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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. If you’ve ever felt the pains of uncertainty or the fear of wasting precious resources, then read on.

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The Product Agent: Managing Ideas on a Product Team

The Product Coalition

Three years later I became a web application engineer at a startup that built software for military and private industries. I became director of communications, leading the development of intranets and web applications. From Startup to Enterprise A job at a startup means a lot of responsibility.

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What Are Customer Touchpoints and How To Identify Them? [Examples Included]

Userpilot

Do you know that customer touchpoints can exponentially influence product growth ? They can contribute to every stage of the customer journey and uncover insights into customer relationship management. So let’s dive into details and learn from examples of what customer touchpoints are.

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Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. Overengineered products are difficult to use, filled with bugs, and instead of improving your users’ lives, they make them unnecessarily complicated. Poor prioritization and external pressure are also common causes.

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Pay Attention to the Nuances: How To Make User Interviewing Your Superpower

The Product Coalition

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

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Part One: Key Elements to Become a Healthy Product-Led Organization

Bain Public

Let’s face it, most organizations have poor habits around roadmap completion — this is why getting leadership (or stakeholders) to develop consistent, stable and familiar routines reinforced through repetition and communication is valuable. Do you validate the pain point and place it in a parking lot for triage?

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How to Write App Development Request For Proposals (RFP) Correctly

The Product Coalition

we got this request long before our MVP development agency was founded. Let’s talk about how to write a stunning app development RFP and make sure that the person who receives it clearly understands your needs and converts them all into something applicable and useful. ‘I need a website that will bring $10 a day’?—?we What about WHY?