Userpilot

OCTOBER 1, 2022

Software adoption is crucial to the success of SaaS companies because it secures users to be long-term customers. A SaaS business model relies on recurring revenue from retained users, so if adoption fails, the whole business model fails as well. In SaaS, the median user growth is 4%, while the median activation rate is 17%.

Feedback Software 88

Feedback Software Research Software User Testing Onboarding KPIs 88

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. It attracts people (who’d otherwise be strangers) to become your customers. But how can you use it?

B2B 93

B2B Analytic Tools Feedback Software Data Visualization 93

Mixpanel

JANUARY 4, 2023

We respect our customers’ time and strive to make buying software as seamless and frictionless as subscribing to your favorite music streaming service. This removes the friction of customers having to schedule a call with a sales rep, negotiating on price, and the many other steps that completing a B2B software purchase typically entails.

Analytic Tools 133

Analytic Tools Research Software Feedback Software B2B 133

The Product Coalition

MAY 6, 2020

Are you still thinking over whom you can trust and depute implementing your big app idea? To help you make a better-informed decision about your future technology partner, we’ve conducted market and industry research in order to define the best cross-platform app development companies. You might wonder?—?why

Research Software 78

Research Software Analytic Tools Feedback Software Development 78

Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. Take Mixpanel, for example.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

NOVEMBER 13, 2023

That’s exactly what effective customer enablement does – it helps customers get all the tools needed for successful product engagement. Customer success enablement focuses on providing customers with the necessary tools for success. Start collecting customer feedback to uncover user likes and dislikes.

Feedback Software 85

Feedback Software Data Visualization Analytic Tools User Testing 85

Userpilot

MARCH 20, 2024

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

ProductPlan

APRIL 25, 2024

Instead of a traditional B2B software or physical piece of hardware, their products are programs, IT services , university websites (internal and external), or even actual curricula, to name a few. Generative AI is one such technology that is rapidly changing how students, teachers, and administrators interact with systems on campus.

Education 96

Education Research Software Analytic Tools Feedback Software 96

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

OCTOBER 23, 2022

A B2B SaaS customer journey map is key to creating a wholesome product experience for your customers. To get it right, SaaS companies must step back and see the product from the customer’s viewpoint. At the awareness stage, customers are searching for a solution to a problem. What is a SaaS customer journey map?

Feedback Software 67

Feedback Software B2B Customer Feedback Customer Experience 67

Userpilot

APRIL 8, 2024

Think about the last software application that you used for work. If it’s the latter, then you’ve already experienced what bottom-up SaaS is! Our guide explains what exactly bottom-up SaaS is and covers the main growth strategies and tactics used by bottom-up companies. Whose idea was it to buy it? Book the demo!

Analytic Tools 70

Analytic Tools Feedback Software Data Visualization Strategy 70

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. So let’s dive in and see what B2B SaaS metrics you need to track to unlock growth.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 73

Analytic Tools Feedback Software Research Software Data Visualization 73

Userpilot

MAY 20, 2024

Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. Higher scores indicate more positive customer feelings and benchmarks differing across sectors (in SaaS being 40). You’ll need a platform to do this.

Data Visualization 84

Data Visualization Feedback Software Customer Feedback Customer Experience 84

Userpilot

JANUARY 27, 2023

As a SaaS product manager , how do you give users a chance to experience your product value? So why not look at our 15 B2B SaaS free trial best practices that will help you boost your conversion rates? Demo content allows users to experiment with complex products like analytics tools. Or are your trials paid?

Feedback Software 87

Feedback Software Analytic Tools B2B Data Visualization 87

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research? The outcome?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 61

Analytic Tools Feedback Software Research Software Data Visualization 61

Userpilot

JULY 5, 2022

Breakthrough, disruptive or radical innovation are all more dramatic and often involve challenging the existing business model or introducing completely new technology. Small but regular improvements are a more reliable way to achieve product-market fit. Incremental innovation gives you time to listen to user feedback.

Feedback Software 89

Feedback Software Analytic Tools Research Software Product Research 89

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

User Testing 77

User Testing Product Research Research Software Data Visualization 77

The Product Coalition

SEPTEMBER 5, 2018

Leading B2B SaaS companies are changing how products are made, how companies are built & how their customers are treated by welcoming product feedback in the right way. SaaS companies are realizing that product feedback requires a business policy to properly manage expectations on both sides. Was it used?

