UX Studio

MAY 24, 2019

In this case study we’ll introduce the methods we used in our UX design process to make a complex system more user-friendly. In the article you will read about: The design challenges we faced. How we interviewed stakeholders and real users to discover their needs and pain points. We introduced you to.

Research Software 46

Research Software Feedback Software Information UX 46

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Customer lifecycle management helps you sustain growth by building a loyal customer base over time.

User Testing 98

User Testing Analytic Tools Research Software Feedback Software 98

UX Planet

FEBRUARY 1, 2024

Designing applications that address these specific pain points can set the stage for groundbreaking solutions. A broad survey of finance app users reveals a 50% dissatisfaction rate with current tools Problem Impact The absence of robust finance tools causes stress, hindering savings and economic growth.

Analytic Tools 95

Analytic Tools Data Visualization Research Software Reporting Tools 95

Userpilot

FEBRUARY 26, 2023

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. To answer all your questions, we have written this article.

Feedback Software 89

Feedback Software Analytic Tools Customer Experience Customer Feedback 89

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 81

Feedback Software User Testing Customer Experience User Friction 81

Userpilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? In this article, we review different ways to identify potential churn and deal with it. Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. Bad customer service.

Customer Experience 85

Customer Experience Feedback Software Analytic Tools Data Visualization 85

Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth. Personalizing customer workflows according to their needs.

Feedback Software 83

Feedback Software Analytic Tools Product Research User Friction 83

Userpilot

NOVEMBER 28, 2022

Interactive self-serve guides are getting popular for a good reason: customer service takes a lot of effort and careful planning, so any simplified way is welcome. To be effective with customer service, companies have to consider the product, audience, and the major channels customers like. What is customer self-service?

Feedback Software 94

Feedback Software Customer Experience Analytic Tools Embedded Analytics 94

Userpilot

FEBRUARY 26, 2024

These are the key questions the article discusses, so if you're after the answers, you’re up for a treat! TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Let's get right into it!

Analytic Tools 94

Analytic Tools Data Visualization Feedback Software Research Software 94

UX Planet

JANUARY 18, 2024

User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. Why Is UX Research Important?

Data Visualization 84

Data Visualization User Testing Research Software Product Research 84

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education 91

Education User Testing Customer Feedback Customer Experience 91

freshtrax

JUNE 4, 2019

This article will recap Kisa’s presentation on the importance of understanding and validating your business’ value proposition along with sharing a few case studies on less than successful expansions. To shorten this, Kisa defines a value proposition as, “the reason why customers buy your product.”.

User Testing 85

User Testing User Friction Customer Experience Research Software 85

UX Planet

JANUARY 16, 2024

If you’ve ever felt the pains of uncertainty or the fear of wasting precious resources, then read on. In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. It illuminates your target audience, their pain points, and desires. It’s a worthwhile investment.

Branding 96

Branding User Testing Product Research Data Visualization 96

Userpilot

MARCH 6, 2024

This is the main question we explore in the article. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. This helps create user personas. How do you create a robust product funnel for your SaaS?

Analytic Tools 86

Analytic Tools Data Visualization Research Software Onboarding KPIs 86

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Address customers by name.

Data Visualization 94

Data Visualization Feedback Software Analytic Tools Research Software 94

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. How do we know when a pain point is worth pursuing?

Product Research 265

Product Research User Testing Research Software Data Visualization 265

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 100

B2B User Testing Research Software Analytic Tools 100

People-First Product Leadership

MARCH 10, 2024

While many articles highlight its importance, the journey to developing it often seems shrouded in mystery. For example, being able to proactively (1) identify important customer problems to solve in support of company goals and (2) build a compelling strategy to address those problems. Then dive into, how do you get it?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. What is a marketing funnel?

Feedback Software 94

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 94

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

OCTOBER 6, 2023

It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. TL;DR A B2B marketing funnel is a framework that helps product marketers streamline the customer journey, from their initial awareness of your product until they finally make a purchase.

B2B 100

B2B Analytic Tools Feedback Software Data Visualization 100

Gainsight

JANUARY 17, 2020

When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole. How do you work with your customer-facing teams to gather feedback?

