JULY 24, 2023

In this article, we take a deep dive into the technicalities of a product launch. An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Sample user persona.

Product launches 81

Product launches User Testing Product Research ChatGPT 81

The Product Coalition

JUNE 1, 2020

How do you get to know your customers? Understand your customers To be a good Product Manager you need to know what your customers want and which problems, habits and preferences they have. To figure this out, you first define the customer profiles. And how do you develop the ability to communicate with everyone?

Data Visualization 78

Data Visualization User Testing Product Management Product Manager 78

Usersnap

SEPTEMBER 12, 2023

If you are providing more value to your customers, then let your product be appreciated at the price it deserves. In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. What product pricing questions to ask customers?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

The Product Coalition

SEPTEMBER 3, 2019

Don Norman first coined the term User Experience in 1993 and in the last 26 years, UX has exploded. It’s now a vital capability for brands and it’s forecasted to total 100 million jobs by 2050. 2/5 As-Is Scenario Mapping - Combining what you know about the user with what they experience through a series of steps.

User Testing 60

User Testing UX Product Research Data Visualization 60

Userpilot

NOVEMBER 21, 2023

Technically not, but it helps a lot to have one, and you will find out why from this article! Product launch checklists help align the efforts of all team members, enhance quality assurance, help mitigate risks, enable the evaluation of the launch, and help you deliver a better customer experience. How can you gather such insights?

Product launches 83

Product launches User Testing Product Research Analytic Tools 83

The Product Coalition

FEBRUARY 18, 2019

Your customers, your CEO, the sales person and your team will all have ideas for features. What was the customers’ pain point? What were the key features or key elements of look and feel, brand, voice, etc. depending on the product) What were your products unique capabilities/ differentiators?

User Testing 62

User Testing Product Management Product Manager Product Research 62

Intercom, Inc.

APRIL 26, 2022

Since the pandemic, consumer habits have really changed – shoppers have migrated online en masse, their expectations are higher than ever, and brand loyalty is harder to maintain. Yes, product and pricing are still important ingredients – but, a great customer experience is the secret sauce (chef’s kiss).

Customer Experience 219

Customer Experience User Testing Customer Feedback Feedback Software 219

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? This is one of the questions we answer in this article. This establishes a clear and cohesive brand message and increases brand credibility. We also show you how to create a message map for your SaaS! Book the demo!

Messaging 73

Messaging User Testing Research Software Analytic Tools 73

The Product Coalition

JANUARY 3, 2020

UX is about being customer-centric, or you should be able to build a high fidelity prototype or run JTBD interviews? Do you need to know about online marketing, brand building, comprehend a P&L statement, understand machine learning algorithms? The lion PM understands the user’s pain points by relying on discovery research.

Feedback Software 81

Feedback Software Product Research Research Software Weak Development Team 81

Userpilot

NOVEMBER 24, 2022

How should product managers handle customer requests to improve customer satisfaction and drive value for users and the business? This is the question we’re exploring in the article, so grab a warm beverage, find a comfy spot and let’s dive in. Customer requests are queries about your product.

Feedback Software 82

Feedback Software User Testing Product Research Customer Experience 82

Userpilot

APRIL 30, 2024

From the article, you will learn why you should develop a value-based growth strategy for your SaaS and how to do it. TL;DR Value-based growth is a strategy that prioritizes delivering value to customers. A robust customer success strategy enables customers to get the most out of the product.

Feedback Software 93

Feedback Software Analytic Tools Product Research Data Visualization 93

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand.

Feedback Software 82

Feedback Software User Testing Product Research Strategy 82

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 77

Customer Communications Feedback Software Research Software Analytic Tools 77

Userpilot

SEPTEMBER 4, 2023

This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. Imitation is difficult due to new capabilities and branding.

Analytic Tools 63

Analytic Tools Data Visualization Feedback Software User Testing 63

Userpilot

SEPTEMBER 4, 2023

This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. Imitation is difficult due to new capabilities and branding.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software User Testing 52

Userpilot

FEBRUARY 27, 2023

Appcues or Spekit – which is the best tool for customer feedback for your SaaS? Why choose Appcues though if Userpilot can provide you with a more robust customer feedback toolkit, without the hefty price tag? TL;DR Collecting customer feedback is an important task for any product team. Salesforce).

Feedback Software 52

Feedback Software User Testing Analytic Tools Customer Feedback 52

Userpilot

JANUARY 9, 2023

As the digital landscape gets increasingly crowded, with more brands fighting for the same customers and target audience, a micromarketing strategy may be just what you need. When done correctly, it drives brand awareness, boosts sales, and customer retention , and, ultimately, stimulates profit growth.

Research Software 83

Research Software User Testing Strategy Customer Experience 83

Usersnap

SEPTEMBER 20, 2021

Even if you don’t have your customer feedback software yet, you’re still doing everything possible to satisfy your customers. You and the customer support team are literally treating each customer like royalty, providing super service that matches their needs and wants at every step. We get it. . Hope you’re ready!

Feedback Software 52

Feedback Software Research Software Reporting Tools User Testing 52

Mind the Product

OCTOBER 11, 2019

Step 1: Understand why Your Customers use Your Product. Sean Ellis’ survey to discover if you’ve hit product/market fit is a great way to understand your customers. It tells you the value your customers get from your product and which aspect of your product is key to them. How do you differentiate a soap’s messaging?

Positioning 100

Positioning User Testing Product Research Data Visualization 100

UX Studio

FEBRUARY 15, 2024

“ Innovation is not something completely brand new. They can create really nice looking screens that are user friendly […] But if you’re building on top of that some business knowledge, and you’re able to think with the head of business stakeholders, that’s a way to differentiate yourself.”

Research Software 62

Research Software Analytic Tools Transportation Feedback Software 62

Userpilot

DECEMBER 11, 2022

Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. By the end of this article, you’ll better understand B2B marketing, the marketing strategies, and tactics available to you, as well as, how to implement a B2B marketing strategy.

B2B 92

B2B Feedback Software Product Marketing Customer Experience 92

ProductPlan

JUNE 14, 2022

This article will discuss why the best products require both vision and strategy and their codependent nature. Many familiar brand names building popular products use their product visions to keep their vast array of employees, teams, divisions, and product lines aligned. Product vision. Product vision examples.

Vision 59

Vision Product Strategy Strategy Feedback Software 59