B2C Consulting Software Review Systems Review 
B2B Product Management
SEPTEMBER 29, 2023
Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. They can be physical products, such as raw materials, components, or finished goods, or they can be digital products, such as software, SaaS (software as a service), or data.
The Product Coalition
MARCH 23, 2022
While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Microsoft, for example, depends on manufacturers (Dell/HP) and retailers (Best buy) to sell its software. Should the organization work with an outside consulting company (e.g.
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The Product Coalition
OCTOBER 5, 2021
To ensure you take a holistic approach, review these five key elements of your product development practice: Mindsets Organisation Practices Tools and Technologies Financials 1. We believe that Agile software development practices are some of the best at helping reduce waste and support great product development.
Intercom, Inc.
DECEMBER 21, 2021
Amanda Renteria , CEO for Code for America. Code for America’s Amanda Renteria on defining the citizen experience. Amanda Renteria, CEO of Code for America, is a firm believer in this idea. Later’s Farhan Virji on adapting B2C support strategies for B2B teams. Hubert Palan , founder and CEO of Productboard.
Mironov Consulting
JUNE 28, 2018
I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Business-to-consumer (B2C) targets individuals and families. B2C, SMB and Enterprise companies not only behave differently, they are structured differently. Unstated B2C Assumptions. What’s B2B?
Mironov Consulting
JULY 27, 2023
Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies. That ” Building software is as much art as science. There's
Mironov Consulting
FEBRUARY 6, 2020
A music streaming service needs different health indicators than an aircraft manufacturer or online ad marketplace or security software vendor or dating app. Let’s switch out of ERP systems and become currency traders.” Many of underlying B2C assumptions don’t work for B2B: The buyer is the user. But mortgages next quarter.
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