User Testing 117

User Testing Customer Feedback Feedback Software Customer Experience 117

Userpilot

SEPTEMBER 8, 2023

This article discusses 13 common mistakes you should avoid when doing growth experiments. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics.

Product Research 88

Product Research User Testing Analytic Tools Data Visualization 88

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. How to measure product value.

Feedback Software 90

Feedback Software Research Software User Testing Product Research 90

Userpilot

OCTOBER 6, 2023

They allow businesses to showcase their products and demonstrate how the product can solve a prospective customer’s problems. In this article, we discuss what a product demo is, why they’re important, and how you can create them. Product tours A product tour is a pre-recorded demo video used to onboard new users.

Demo 91

Demo Product Research User Friction Data Visualization 91

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Case study experiments. You don’t have to run the experiment on all your customers if it’s not necessary. This way, you can see how users engage with your UI patterns.

Research Software 95

Research Software Feedback Software Analytic Tools Customer Experience 95

Userpilot

JULY 27, 2023

In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. TL;DR Customer retention is the ability of a company to retain its customers over a specified period of time. Driving users toward activation with checklists.

Product Research 79

Product Research Onboarding KPIs Customer Experience Data Visualization 79

Userpilot

MARCH 29, 2024

This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. TL;DR A conversion funnel leak is a point in the customer journey where potential customers drop out of the process before taking the desired action. Slow response to customer queries.

Data Visualization 97

Data Visualization User Testing Analytic Tools Feedback Software 97

Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. User experience is important because good UX gives you a competitive advantage, leads to more positive interactions , and increases your conversion rate. To identify opportunities to improve your UX design, you should start with user research.

Feedback Software 95

Feedback Software Research Software Analytic Tools User Testing 95

Userpilot

OCTOBER 26, 2023

These are the main questions that the article explores. TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Growth loops leverage product virality, encouraging existing users to promote the product and attract new customers.

Feedback Software 96

Feedback Software Analytic Tools Research Software Data Visualization 96

Userpilot

JUNE 29, 2023

There’s an important distinction between documentation intended for your end users, and the more technical docs leveraged by developers and software architects. Great user documentation brings many benefits : it can help boost product adoption , improve customer retention and satisfaction , and reduce the burden on your support team.

Document 86

Document Analytic Tools Feedback Software User Testing 86

Userpilot

FEBRUARY 21, 2022

Whether you have a brand new product launch in the pipeline or planning to r elease a new version or feature , our article will guide you through the process step by step and help you develop an effective launch plan. The post-launch phase is all about user onboarding. Define your target market and user persona.

Research Software 94

Research Software Feedback Software Onboarding KPIs Product launches 94

Usersnap

AUGUST 20, 2021

Have you ever made a costly mistake because your customer feedback analysis wasn’t on point? If the same has happened to you, then you’re probably asking yourself: how should I most effectively use the customer feedback that comes in to make better business decisions? What is Customer Feedback Analysis?

Feedback Software 52

Feedback Software Customer Feedback User Testing Data Visualization 52

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research? How do we combine market research and user research? What market shares have they gained?

User Testing 107

User Testing Market Research Product Research Research Software 107

UX Studio: Product Management

JANUARY 25, 2022

In this article, we will talk about the top web design companies in Manchester and beyond. We will be in touch with you shortly after the contact form submission to further discuss your challenges and come up with a custom solution for you! This article covers the peculiarities of working with web design companies in Manchester.

Research Software 82

Research Software Feedback Software Analytic Tools Product Research 82

Userpilot

AUGUST 18, 2022

How can interactive walkthroughs help users get the most out of your product or service from the initial onboarding ? In this article, we’re going to explore what an interactive walkthrough is, dive into some practical industry examples, and unpack how you can create similar experiences in your own SaaS. Ready to dive in?

Customer Experience 92

Customer Experience User Testing Data Visualization Construction 92

Mind the Product

APRIL 6, 2020

Where will you compete: which customer segments, which categories, which channels? In our case, we were recently bought by Brazil’s CVC Corp , the biggest travel company in Latin America. User Story Mapping (check the book by Jeff Patton ): this is helpful to create a full picture of how a product is used. Where will you play?

Product Strategy 109

Product Strategy Strategy Feedback Software Customer Experience 109