Feedback Software 60

Feedback Software User Testing B2B Customer Feedback 60

ProductPlan

FEBRUARY 28, 2023

As digital and product transformations become more common, more Information Technology (IT) departments view their software assets as products that deserve ongoing investment and attention from a consistent, dedicated team. Analyze your product metrics, and learn about your market and your competitors.

Feedback Software 52

Feedback Software Information Technology Product Management 52

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy is based on building an intimate relationship with the customers, so only you can offer a solution for their unique needs. Measure how your customers behave inside your app to improve the customer experience.

User Testing 92

User Testing Feedback Software Research Software Analytic Tools 92

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? But it’s an absolutely critical step for any SaaS strategy. Benefits of user personas B2B SaaS User Persona Examples B2B SaaS Examples with Multiple User Personas – Userpilot, ActiveCampaign, Kontentino 1.

Analytic Tools 97

Analytic Tools Feedback Software Research Software User Testing 97

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We also look at the best analytics tools for the job. Marketing teams can use funnel analysis to find friction points in the customer journey that stop users from signing up for the product, activating , and becoming paid customers.

Data Visualization 77

Data Visualization Analytic Tools Customer Experience Feedback Software 77

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Book the demo to see how you can use it to improve your marketing efforts and drive revenue growth.

Feedback Software 85

Feedback Software Analytic Tools Research Software User Testing 85

Userpilot

SEPTEMBER 28, 2023

Product analytics tools can provide key growth insights that help you solve user problems and provide killer user experiences at the same time. Here’s a guide on how to use these tools. Table of Contents What Are Product Analytics Tools? How to Reduce User Friction With Product Analytics Tools 1. Test Usability 2.

User Friction 82

User Friction Analytic Tools Data Visualization Feedback Software 82

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Define your marketing personas.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??.

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

Userpilot

MARCH 14, 2023

How do you boost your freemium conversion rate and accelerate your SaaS growth? This allows them to collect usage data and customer feedback to improve the product. A SaaS conversion rate normally ranges between 1% and 10%. If your users are not converting, run in-app surveys to uncover the causes.

Feedback Software 88

Feedback Software Analytic Tools User Testing Data Visualization 88

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? The customer lifecycle in SaaS consists of 5 stages: reach, acquisition, conversion , retention, and loyalty. For example, customer service reps may use CRM software to keep track of customer complaints or inquiries and manage customer support tickets.

Feedback Software 86

Feedback Software Analytic Tools Data Visualization Customer Feedback 86

Intercom, Inc.

JUNE 23, 2022

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. That’s why, for the past five years, Amanda Malko has been thinking about how marketplaces change the way people buy software, helping B2B SaaS businesses find reputable software that can help them grow their business.

Feedback Software 118

Feedback Software Research Software Reporting Tools Software Review 118

Mind the Product

SEPTEMBER 2, 2019

If you were to ask me whether you, as a product manager , should you always listen to market feedback? Henry Ford is famously quoted as eschewing market feedback by saying that if he’d listened to his customers, they’d have asked for faster horses. Common B2B Feedback Traps. Here’s why.

User Testing 102

User Testing Customer Feedback Feedback Software Marketing 102

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Here are four survey ideas to get feedback on customer experience: A CSAT survey to ask customers how satisfied they feel with your product.

Customer Feedback 69

Customer Feedback User Testing Feedback Software Product Research 69

The Product Coalition

JUNE 30, 2021

It is only very recently that mobile apps have come within reach of most businesses as valuable tools. Earlier mobile apps were considered to be tools for mainly big companies and leading companies across all niches. Thanks to the business app, a small business can easily engage with social media platforms.

Feedback Software 89

Feedback Software Artificial Inteligence User Testing Customer Experience 89

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. Offer self-service support via in-app resource centers.

Feedback Software 87

Feedback Software Analytic Tools Customer Experience User Testing 87

Userpilot

OCTOBER 31, 2023

Wondering how to increase free trial conversion for your software product? Types of free trial models in SaaS: opt-in and opt-out free trials, freemium , free trial after a demo, and free trial with gamified extensions. What’s a free trial in SaaS? Trials can be tricky. There’s also the cost implication.

Feedback Software 74

Feedback Software Research Software User Testing Onboarding KPIs 74

Product Management University

JANUARY 3, 2023

What is a B2B Sales Demo Script? Your B2B sales demo is the verbal value story you’ll tell when giving sales demos to prospective clients and current customers. Know WHY they would invest time, money, and people to adopt a solution like yours. Frequently Asked Questions About B2B Sales Demos. Be personable and friendly.

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Demo B2B User Friction Customer Experience 130